[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"en\u002Fblog\u002Fhow-to-vectorize-image":3,"en\u002Fsettings-page":2758,"blog-what-to-read-next-section":4661},{"content":4,"full_slug":2754,"id":2755,"name":1658,"path":134,"published_at":2756,"uuid":2757},{"tag":5,"_uid":1649,"image":1650,"title":1658,"author":1659,"widget":1694,"bgColor":47,"content":1699,"noIndex":16,"noFollow":16,"wistiaId":34,"component":1618,"thumbnail":2746,"meta_image":2748,"meta_title":2751,"page_title":34,"description":34,"publishedDate":2752,"hideFromSitemap":16,"meta_description":2753},[6],{"name":7,"created_at":8,"published_at":9,"updated_at":10,"id":11,"uuid":12,"content":13,"slug":1641,"full_slug":1642,"sort_by_date":134,"position":1643,"tag_list":1644,"is_startpage":16,"parent_id":1645,"meta_data":134,"group_id":1646,"first_published_at":1647,"release_id":134,"lang":1636,"path":134,"alternates":1648,"default_full_slug":134,"translated_slugs":134,"_stopResolving":1094},"Design resources","2024-08-26T14:09:52.108Z","2025-02-12T14:24:10.265Z","2025-02-12T14:24:10.293Z",540222543,"6e82c4b3-844d-4c3a-a799-56939bc2843d",{"_uid":14,"title":15,"noIndex":16,"noFollow":16,"component":17,"reference":18,"meta_image":1638,"meta_title":34,"page_title":34,"description":1628,"illustration":1640,"hideFromSitemap":16,"meta_description":34},"e44b1a0b-2afa-4abe-a1fe-37c6a104cf23"," Design resources",false,"BlogCategoryOverviewPage",{"name":19,"created_at":20,"published_at":21,"updated_at":22,"id":23,"uuid":24,"content":25,"slug":1629,"full_slug":1630,"sort_by_date":134,"position":1631,"tag_list":1632,"is_startpage":16,"parent_id":1633,"meta_data":134,"group_id":1634,"first_published_at":1635,"release_id":134,"lang":1636,"path":134,"alternates":1637,"default_full_slug":134,"translated_slugs":134,"_stopResolving":1094},"Your next career move: motion graphics vs. animation","2024-09-30T06:45:42.528Z","2026-09-05T00:16:24.094Z","2026-09-05T00:16:24.122Z",555448743,"f0ff000f-00e4-4457-ae55-997ca7312e7c",{"tag":26,"_uid":28,"image":29,"title":19,"author":40,"widget":42,"bgColor":47,"content":48,"noIndex":16,"noFollow":16,"wistiaId":34,"component":1618,"thumbnail":1619,"youtubeId":34,"meta_image":1623,"meta_title":1626,"page_title":34,"description":34,"publishedDate":1627,"hideFromSitemap":16,"meta_description":1628},[27,12],"3788f72d-65c4-4ad7-8c18-e17dc82f2b2e","a8e1a7cf-37e0-4551-aea1-db9befd460bb",[30],{"_uid":31,"image":32,"imageAlt":38,"component":39},"62e34335-8a79-43ca-adbb-08db9dd6b080",{"id":33,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":35,"copyright":34,"fieldtype":36,"meta_data":37,"is_external_url":16},17475438,"","https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fx\u002F62e79781c4\u002Fmotion-graphics-vs-animation-newblogcover.avif","asset",{},"Linearity","Image",[41],"0f5fe757-eb31-437c-80a1-926f913f8ca3",{"id":43,"alt":44,"name":34,"focus":34,"title":44,"source":34,"filename":45,"copyright":34,"fieldtype":36,"meta_data":46,"is_external_url":16},18932106,"Your next career move: motion graphics vs. animation | Linearity","https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F31598723af\u002Fmotion-graphics-vs-animation_widget.png",{},"decor-salmon",[49],{"_uid":50,"content":51,"component":1617},"d1ae1e07-2065-4a2c-b2db-d64c001ad978",{"type":52,"content":53},"doc",[54,60,71,75,97,106,110,146,162,166,174,216,223,254,261,294,300,330,334,341,360,371,381,387,394,404,474,481,485,495,514,523,554,561,569,573,577,584,606,616,622,629,639,645,652,668,681,692,699,714,725,731,738,766,785,795,801,808,816,835,842,852,862,868,875,884,888,896,900,907,921,928,935,945,954,958,968,975,982,998,1002,1006,1013,1095,1102,1112,1160,1171,1178,1188,1195,1199,1216,1220,1231,1238,1242,1252,1259,1269,1275,1282,1286,1296,1308,1312,1318,1325,1333,1337,1344,1410,1416,1475,1496,1506,1513,1540,1547,1557,1569,1578,1590],{"type":55,"content":56},"paragraph",[57],{"text":58,"type":59},"Whether you’re a seasoned player in the creative industry or a savvy business owner interested in elevating your brand's advertising, motion graphics, and animation are techniques you can use to take your practice to the next level.","text",{"type":55,"content":61},[62,64,69],{"text":63,"type":59},"However, before you can do that, it’s important to ",{"text":65,"type":59,"marks":66},"understand the difference",[67],{"type":68},"bold",{"text":70,"type":59}," between each technique. That way, you can pinpoint the method best for you and use it to deliver a killer end product.",{"type":55,"content":72},[73],{"text":74,"type":59},"Ready to get started? Let’s run through the key differences between these two popular types of animation.",{"type":76,"attrs":77},"blok",{"id":78,"body":79},"9d7b30a1-76d0-4568-93c1-ffa19ae4a8b3",[80],{"_uid":81,"title":82,"button":83,"component":94,"description":95,"backgroundColor":96},"i-dcfadd96-037d-4f5d-ad70-ffc0e2a1c84d","Jumpstart your ideas with Linearity Curve\n",[84],{"_uid":85,"icon":34,"link":86,"size":90,"text":91,"type":92,"component":93},"e5e02788-07cf-4d00-8e8a-93084414d9ff",{"id":34,"url":87,"linktype":88,"fieldtype":89,"cached_url":87},"https:\u002F\u002Fwww.linearity.io\u002Fget-started","url","multilink","medium","Get Started","whiteFill","BaseButton","BlogComponentCta","Take your designs to the next level.\n\n","orange",{"type":98,"attrs":99,"content":101},"heading",{"level":100},2,[102],{"text":103,"type":59,"marks":104},"Historical context: the rise of animation and motion graphics",[105],{"type":68},{"type":55,"content":107},[108],{"text":109,"type":59},"The desire to capture movement and bring life to still images stretches back centuries, with early examples like the flip book (1800s).",{"type":55,"content":111},[112,114,118,120,125,127,138,140,144],{"text":113,"type":59},"The birth of animation as we know it began with the invention of celluloid film in the ",{"text":115,"type":59,"marks":116},"late 19th century",[117],{"type":68},{"text":119,"type":59},". Pioneers like Winsor McCay (",{"text":121,"type":59,"marks":122},"Gertie the Dinosaur",[123],{"type":124},"italic",{"text":126,"type":59},", 1914) and ",{"text":128,"type":59,"marks":129},"Walt Disney",[130,136],{"type":131,"attrs":132},"link",{"href":133,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fa-brief-history-of-disney",null,"_blank",{"type":137},"underline",{"text":139,"type":59}," (",{"text":141,"type":59,"marks":142},"Snow White and the Seven Dwarfs",[143],{"type":124},{"text":145,"type":59},", 1937) established hand-drawn animation as a dominant storytelling medium.",{"type":76,"attrs":147},{"id":78,"body":148},[149,153,158],{"_uid":150,"emoji":34,"bgColor":47,"markdown":151,"component":152},"i-8e5a1955-6035-4b79-b808-a082b7abcc6d","Motion graphics, on the other hand, emerged as a field much later, heavily influenced by technological 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revolution",[319,322,323],{"type":131,"attrs":320},{"href":321,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fcomputer-animation\u002F",{"type":68},{"type":137},{"text":325,"type":59,"marks":326},":",[327],{"type":68},{"text":329,"type":59}," The arrival of powerful computers in the late 20th century opened doors for sophisticated 3D motion graphics and visual effects, further solidifying motion graphics as a distinct field.",{"type":55,"content":331},[332],{"text":333,"type":59},"Today, animation and motion graphics co-exist and often complement each other. But what are the two different techniques? How do they differ? Are they similar in any way? Keep reading to find out.",{"type":98,"attrs":335,"content":336},{"level":100},[337],{"text":338,"type":59,"marks":339},"What's motion graphics?",[340],{"type":68},{"type":55,"content":342},[343,345,349,351,358],{"text":344,"type":59},"This is a small",{"text":346,"type":59,"marks":347}," subset of animation",[348],{"type":68},{"text":350,"type":59}," that makes previously static images more dynamic. It deals almost exclusively with 2D graphics and ",{"text":352,"type":59,"marks":353},"2D graphic software",[354,357],{"type":131,"attrs":355},{"href":356,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002F2d-animation-software\u002F",{"type":137},{"text":359,"type":59},". ",{"type":55,"content":361},[362,369],{"text":363,"type":59,"marks":364},"Creating motion graphics",[365,368],{"type":131,"attrs":366},{"href":367,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhow-to-make-motion-graphics\u002F",{"type":137},{"text":370,"type":59}," enhances the visual impact of an otherwise lifeless image, it doesn’t do anything to further its narrative or give it one at all.",{"type":55,"content":372},[373,375,379],{"text":374,"type":59},"For example, do you know when you’re shopping online that a quick buy option appears on screen? Or when a static banner pauses when you hover over it? That’s motion graphics. It’s a ",{"text":376,"type":59,"marks":377},"simple, effective, and widely used ",[378],{"type":68},{"text":380,"type":59},"part of media that millions of people use or encounter every single day.",{"type":76,"attrs":382},{"id":78,"body":383},[384],{"_uid":385,"emoji":34,"bgColor":47,"markdown":386,"component":152},"i-b2e794be-3d69-4324-8730-a925eb630d86","Looking for the secret sauce to motion design? Check out our toolbox of [motion graphics resources](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fmotion-design-resources\u002F) every professional designer needs.",{"type":98,"attrs":388,"content":389},{"level":100},[390],{"text":391,"type":59,"marks":392},"10 examples of motion graphics",[393],{"type":68},{"type":55,"content":395},[396,398,402],{"text":397,"type":59},"Despite being one of the most popular animation modes, it’s often hard to spot. 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However, it’s also an umbrella term that categorizes the ",{"text":490,"type":59,"marks":491},"whole field of moving imagery",[492],{"type":68},{"text":494,"type":59},", including everything from cartoons and typography to motion graphics itself.",{"type":76,"attrs":496},{"id":78,"body":497},[498,509,511],{"_uid":499,"title":500,"button":501,"component":94,"description":507,"backgroundColor":508},"i-1df1fdfe-9f7c-4b6c-b041-705763f9f80d","Transform Your ideas into animations",[502],{"_uid":503,"icon":34,"link":504,"size":90,"text":506,"type":92,"component":93},"773c6fef-c7b4-4ef8-89f5-a0f4568ec5b5",{"id":34,"url":505,"linktype":88,"fieldtype":89,"cached_url":505},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fworkshops\u002Fcreate-your-first-animation-with-linearity-move\u002F","Start tutorial","Linearity Move is perfect for beginners and professionals alike. Make your first animation with Move.\n\n","green",{"lg":34,"md":34,"sm":34,"xl":34,"xs":34,"xl2":34,"xl3":34,"_uid":510,"initial":155,"component":156,"backgroundColor":157},"i-46896377-e31f-4820-8b07-cd14883b5636",{"_uid":512,"emoji":34,"bgColor":47,"markdown":513,"component":152},"i-03f6b4f7-034e-484a-8286-69ed73f22cbc","Think of animation as an all-encompassing umbrella that includes multiple motion graphic design styles.",{"type":55,"content":515},[516],{"text":517,"type":59,"marks":518},"This means that while motion graphics may always fall under the umbrella of animation, animation doesn’t always exclusively mean motion graphics—get it?",[519],{"type":520,"attrs":521},"textStyle",{"color":522},"#111717",{"type":76,"attrs":524},{"id":78,"body":525},[526],{"_uid":527,"cards":528,"component":553},"i-cdf7e245-d38a-4525-bca2-17312925105b",[529,542],{"_uid":530,"image":531,"button":535,"component":541},"3316bcc3-0742-4b40-a4aa-58671fe2e4b4",{"id":532,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":533,"copyright":34,"fieldtype":36,"meta_data":534,"is_external_url":16},17475474,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F574x1020\u002F6ea7be6791\u002Ffilters_format-webp-_quality-75-1.webp",{},[536],{"_uid":537,"icon":34,"link":538,"size":90,"text":540,"type":92,"component":93},"800bb715-4fac-4066-bc3b-57c2987c165b",{"id":34,"url":539,"linktype":88,"fieldtype":89,"cached_url":539},"https:\u002F\u002Fwww.linearity.io\u002Ftemplates\u002Fanimated-templates\u002Fillustrated-vector-agency-ideas-ad\u002F","Get this template","BlogTwoColumnTemplatesItem",{"_uid":543,"image":544,"button":548,"component":541},"b43dae9f-5c33-423f-93fd-d66efd5d0294",{"id":545,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":546,"copyright":34,"fieldtype":36,"meta_data":547,"is_external_url":16},17475473,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1019x1020\u002Fd881951188\u002Ffilters_format-webp-_quality-75-2.webp",{},[549],{"_uid":550,"icon":34,"link":551,"size":90,"text":540,"type":92,"component":93},"78651033-1ec1-47b5-a7c7-92405374d872",{"id":34,"url":552,"linktype":88,"fieldtype":89,"cached_url":552},"https:\u002F\u002Fwww.linearity.io\u002Ftemplates\u002Fanimated-templates\u002Fcreative-agency-showreel\u002F","BlogTwoColumnTemplates",{"type":98,"attrs":555,"content":556},{"level":100},[557],{"text":558,"type":59,"marks":559},"5 styles of animation",[560],{"type":68},{"type":55,"content":562},[563,565],{"text":564,"type":59},"Under the umbrella of animation, there are ",{"text":566,"type":59,"marks":567},"five main styles.",[568],{"type":68},{"type":55,"content":570},[571],{"text":572,"type":59},"Each one has different costs, uses, and requirements, and together, they are responsible for the entire world of graphics that we know, love, and use today.",{"type":55,"content":574},[575],{"text":576,"type":59},"Here are the five types of animation techniques.",{"type":98,"attrs":578,"content":579},{"level":168},[580],{"text":581,"type":59,"marks":582},"1. Traditional animation",[583],{"type":68},{"type":55,"content":585},[586,588,592,594,598,600,604],{"text":587,"type":59},"Are you familiar with ",{"text":589,"type":59,"marks":590},"Tarzan ",[591],{"type":124},{"text":593,"type":59},"(1999)? ",{"text":595,"type":59,"marks":596},"The Lion King ",[597],{"type":124},{"text":599,"type":59},"(1994)? ",{"text":601,"type":59,"marks":602},"Pinocchio ",[603],{"type":124},{"text":605,"type":59},"(1940)? Well, those are all made using traditional animation methods.",{"type":55,"content":607},[608,610,614],{"text":609,"type":59},"Traditional animation is a technique in which each frame is ",{"text":611,"type":59,"marks":612},"drawn by hand",[613],{"type":68},{"text":615,"type":59},". It can also be known as hand-drawn animation or cel animation, and until the age of computer animation, it was the dominant type of animation used in cinema.",{"type":76,"attrs":617},{"id":78,"body":618},[619],{"src":620,"_uid":621,"component":161},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002Fie53R2HEZ6g?feature=oembed","i-6643561a-5b94-41a8-b409-0a1dd6f72828",{"type":98,"attrs":623,"content":624},{"level":168},[625],{"text":626,"type":59,"marks":627},"2. Motion graphics",[628],{"type":68},{"type":55,"content":630},[631,633,637],{"text":632,"type":59},"As explained above, this is a subgenre of animation that turns a ",{"text":634,"type":59,"marks":635},"still image into a moving one.",[636],{"type":68},{"text":638,"type":59}," However, the image rarely has a story or an emotive edge.",{"type":76,"attrs":640},{"id":78,"body":641},[642],{"src":643,"_uid":644,"component":161},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FBR5IuoxNJUU?start=3&feature=oembed","i-93aca940-ed35-4c93-a9da-2565963e1111",{"type":98,"attrs":646,"content":647},{"level":168},[648],{"text":649,"type":59,"marks":650},"3. Stop motion animation",[651],{"type":68},{"type":55,"content":653},[654,656,660,662,666],{"text":655,"type":59},"This ",{"text":657,"type":59,"marks":658},"frame-by-frame",[659],{"type":68},{"text":661,"type":59}," movement of objects and figures creates an ",{"text":663,"type":59,"marks":664},"illusion of fluid movement",[665],{"type":68},{"text":667,"type":59},". This manual technique allows for any kind of physical item to star in a picture, as long as it keeps still, of course.",{"type":55,"content":669},[670,672,679],{"text":671,"type":59},"Though incredibly delicate and time-consuming, ",{"text":673,"type":59,"marks":674},"stop motion animation",[675,678],{"type":131,"attrs":676},{"href":677,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fstop-motion\u002F",{"type":137},{"text":680,"type":59}," is a popular and beautiful art form. ",{"type":76,"attrs":682},{"id":78,"body":683},[684,687,689],{"_uid":685,"emoji":34,"bgColor":47,"markdown":686,"component":152},"i-d920a233-4196-4e03-83fe-97365df2b56c","It was the style championed in films such as *Fantastic Mr. Fox* (2009) and *Coraline* (2009)",{"lg":34,"md":34,"sm":34,"xl":34,"xs":34,"xl2":34,"xl3":34,"_uid":688,"initial":155,"component":156,"backgroundColor":157},"i-0ff5e3d7-6f9a-4311-9541-cfd45348ae7d",{"src":690,"_uid":691,"component":161},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002Fn2igjYFojUo?feature=oembed","i-95568d25-63cb-4a2f-8093-cc28f130439a",{"type":98,"attrs":693,"content":694},{"level":168},[695],{"text":696,"type":59,"marks":697},"4. 2D animation",[698],{"type":68},{"type":55,"content":700},[701,708,710],{"text":702,"type":59,"marks":703},"Animating in 2D",[704,707],{"type":131,"attrs":705},{"href":706,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002F2d-animation\u002F",{"type":137},{"text":709,"type":59}," is probably the most common style of animation and refers to two-dimensional graphics that are rapidly sequenced to create the ",{"text":711,"type":59,"marks":712},"illusion of lifelike movement.",[713],{"type":68},{"type":55,"content":715},[716,718,724],{"text":717,"type":59},"Graphics drawn by hand are often categorized as traditional animation. But they can also be produced using ",{"text":719,"type":59,"marks":720},"animation software",[721,723],{"type":131,"attrs":722},{"href":356,"uuid":134,"anchor":134,"target":135,"linktype":88},{"type":137},{"text":243,"type":59},{"type":76,"attrs":726},{"id":78,"body":727},[728],{"src":729,"_uid":730,"component":161},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002F2tC2Q2xphRQ?start=2&feature=oembed","i-8bf7f3d2-5ad9-4f83-88d3-5604874fef73",{"type":98,"attrs":732,"content":733},{"level":168},[734],{"text":735,"type":59,"marks":736},"5. 3D animation",[737],{"type":68},{"type":55,"content":739},[740,742,746,748,752,754,758,760,764],{"text":741,"type":59},"This refers to graphics modeled in a ",{"text":743,"type":59,"marks":744},"three-dimensional virtual environment",[745],{"type":68},{"text":747,"type":59}," and then animated. It’s the most-used style in the animation industry today, and it has inspired movies such as ",{"text":749,"type":59,"marks":750},"Toy Story ",[751],{"type":124},{"text":753,"type":59},"(1995), ",{"text":755,"type":59,"marks":756},"Monsters Inc. ",[757],{"type":124},{"text":759,"type":59},"(2001), and ",{"text":761,"type":59,"marks":762},"Frozen ",[763],{"type":124},{"text":765,"type":59},"(2013).",{"type":55,"content":767},[768,770,774,776,783],{"text":769,"type":59},"Designers specializing in 3D animation begin by conceptualizing a character or object, creating a ",{"text":771,"type":59,"marks":772},"to-scale model",[773],{"type":68},{"text":775,"type":59},", and ",{"text":777,"type":59,"marks":778},"using 3D animation software",[779,782],{"type":131,"attrs":780},{"href":781,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-software\u002F",{"type":137},{"text":784,"type":59}," to bring it to life.",{"type":55,"content":786},[787,789,793],{"text":788,"type":59},"Integrating the 3D model into the digital environment decked out with special effects allows them to watch how it responds to and ",{"text":790,"type":59,"marks":791},"acts in a 360° space",[792],{"type":68},{"text":794,"type":59},", producing a pretty darn accurate end product.",{"type":76,"attrs":796},{"id":78,"body":797},[798],{"src":799,"_uid":800,"component":161},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FbwzLiQZDw2I?feature=oembed","i-ef7b3f2e-d557-4ff6-bcda-24b75a9854d4",{"type":98,"attrs":802,"content":803},{"level":100},[804],{"text":805,"type":59,"marks":806},"Motion graphics vs. animation: a comparison",[807],{"type":68},{"type":55,"content":809},[810,812],{"text":811,"type":59},"Now that you understand the key differences, let's compare both modes so that you can pinpoint which ",{"text":813,"type":59,"marks":814},"best suits your requirements.",[815],{"type":68},{"type":76,"attrs":817},{"id":78,"body":818},[819],{"_uid":820,"image":821,"title":828,"button":829,"component":833,"description":834},"i-9f661ae6-4995-4e42-b38b-9acc277db0eb",[822],{"_uid":823,"image":824,"imageAlt":39,"component":39},"a34791cc-3805-497c-8c58-f3a5a93df2a9",{"id":825,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":826,"copyright":34,"fieldtype":36,"meta_data":827,"is_external_url":16},17423592,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F688x488\u002Ff85f7be569\u002Fsnippet-banner-image.png",{},"Bring motion in-house",[830],{"_uid":831,"icon":34,"link":832,"size":90,"text":91,"type":92,"component":93},"efcb819f-5ec6-41ae-b270-8b5898ef1319",{"id":34,"url":87,"linktype":88,"fieldtype":89,"cached_url":87},"BlogComponentBigCta","Animate marketing assets in seconds with Linearity Move.",{"type":98,"attrs":836,"content":837},{"level":168},[838],{"text":839,"type":59,"marks":840},"Statistics vs. narratives",[841],{"type":68},{"type":55,"content":843},[844,846,850],{"text":845,"type":59},"Motion graphics tend to be less captivating than animation. They simply aim to enhance the delivery of a selling point, statistic, or instruction, while animation concentrates on ",{"text":847,"type":59,"marks":848},"crafting a narrative",[849],{"type":68},{"text":851,"type":59}," and developing characters.",{"type":55,"content":853},[854,856,860],{"text":855,"type":59},"A successful animation connects with its audience, tugs at their heartstrings, and tells a story. Meanwhile, a functioning motion graphic merely ",{"text":857,"type":59,"marks":858},"informs, teaches, or instructs",[859],{"type":68},{"text":861,"type":59}," them.",{"type":76,"attrs":863},{"id":78,"body":864},[865],{"_uid":866,"emoji":34,"bgColor":47,"markdown":867,"component":152},"i-97fbedf1-fcbe-44a5-a23d-1515fc90729d","If the animated picture you’re looking at tells a gripping story or enhances a narrative, chances are you have an animation and not a motion graphic.",{"type":98,"attrs":869,"content":870},{"level":168},[871],{"text":872,"type":59,"marks":873},"Simple vs. complex",[874],{"type":68},{"type":55,"content":876},[877,879,883],{"text":878,"type":59},"Generally speaking, motion graphics call for ",{"text":880,"type":59,"marks":881},"less complex designs than animation",[882],{"type":68},{"text":243,"type":59},{"type":55,"content":885},[886],{"text":887,"type":59},"Now, don’t get it twisted. This doesn’t mean that designing them is a piece of cake. It just means that creating a superbly effective motion graphic usually requires fewer resources.",{"type":55,"content":889},[890,892],{"text":891,"type":59},"For example, do you want to design a pop-out title for your company’s introductory video? With the right software, you can likely do so swiftly and with ",{"text":893,"type":59,"marks":894},"little to no complications.",[895],{"type":68},{"type":55,"content":897},[898],{"text":899,"type":59},"If you’re hoping to produce a captivating animated feature from start to finish, one that meets its function expertly just like the pop-out title on your company’s introductory video did, then you’ll need an extensive skillset, ample resources, and an empty calendar.",{"type":98,"attrs":901,"content":902},{"level":168},[903],{"text":904,"type":59,"marks":905},"Reasonably priced vs. expensive",[906],{"type":68},{"type":55,"content":908},[909,911,915,917],{"text":910,"type":59},"As mentioned above, designing an animation that meets its function tends to be more ",{"text":912,"type":59,"marks":913},"time-consuming and complex",[914],{"type":68},{"text":916,"type":59}," than creating a satisfactory motion graphic. Producing a motion graphic requires less specific input and is thus generally ",{"text":918,"type":59,"marks":919},"less expensive.",[920],{"type":68},{"type":76,"attrs":922},{"id":78,"body":923},[924],{"_uid":925,"emoji":926,"bgColor":47,"markdown":927,"component":152},"i-654028d3-72ec-4e82-88c5-6341f438abee","💡","With the increasing use of artificial intelligence in animation creation, you can expect to see the current high prices [decrease by around 30%](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-statistics\u002F).",{"type":98,"attrs":929,"content":930},{"level":168},[931],{"text":932,"type":59,"marks":933},"2D vs. 3D",[934],{"type":68},{"type":55,"content":936},[937,939,943],{"text":938,"type":59},"Another distinguishing feature between animation and motion graphics is their difference in dimensions. While animation can refer to ",{"text":940,"type":59,"marks":941},"both 2D and 3D graphics,",[942],{"type":68},{"text":944,"type":59}," things like banners and GIFs are almost exclusively comprised of 2D images.",{"type":55,"content":946},[947,949,953],{"text":948,"type":59},"While this difference may result in motion graphics appearing less riveting than the realistic graphics defined by animation, that isn’t necessarily a bad thing. A motion graphic isn't going to capture your heart or seem lifelike. It serves to ",{"text":950,"type":59,"marks":951},"direct and inform",[952],{"type":68},{"text":243,"type":59},{"type":55,"content":955},[956],{"text":957,"type":59},"A 2D design is often easier to digest and understand, enabling the viewer to promptly follow its instructions and the motion graphic to meet its goal.",{"type":55,"content":959},[960,962,966],{"text":961,"type":59},"However, 3D motion graphics is no longer limited to high-budget productions and we are seeing this trend become increasingly common. With user-friendly 3D software becoming more accessible, we can expect a",{"text":963,"type":59,"marks":964}," surge in 3D elements",[965],{"type":68},{"text":967,"type":59}," seamlessly integrated into motion graphics projects.",{"type":76,"attrs":969},{"id":78,"body":970},[971],{"_uid":972,"markdown":973,"component":974},"i-33a9c080-fab4-4166-b998-37c5c96c8ded","\"If we are talking motion graphic trends, then I predict the following:  \n1) 3D textures: using 3D textures in a 2D animation environments.  \n2) Experimental minimalism: simple shapes and high contrast colors in a minimalist composition to avoid distractions.”—Maddy Zoli, Senior Designer at Linearity","BlogComponentQuote",{"type":98,"attrs":976,"content":977},{"level":168},[978],{"text":979,"type":59,"marks":980},"Accessory vs. main focus",[981],{"type":68},{"type":55,"content":983},[984,986,990,992,996],{"text":985,"type":59},"Generally speaking, motion graphics tend to ",{"text":987,"type":59,"marks":988},"integrate over preexisting live-action",[989],{"type":68},{"text":991,"type":59}," or real-life footage, such as a video or website. However, animations, on the other hand, tend to exist as ",{"text":993,"type":59,"marks":994},"standalone imagery",[995],{"type":68},{"text":997,"type":59}," over a generated background of other animations.",{"type":55,"content":999},[1000],{"text":1001,"type":59},"However, in film title design, motion graphics take center stage. ",{"type":55,"content":1003},[1004],{"text":1005,"type":59},"An additional difference is that motion graphics developed out of experiments in computer graphics, whereas animation developed out of art and comics",{"type":98,"attrs":1007,"content":1008},{"level":100},[1009],{"text":1010,"type":59,"marks":1011},"A quick summary table of the differences",[1012],{"type":68},{"type":76,"attrs":1014},{"id":78,"body":1015},[1016],{"_uid":1017,"content":1018,"component":1093,"showHeader":1094},"i-04a9f654-8634-432c-bf36-e5ee4c115e6d",{"tbody":1019,"thead":1082,"fieldtype":1092},[1020,1034,1046,1058,1070],{"_uid":1021,"body":1022,"component":1033},"ec96d931-f500-414d-934f-0d43e3eed6df",[1023,1027,1030],{"_uid":1024,"value":1025,"component":1026},"5f9394a7-e40f-4463-942b-ac37ec4a278a","Focus","_table_col",{"_uid":1028,"value":1029,"component":1026},"3463dee5-ea3c-4b55-8f89-360da48bdc3d","Statistics and instructions",{"_uid":1031,"value":1032,"component":1026},"4007a6f2-1d4e-4e6f-98b4-e56ab80509e3","Narratives","_table_row",{"_uid":1035,"body":1036,"component":1033},"323a099d-a31a-4c12-96f4-c5fd666c3ee9",[1037,1040,1043],{"_uid":1038,"value":1039,"component":1026},"22d84fac-4bb6-42a5-a996-0dd4c5606f94","Complexity",{"_uid":1041,"value":1042,"component":1026},"6aa518a8-6c81-4ed8-b76a-44aa4d5ff99b","Simple",{"_uid":1044,"value":1045,"component":1026},"93070c70-86a0-4ccb-961c-28b9b0522d96","Complex",{"_uid":1047,"body":1048,"component":1033},"52f78f03-b511-4ad5-b231-e93e5387c938",[1049,1052,1055],{"_uid":1050,"value":1051,"component":1026},"dd09cdc7-f6f8-41db-b178-d27c20cf4999","Cost",{"_uid":1053,"value":1054,"component":1026},"b9ff74fa-27f0-4e13-a36d-eb8ed13cf9e6","Reasonably priced",{"_uid":1056,"value":1057,"component":1026},"10977453-5ee5-456c-a97f-836abf08b1cc","Expensive",{"_uid":1059,"body":1060,"component":1033},"00dec5c4-432c-4e7d-89ba-1301bed2e6e1",[1061,1064,1067],{"_uid":1062,"value":1063,"component":1026},"0ca0ab3c-dcc5-46e8-8a94-e15531fb5717","Dimension",{"_uid":1065,"value":1066,"component":1026},"3621a623-5b2b-4742-ac2e-e2cd7a018490","Mainly 2D",{"_uid":1068,"value":1069,"component":1026},"b6308d44-4a5a-49df-a1db-1299e3a0cb21","2D and 3D",{"_uid":1071,"body":1072,"component":1033},"76330df8-093b-405d-ad69-6642d2195288",[1073,1076,1079],{"_uid":1074,"value":1075,"component":1026},"85916b26-df55-421f-9a99-b6a5ad662d6e","Role",{"_uid":1077,"value":1078,"component":1026},"4eebe3d9-9c05-4589-9ff2-9fa1e12e8041","Accessory (but not always)",{"_uid":1080,"value":1081,"component":1026},"b6ee8eea-1876-4cba-9f71-3a0a75bcb6c9","Main focus",[1083,1086,1089],{"_uid":1084,"value":34,"component":1085},"7e320148-24ca-4b1d-8929-2b9d6b1eb3ed","_table_head",{"_uid":1087,"value":1088,"component":1085},"5c084b05-c922-4986-bae1-1d460cc7b87a","Motion graphics",{"_uid":1090,"value":1091,"component":1085},"35505487-7977-4f63-b0a9-4fa5d2ec6350","Animation","table","BlogTableComponent",true,{"type":98,"attrs":1096,"content":1097},{"level":100},[1098],{"text":1099,"type":59,"marks":1100},"The software used for both",[1101],{"type":68},{"type":55,"content":1103},[1104,1106,1110],{"text":1105,"type":59},"Years ago, graphic designers used only physical tools to create scenes, characters, or accessories. Today, animators and graphic artists alike have a huge",{"text":1107,"type":59,"marks":1108}," range of digital tools",[1109],{"type":68},{"text":1111,"type":59}," at their fingertips that allow them to produce clean, functional designs promptly. Here are some of our favorite tools used for both:",{"type":175,"content":1113},[1114,1136,1142,1148,1154],{"type":178,"content":1115},[1116],{"type":55,"content":1117},[1118,1125,1127,1134],{"text":1119,"type":59,"marks":1120},"Linearity Curve",[1121,1124],{"type":131,"attrs":1122},{"href":1123,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fcurve\u002F",{"type":137},{"text":1126,"type":59}," and ",{"text":1128,"type":59,"marks":1129},"Linearity Move",[1130,1133],{"type":131,"attrs":1131},{"href":1132,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fmove\u002F",{"type":137},{"text":1135,"type":59}," (used together as a powerful combination)",{"type":178,"content":1137},[1138],{"type":55,"content":1139},[1140],{"text":1141,"type":59},"MAYA",{"type":178,"content":1143},[1144],{"type":55,"content":1145},[1146],{"text":1147,"type":59},"Blender",{"type":178,"content":1149},[1150],{"type":55,"content":1151},[1152],{"text":1153,"type":59},"Animate",{"type":178,"content":1155},[1156],{"type":55,"content":1157},[1158],{"text":1159,"type":59},"Adobe After Effects",{"type":76,"attrs":1161},{"id":78,"body":1162},[1163,1166,1168],{"src":1164,"_uid":1165,"component":161},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FjcLFCSjFK08","i-9b16c736-2083-44fd-b528-b2a6cdae05c2",{"lg":34,"md":34,"sm":34,"xl":34,"xs":34,"xl2":34,"xl3":34,"_uid":1167,"initial":155,"component":156,"backgroundColor":157},"i-ae4db9ab-32ce-415b-9163-985ff24053af",{"_uid":1169,"emoji":34,"bgColor":47,"markdown":1170,"component":152},"i-d0961a2a-d344-4951-b763-e82da317db28","Interested in using our graphic design and animation tools? Check out [our pricing](https:\u002F\u002Fwww.linearity.io\u002Fpricing\u002F) here. Spoiler alert: you can try our tools for free.",{"type":98,"attrs":1172,"content":1173},{"level":100},[1174],{"text":1175,"type":59,"marks":1176},"Which technique should you use?",[1177],{"type":68},{"type":55,"content":1179},[1180,1182,1186],{"text":1181,"type":59},"Now that you’re up to speed on all things motion graphics vs animation, it’s time to pinpoint the mode that will best leverage your skill set and meet your requirements. Below are some ",{"text":1183,"type":59,"marks":1184},"key questions",[1185],{"type":68},{"text":1187,"type":59}," to consider before you make your pick.",{"type":98,"attrs":1189,"content":1190},{"level":168},[1191],{"text":1192,"type":59,"marks":1193},"Do you want your graphic to tell a story?",[1194],{"type":68},{"type":55,"content":1196},[1197],{"text":1198,"type":59},"If you answered yes, you should probably go for animation.",{"type":55,"content":1200},[1201,1202,1206,1208,1215],{"text":1091,"type":59},{"text":1203,"type":59,"marks":1204}," breathes life into a character",[1205],{"type":68},{"text":1207,"type":59},". It enables viewers to connect with the characters and their stories on an emotional level. Take, for example, ",{"text":1209,"type":59,"marks":1210},"Studio Ghibli's masterpieces",[1211,1214],{"type":131,"attrs":1212},{"href":1213,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fstudio-ghibli",{"type":137},{"text":359,"type":59},{"type":55,"content":1217},[1218],{"text":1219,"type":59},"Ghibli characters aren't just drawn; they're animated with meticulous attention to detail. Subtle movements like a furrowed brow, a trembling hand, or the way hair blows in the wind all contribute to conveying emotions and personality.  This makes them feel real and relatable, even if they're fantastical creatures like Totoro or No-Face.",{"type":76,"attrs":1221},{"id":78,"body":1222},[1223,1226,1228],{"src":1224,"_uid":1225,"component":161},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FGAp2_0JJskk?feature=oembed","i-82bf4991-dd6e-4480-ae0d-a631552a6463",{"lg":34,"md":34,"sm":34,"xl":34,"xs":34,"xl2":34,"xl3":34,"_uid":1227,"initial":155,"component":156,"backgroundColor":157},"i-69c4a0af-2186-4804-b7de-77cac87fd414",{"_uid":1229,"emoji":34,"bgColor":47,"markdown":1230,"component":152},"i-92d3969d-bb21-4756-9aa1-01aa06bc01b3","Animation will make your narrative more realistic and captivating. So, if you aim to take your audience on a journey, animation is the right medium for you.",{"type":98,"attrs":1232,"content":1233},{"level":168},[1234],{"text":1235,"type":59,"marks":1236},"Do you want your graphics to be the focus of your media?",[1237],{"type":68},{"type":55,"content":1239},[1240],{"text":1241,"type":59},"If you answered no, we suggest you opt for motion graphics.",{"type":55,"content":1243},[1244,1246,1250],{"text":1245,"type":59},"3D animations are made to captivate, and thus, they tend to steal the show. If you’re merely looking to enhance your pre-existing website or instructional video, ",{"text":1247,"type":59,"marks":1248},"keep things simple",[1249],{"type":68},{"text":1251,"type":59}," with a functional motion graphic.",{"type":98,"attrs":1253,"content":1254},{"level":168},[1255],{"text":1256,"type":59,"marks":1257},"Are you using your animated graphics to instruct or teach viewers?",[1258],{"type":68},{"type":55,"content":1260},[1261,1263,1267],{"text":1262,"type":59},"If you answered yes, we advise",{"text":1264,"type":59,"marks":1265}," incorporating motion graphics",[1266],{"type":68},{"text":1268,"type":59}," into your presentation, video, or image. Their simple nature makes them fantastic learning aids and visual cues.",{"type":76,"attrs":1270},{"id":78,"body":1271},[1272],{"_uid":1273,"emoji":34,"bgColor":47,"markdown":1274,"component":152},"i-720924ae-aa09-46b1-8425-b091536714c9","If you’re preparing an animated presentation, stand out from the crowd by including some captivating motion design.",{"type":98,"attrs":1276,"content":1277},{"level":168},[1278],{"text":1279,"type":59,"marks":1280},"Will your graphic be used for corporate branding purposes?",[1281],{"type":68},{"type":55,"content":1283},[1284],{"text":1285,"type":59},"If you answered no, then consider using animation. If you answered yes, it’s motion graphics for you.",{"type":55,"content":1287},[1288,1290,1294],{"text":1289,"type":59},"While the vivid and catchy nature of a cartoon or 3D object may be enticing, it can also be labeled as fantastical, distracting, or childlike, thereby making it ",{"text":1291,"type":59,"marks":1292},"unsuitable for certain projects",[1293],{"type":68},{"text":1295,"type":59}," or settings.",{"type":55,"content":1297},[1298,1300,1307],{"text":1299,"type":59},"That’s why we recommend using plain 2D graphics for a project that is rooted in professional settings such as an office, university, or informative website. You're probably already familiar with the ",{"text":1301,"type":59,"marks":1302},"2D corporate illustration style",[1303,1306],{"type":131,"attrs":1304},{"href":1305,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fcorporate-illustrations",{"type":137},{"text":243,"type":59},{"type":55,"content":1309},[1310],{"text":1311,"type":59},"However, animation does have its place for some corporate purposes and can be particularly useful for training or when used in conjunction with motion graphics to make explainer videos.",{"type":76,"attrs":1313},{"id":78,"body":1314},[1315],{"src":1316,"_uid":1317,"component":161},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FuGPXaDaNla0?feature=oembed","i-c91544cd-3070-4b9b-a436-51e9116fcc1c",{"type":98,"attrs":1319,"content":1320},{"level":100},[1321],{"text":1322,"type":59,"marks":1323},"Animation vs. motion graphics as a career",[1324],{"type":68},{"type":55,"content":1326},[1327,1329],{"text":1328,"type":59},"Hopefully, at this point in the article, you’ve realized that animation and motion design are different. So, it should be no surprise that they offe",{"text":1330,"type":59,"marks":1331},"r diverse and exciting career paths. ",[1332],{"type":68},{"type":55,"content":1334},[1335],{"text":1336,"type":59},"Here's a breakdown of some key roles and the skillsets needed to thrive in each:",{"type":98,"attrs":1338,"content":1339},{"level":168},[1340],{"text":1341,"type":59,"marks":1342},"Motion graphics careers",[1343],{"type":68},{"type":175,"content":1345},[1346,1381,1391],{"type":178,"content":1347},[1348],{"type":55,"content":1349},[1350,1358,1361,1363,1370,1372,1379],{"text":1351,"type":59,"marks":1352},"Motion graphics designer",[1353,1356,1357],{"type":131,"attrs":1354},{"href":1355,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fmotion-designer\u002F",{"type":68},{"type":137},{"text":325,"type":59,"marks":1359},[1360],{"type":68},{"text":1362,"type":59}," These artists create animated visuals for various purposes, like marketing videos, explainer videos, and title sequences. They require strong graphic design skills, an understanding of ",{"text":1364,"type":59,"marks":1365},"animation principles",[1366,1369],{"type":131,"attrs":1367},{"href":1368,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fprinciples-of-animation",{"type":137},{"text":1371,"type":59},", proficiency in motion graphics software, and the ability to communicate ideas visually so that they can bring graphic elements and ",{"text":1373,"type":59,"marks":1374},"any typography",[1375,1378],{"type":131,"attrs":1376},{"href":1377,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhow-to-animate-text\u002F",{"type":137},{"text":1380,"type":59}," to life.",{"type":178,"content":1382},[1383],{"type":55,"content":1384},[1385,1389],{"text":1386,"type":59,"marks":1387},"3D motion graphics artist:",[1388],{"type":68},{"text":1390,"type":59}," This role requires 3D software expertise to create and animate 3D models for motion graphics projects. Skills in lighting, texturing, and rendering are also essential.",{"type":178,"content":1392},[1393],{"type":55,"content":1394},[1395,1399,1401,1408],{"text":1396,"type":59,"marks":1397},"Kinetic typographer:",[1398],{"type":68},{"text":1400,"type":59}," Specialists in animating text, ",{"text":1402,"type":59,"marks":1403},"kinetic typographers",[1404,1407],{"type":131,"attrs":1405},{"href":1406,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fkinetic-typography\u002F",{"type":137},{"text":1409,"type":59}," create engaging and informative text-based animations. They require strong typography skills, an understanding of animation principles, and proficiency in motion graphics software.",{"type":98,"attrs":1411,"content":1412},{"level":168},[1413],{"text":1091,"type":59,"marks":1414},[1415],{"type":68},{"type":175,"content":1417},[1418,1428,1447,1465],{"type":178,"content":1419},[1420],{"type":55,"content":1421},[1422,1426],{"text":1423,"type":59,"marks":1424},"Animator (2D or 3D):",[1425],{"type":68},{"text":1427,"type":59}," Animators bring characters and objects to life with movement and expression. They require strong drawing\u002Fmodeling skills, an understanding of animation principles (timing, spacing, etc.), and the ability to collaborate effectively.",{"type":178,"content":1429},[1430],{"type":55,"content":1431},[1432,1436,1438,1445],{"text":1433,"type":59,"marks":1434},"Character designer:",[1435],{"type":68},{"text":1437,"type":59}," ",{"text":1439,"type":59,"marks":1440},"Character designers",[1441,1444],{"type":131,"attrs":1442},{"href":1443,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fcharacter-design\u002F",{"type":137},{"text":1446,"type":59}," are responsible for creating characters' visual identities. They need impressive drawing skills, an understanding of anatomy and character development, and the ability to translate ideas into visually appealing characters.",{"type":178,"content":1448},[1449],{"type":55,"content":1450},[1451,1455,1456,1463],{"text":1452,"type":59,"marks":1453},"Storyboarding artist:",[1454],{"type":68},{"text":1437,"type":59},{"text":1457,"type":59,"marks":1458},"Storyboard animation artists",[1459,1462],{"type":131,"attrs":1460},{"href":1461,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fstoryboarding-in-animation\u002F",{"type":137},{"text":1464,"type":59}," visually map out the narrative flow of an animation project. They require storytelling skills, the ability to translate scripts into visuals, and a good understanding of filmmaking techniques.",{"type":178,"content":1466},[1467],{"type":55,"content":1468},[1469,1473],{"text":1470,"type":59,"marks":1471},"Concept artist:",[1472],{"type":68},{"text":1474,"type":59}," Concept artists set the visual tone for an animation project, creating initial sketches and paintings of characters, environments, and props. They need a strong imagination, a broad knowledge of design principles, and the ability to translate ideas into compelling visuals.",{"type":55,"content":1476},[1477,1479,1486,1487,1494],{"text":1478,"type":59},"Breaking into either of these careers can be tough if you don’t have the correct skillset. There are ",{"text":1480,"type":59,"marks":1481},"plenty of animation tips",[1482,1485],{"type":131,"attrs":1483},{"href":1484,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-tips\u002F",{"type":137},{"text":1126,"type":59},{"text":1488,"type":59,"marks":1489},"various animation courses",[1490,1493],{"type":131,"attrs":1491},{"href":1492,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-courses\u002F",{"type":137},{"text":1495,"type":59}," available (free and paid) to help you brush up on anything you feel may be lacking.",{"type":55,"content":1497},[1498,1500,1504],{"text":1499,"type":59},"These resources are helpful for novice animators and motion graphic designers, and even those who consider themselves pros but want to ",{"text":1501,"type":59,"marks":1502},"expand their knowledge",[1503],{"type":68},{"text":1505,"type":59}," and keep their skills fresh.",{"type":98,"attrs":1507,"content":1508},{"level":168},[1509],{"text":1510,"type":59,"marks":1511},"Shared skills",[1512],{"type":68},{"type":55,"content":1514},[1515,1517,1521,1523,1530,1532,1539],{"text":1516,"type":59},"Both animation and motion graphics require a ",{"text":1518,"type":59,"marks":1519},"solid understanding of art fundamentals ",[1520],{"type":68},{"text":1522,"type":59},"(color theory, composition, etc.), ",{"text":1524,"type":59,"marks":1525},"strong creative skills",[1526,1529],{"type":131,"attrs":1527},{"href":1528,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhow-to-improve-creativity\u002F",{"type":137},{"text":1531,"type":59},", and visual storytelling. Excellent communication and collaboration skills are crucial for working effectively within ",{"text":1533,"type":59,"marks":1534},"creative teams",[1535,1538],{"type":131,"attrs":1536},{"href":1537,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fbusiness\u002Fsolutions\u002Fcreative-teams-design\u002F",{"type":137},{"text":243,"type":59},{"type":98,"attrs":1541,"content":1542},{"level":100},[1543],{"text":1544,"type":59,"marks":1545},"Key takeaways",[1546],{"type":68},{"type":55,"content":1548},[1549,1551,1555],{"text":1550,"type":59},"Whether you opt for a delightful animation or a sharp motion graphic, the most effective graphics enhance your project and yield results. Any animation that ",{"text":1552,"type":59,"marks":1553},"reaches its purpose",[1554],{"type":68},{"text":1556,"type":59}," (education, information, entertainment, etc.) is a successful design.‍",{"type":55,"content":1558},[1559,1561,1567],{"text":1560,"type":59},"Ready to take your graphic design creations to the next level? ",{"text":1119,"type":59,"marks":1562},[1563,1566],{"type":131,"attrs":1564},{"href":1565,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Flinearity.io\u002Fget-started",{"type":137},{"text":1568,"type":59}," puts all the design tools you need in your hands, whether you prefer creating on Mac, iPad, or iPhone.",{"type":55,"content":1570},[1571,1576],{"text":1128,"type":59,"marks":1572},[1573,1575],{"type":131,"attrs":1574},{"href":1132,"uuid":134,"anchor":134,"target":135,"linktype":88},{"type":137},{"text":1577,"type":59}," removes the barrier between static design and animation. You can effortlessly add motion to your static graphics and create dynamic presentations, eye-catching marketing materials, or engaging announcement posts.",{"type":55,"content":1579},[1580,1582,1589],{"text":1581,"type":59},"Get started for free below, or check out our ",{"text":1583,"type":59,"marks":1584},"Pro and Org 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Sopa is a Berlin-based content agency and contributor to the Linearity blog. Specializing in SEO, strategy, and human-centric content creation, it helps tech startups achieve organic growth.",[],"la-sopa","blog\u002Fauthor\u002Fla-sopa",-200,[],536121488,"e273f788-fe11-448b-a518-d27731e38449","2024-12-17T08:23:57.342Z",[],{"id":1695,"alt":1696,"name":34,"focus":34,"title":1696,"source":34,"filename":1697,"copyright":34,"fieldtype":36,"meta_data":1698,"is_external_url":16},18931623,"Palm tree photo converted to vector art with Linearity Curve's auto-trace tool displayed on a pink background with detail settings.","https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Ff7e1cd789b\u002Fvectorize_image_widget.png",{},[1700],{"_uid":1701,"content":1702,"component":1617},"82210b25-147f-4f8f-95c8-fdedfac52e09",{"type":52,"content":1703},[1704,1714,1718,1738,1745,1757,1762,1782,1786,1806,1828,1834,1839,1843,1920,1930,1934,1968,1970,1975,1991,1995,1999,2012,2017,2025,2030,2045,2049,2055,2060,2075,2080,2091,2150,2151,2161,2209,2210,2219,2256,2257,2266,2294,2295,2304,2305,2310,2324,2328,2387,2392,2396,2480,2484,2490,2495,2508,2512,2516,2535,2540,2556,2618,2623,2645,2651,2662,2671,2676,2680],{"type":55,"content":1705},[1706,1708,1712],{"text":1707,"type":59},"Vector graphics have come a long way since their start in the 1950s, originally powering radar screens and evolving over the years to iconic games like ",{"text":1709,"type":59,"marks":1710},"Asteroids ",[1711],{"type":124},{"text":1713,"type":59},"in the arcade era.",{"type":55,"content":1715},[1716],{"text":1717,"type":59},"While raster images gained popularity for detailed visuals, vectors remained valuable for design use cases requiring precision and scalability. Today, vectorized images are essential for digital design, keeping graphics crisp and adaptable at any size.",{"type":55,"content":1719},[1720,1722,1730,1732,1737],{"text":1721,"type":59},"In this guide, we’ll show you how easy it is to ",{"text":1723,"type":59,"marks":1724},"vectorize an image ",[1725,1729],{"type":131,"attrs":1726},{"href":1727,"uuid":134,"anchor":134,"target":1728,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhow-to-vectorize-an-image\u002F","_self",{"type":68},{"text":1731,"type":59},"with ",{"text":1119,"type":59,"marks":1733},[1734,1736],{"type":131,"attrs":1735},{"href":1123,"uuid":134,"anchor":134,"target":1728,"linktype":88},{"type":68},{"text":243,"type":59},{"type":76,"attrs":1739},{"id":1740,"body":1741},"bff4797c-f4c2-449d-bc6f-c139f83618ea",[1742],{"_uid":1743,"emoji":926,"bgColor":47,"markdown":1744,"component":152},"i-425deed1-3226-4c9c-ad07-b9e8979cbbdb","****TL;DR****\n\n****•**** Discover how Linearity Curve makes vectorizing images simple and intuitive, helping you create clean, scalable graphics for any design project.\n\n****•**** Explore the [****Auto Trace feature****](https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fauto-trace\u002F), which uses AI to quickly convert images into sketches, illustrations, vector shapes, and more.\n\n****•**** Follow a step-by-step guide for refining your vectorized images, from simplifying paths to using tools like the Pen and Shape Builder for precise adjustments.\n\n****•**** Learn best practices for exporting in versatile formats and tips for effective vectorization.",{"type":76,"attrs":1746},{"id":1740,"body":1747},[1748],{"_uid":1749,"title":1750,"button":1751,"component":94,"description":1756,"backgroundColor":96},"d509a495-fff4-4eaa-bb23-30a0e0992c1a","Jumpstart your ideas with Linearity Curve",[1752],{"_uid":1753,"icon":34,"link":1754,"size":90,"text":1755,"type":92,"component":93},"ea0f0a8f-e121-43ed-b71a-761071278bf3",{"url":87,"linktype":88,"fieldtype":89,"cached_url":87},"Get started","Take your designs to the next level.",{"type":98,"attrs":1758,"content":1759},{"level":100},[1760],{"text":1761,"type":59},"Understanding vectorization",{"type":76,"attrs":1763},{"id":1740,"body":1764},[1765],{"_uid":1766,"asset":1767,"component":1780,"description":1781},"i-f42a907b-ad8e-4830-a191-be8d988e094c",[1768],{"_uid":1769,"asset":1770,"device":1778,"component":1779},"79b5d1d0-8e80-4807-bcfb-2c7e261cb3da",[1771],{"_uid":1772,"image":1773,"imageAlt":1777,"component":39},"e1c70724-211e-48f1-a062-6e8b9f590121",{"id":1774,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":1775,"copyright":34,"fieldtype":36,"meta_data":1776,"is_external_url":16},18782734,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fac47d51559\u002Fhow_to_vectorize_an_image_using_linearity_curve_image_2.jpg",{},"Blog Image","none","DeviceMockup","BlogComponentImage","Source: [Pinterest](https:\u002F\u002Fwww.pinterest.com\u002Fpin\u002F326159198025443633\u002F)",{"type":55,"content":1783},[1784],{"text":1785,"type":59},"In graphic design, images are typically either vector or raster, each serving different purposes. Raster images — like .jpeg and .png files — are pixel-based, making them ideal for photography and detailed digital art. However, they’re limited by resolution; if you enlarge them too much, they often become blurry or pixelated.",{"type":55,"content":1787},[1788,1795,1797,1804],{"text":1789,"type":59,"marks":1790},"Vectors",[1791,1794],{"type":131,"attrs":1792},{"href":1793,"uuid":134,"anchor":134,"target":1728,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fvector-drawing\u002F",{"type":68},{"text":1796,"type":59},", on the other hand, are built from ",{"text":1798,"type":59,"marks":1799},"mathematical formulas ",[1800,1803],{"type":131,"attrs":1801},{"href":1802,"uuid":134,"anchor":134,"target":1728,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fbezier-curves\u002F",{"type":68},{"text":1805,"type":59},"that define shapes and lines. Each vector shape is made up of coordinates — a circle isn’t a fixed shape but rather a set of instructions that define its radius, position, and color.",{"type":55,"content":1807},[1808,1810,1817,1819,1826],{"text":1809,"type":59},"When you resize a vector, the software recalculates these instructions to create the shape at the new size, without any loss of quality. This scalability makes vectors especially useful for ",{"text":1811,"type":59,"marks":1812},"logos",[1813,1816],{"type":131,"attrs":1814},{"href":1815,"uuid":134,"anchor":134,"target":1728,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fvector-logo-design\u002F",{"type":68},{"text":1818,"type":59},", ",{"text":1820,"type":59,"marks":1821},"product packaging",[1822,1825],{"type":131,"attrs":1823},{"href":1824,"uuid":134,"anchor":134,"target":1728,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhow-to-make-a-paper-box\u002F",{"type":68},{"text":1827,"type":59},", branding, and web graphics.",{"type":76,"attrs":1829},{"id":1740,"body":1830},[1831],{"_uid":1832,"emoji":34,"bgColor":47,"markdown":1833,"component":152},"acba837c-3ee4-4980-996d-477247c6e2d3","Explore our [design resources](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Ftag\u002Fdesign-resources\u002F) and start creating your own versatile vector art!",{"type":98,"attrs":1835,"content":1836},{"level":100},[1837],{"text":1838,"type":59},"Getting started with Linearity Curve",{"type":55,"content":1840},[1841],{"text":1842,"type":59},"Our features are designed to let you bring any idea to life:",{"type":175,"content":1844},[1845,1859,1873,1892,1906],{"type":178,"content":1846},[1847],{"type":55,"content":1848},[1849,1857],{"text":1850,"type":59,"marks":1851},"Auto Trace",[1852,1855,1856],{"type":131,"attrs":1853},{"href":1854,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fauto-trace\u002F",{"type":68},{"type":137},{"text":1858,"type":59}," – Quickly transforms images into vector shapes.",{"type":178,"content":1860},[1861],{"type":55,"content":1862},[1863,1871],{"text":1864,"type":59,"marks":1865},"Background Removal",[1866,1869,1870],{"type":131,"attrs":1867},{"href":1868,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fai-backgrounds\u002F",{"type":68},{"type":137},{"text":1872,"type":59}," – Instantly removes backgrounds for a clean, isolated image.",{"type":178,"content":1874},[1875],{"type":55,"content":1876},[1877,1885,1890],{"text":1878,"type":59,"marks":1879},"Shape Builder",[1880,1883,1884],{"type":131,"attrs":1881},{"href":1882,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fshape-builder\u002F",{"type":68},{"type":137},{"text":1437,"type":59,"marks":1886},[1887,1889],{"type":131,"attrs":1888},{"href":1882,"uuid":134,"anchor":134,"target":135,"linktype":88},{"type":137},{"text":1891,"type":59},"– Merges and sculpts shapes to refine your vector.",{"type":178,"content":1893},[1894],{"type":55,"content":1895},[1896,1904],{"text":1897,"type":59,"marks":1898},"Brush Tool",[1899,1902,1903],{"type":131,"attrs":1900},{"href":1901,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fbrush-tool\u002F",{"type":68},{"type":137},{"text":1905,"type":59}," – Adds a freehand touch to your vector images.",{"type":178,"content":1907},[1908],{"type":55,"content":1909},[1910,1918],{"text":1911,"type":59,"marks":1912},"Pen Tool",[1913,1916,1917],{"type":131,"attrs":1914},{"href":1915,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fpen-tool\u002F",{"type":68},{"type":137},{"text":1919,"type":59}," – Offers precise control over paths and curves for detailed illustrations.",{"type":55,"content":1921},[1922,1928],{"text":1119,"type":59,"marks":1923},[1924,1926,1927],{"type":131,"attrs":1925},{"href":1123,"uuid":134,"anchor":134,"target":135,"linktype":88},{"type":68},{"type":137},{"text":1929,"type":59}," makes professional-grade vector tools accessible to artists and designers of all skill levels with its intuitive UI. Cloud integration also lets you access your work from any Apple device, adding flexibility to your workflow.",{"type":55,"content":1931},[1932],{"text":1933,"type":59},"Start vectorizing your images with ease!",{"type":405,"attrs":1935,"content":1936},{"order":407},[1937,1951,1962],{"type":178,"content":1938},[1939],{"type":55,"content":1940},[1941,1949],{"text":1942,"type":59,"marks":1943},"Download the app",[1944,1947,1948],{"type":131,"attrs":1945},{"href":1946,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Fdownload\u002F",{"type":68},{"type":137},{"text":1950,"type":59},", exclusively on the App Store.",{"type":178,"content":1952},[1953],{"type":55,"content":1954},[1955,1957,1960],{"text":1956,"type":59},"Tap ",{"text":91,"type":59,"marks":1958},[1959],{"type":68},{"text":1961,"type":59}," to create an account with Google, Apple, or email.",{"type":178,"content":1963},[1964],{"type":55,"content":1965},[1966],{"text":1967,"type":59},"Log in, and you’re ready to dive in!",{"type":98,"attrs":1969},{"level":168},{"type":98,"attrs":1971,"content":1972},{"level":100},[1973],{"text":1974,"type":59},"Preparing your image for vectorization",{"type":76,"attrs":1976},{"id":1740,"body":1977},[1978],{"_uid":1979,"asset":1980,"component":1780,"description":1990},"i-dddb132a-5691-4a07-bfac-92336107679f",[1981],{"_uid":1982,"asset":1983,"device":1778,"component":1779},"f156788a-d807-4682-ac37-1474a8268de0",[1984],{"_uid":1985,"image":1986,"imageAlt":1777,"component":39},"93bd13a4-ca0d-4a04-9e68-c7413f86a2fd",{"id":1987,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":1988,"copyright":34,"fieldtype":36,"meta_data":1989,"is_external_url":16},18782735,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F6e1ae5e34b\u002Fhow_to_vectorize_an_image_using_linearity_curve_image_3.jpg",{},"Source: [Pinterest](https:\u002F\u002Fwww.pinterest.com\u002Fpin\u002F14566398789171373\u002F)",{"type":55,"content":1992},[1993],{"text":1994,"type":59},"Choosing the right image makes a big difference in vectorization. Simple images with one main subject work especially well, but if you want to try something more complex, go for it! Just keep in mind that highly detailed scenes, like landscapes, might lose some finer details in the process.",{"type":55,"content":1996},[1997],{"text":1998,"type":59},"Look for JPG, GIF, or PNG images with clear edges and minimal noise, ideally on a white or transparent background. For resolution, low-to-medium quality actually works well here: enough clarity to define shapes without excessive detail that could complicate the process.",{"type":55,"content":2000},[2001,2003,2010],{"text":2002,"type":59},"Before you start vectorizing, take a moment to prep your image using the ",{"text":2004,"type":59,"marks":2005},"background removal feature",[2006,2009],{"type":131,"attrs":2007},{"href":2008,"uuid":134,"anchor":134,"target":1728,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Fcurve\u002Fipad\u002Fuser-guide\u002Fimages\u002Fbackground-removal\u002F",{"type":68},{"text":2011,"type":59},". This feature clears out any unwanted elements, crops in to focus on your subject, and adjusts contrast to make the edges stand out.",{"type":98,"attrs":2013,"content":2014},{"level":100},[2015],{"text":2016,"type":59},"Step-by-step guide to vectorizing an image in Linearity Curve",{"type":76,"attrs":2018},{"id":1740,"body":2019},[2020],{"_uid":2021,"title":2022,"component":2023,"hasVector":16,"hasContainer":16,"backgroundColor":2024},"41bde145-1937-44ea-9917-c86497b2290d","Step 1","BlogComponentHeadline","White",{"type":98,"attrs":2026,"content":2027},{"level":100},[2028],{"text":2029,"type":59},"Importing your image",{"type":76,"attrs":2031},{"id":1740,"body":2032},[2033],{"_uid":2034,"asset":2035,"component":1780,"description":34},"i-e74fe06f-afa4-4a06-bfa9-64bdfab64c30",[2036],{"_uid":2037,"asset":2038,"device":1778,"component":1779},"18c8c047-11b9-43fd-a09a-585992c79c50",[2039],{"_uid":2040,"image":2041,"imageAlt":1777,"component":39},"a2d7af3f-dc8c-485a-a1ab-3ab00eca0a47",{"id":2042,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":2043,"copyright":34,"fieldtype":36,"meta_data":2044,"is_external_url":16},18782737,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fd395ba036d\u002Fhow_to_vectorize_an_image_using_linearity_curve_image_4.jpg",{},{"type":55,"content":2046},[2047],{"text":2048,"type":59},"To get started, import your image using any of the supported formats, including .jpeg, .png, .tiff, .webp, .pdf, .svg, .sketch, and .ai. You can easily bring in your file by either dragging and dropping it into the workspace or selecting “Import” from the file menu.",{"type":76,"attrs":2050},{"id":1740,"body":2051},[2052],{"_uid":2053,"title":2054,"component":2023,"hasVector":16,"hasContainer":16,"backgroundColor":2024},"830be347-06c7-419d-9774-64d110f0fa11","Step 2",{"type":98,"attrs":2056,"content":2057},{"level":100},[2058],{"text":2059,"type":59},"Tracing and refining the image",{"type":76,"attrs":2061},{"id":1740,"body":2062},[2063],{"_uid":2064,"asset":2065,"component":1780,"description":34},"i-606ec9d4-b3d2-4ab2-83e7-10a9a2a1a5ff",[2066],{"_uid":2067,"asset":2068,"device":1778,"component":1779},"d57c91f9-8009-4cf5-b6cd-25729605616c",[2069],{"_uid":2070,"image":2071,"imageAlt":1777,"component":39},"acd1994f-a7ac-4d67-8128-3b4c53894f51",{"id":2072,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":2073,"copyright":34,"fieldtype":36,"meta_data":2074,"is_external_url":16},18782738,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Ffda78faa3d\u002Fhow_to_vectorize_an_image_using_linearity_curve_image_5.jpg",{},{"type":98,"attrs":2076,"content":2077},{"level":168},[2078],{"text":2079,"type":59},"Using Auto Trace features",{"type":55,"content":2081},[2082,2089],{"text":2083,"type":59,"marks":2084},"Auto Trace ",[2085,2088],{"type":131,"attrs":2086},{"href":2087,"uuid":134,"anchor":134,"target":1728,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fdesign-with-curve\u002Fhow-to-auto-trace\u002F",{"type":68},{"text":2090,"type":59},"uses AI to convert various types of images into vector artwork, with four distinct modes to suit different image types: Sketch, Illustration, Photo, and Basic Shapes.",{"type":175,"content":2092},[2093],{"type":178,"content":2094},[2095,2107],{"type":55,"content":2096},[2097,2105],{"text":2098,"type":59,"marks":2099},"Sketch Mode",[2100,2103,2104],{"type":131,"attrs":2101},{"href":2102,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Fcurve\u002Fipad\u002Fuser-guide\u002Fimages\u002Fauto-trace#sketch-mode",{"type":68},{"type":137},{"text":2106,"type":59},": Can turn pencil sketches or technical drawings into clean vector shapes.",{"type":175,"content":2108},[2109,2118,2128],{"type":178,"content":2110},[2111],{"type":55,"content":2112},[2113,2116],{"text":1039,"type":59,"marks":2114},[2115],{"type":124},{"text":2117,"type":59},": Controls detail in the traced image. Use lower values for simpler sketches and higher values for detailed ones.",{"type":178,"content":2119},[2120],{"type":55,"content":2121},[2122,2126],{"text":2123,"type":59,"marks":2124},"Contrast",[2125],{"type":124},{"text":2127,"type":59},": Sets the black\u002Fwhite threshold, useful for adjusting line sharpness.",{"type":178,"content":2129},[2130],{"type":55,"content":2131},[2132,2136,2138,2142,2144,2148],{"text":2133,"type":59,"marks":2134},"Additional Options",[2135],{"type":124},{"text":2137,"type":59},": ",{"text":2139,"type":59,"marks":2140},"Simplify Path",[2141],{"type":124},{"text":2143,"type":59}," reduces nodes for cleaner lines; ",{"text":2145,"type":59,"marks":2146},"Ignore White",[2147],{"type":124},{"text":2149,"type":59}," erases white areas from the sketch for a more refined vector.",{"type":55},{"type":76,"attrs":2152},{"id":1740,"body":2153},[2154],{"_uid":2155,"asset":2156,"component":2160},"i-3deab6f2-9437-4546-9950-50dfbfa90f61",{"id":2157,"alt":34,"name":34,"focus":34,"title":34,"source":34,"filename":2158,"copyright":34,"fieldtype":36,"meta_data":2159,"is_external_url":16},19192908,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fx\u002Fe196d82d90\u002Fhow_to_vectorize_an_image_using_linearity_curve_video_1.mp4",{},"BlogComponentVideo",{"type":175,"content":2162},[2163],{"type":178,"content":2164},[2165,2177],{"type":55,"content":2166},[2167,2175],{"text":2168,"type":59,"marks":2169},"Illustration Mode",[2170,2173,2174],{"type":131,"attrs":2171},{"href":2172,"uuid":134,"anchor":134,"target":135,"linktype":88},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Fcurve\u002Fipad\u002Fuser-guide\u002Fimages\u002Fauto-trace#illustration-mode",{"type":68},{"type":137},{"text":2176,"type":59},": Designed to convert hand-drawn or digital illustrations into vivid, vectorized graphics.",{"type":175,"content":2178},[2179,2189,2199],{"type":178,"content":2180},[2181],{"type":55,"content":2182},[2183,2187],{"text":2184,"type":59,"marks":2185},"Detail Level",[2186],{"type":124},{"text":2188,"type":59},": Adjust to capture complex design elements or simplify for a cleaner look.",{"type":178,"content":2190},[2191],{"type":55,"content":2192},[2193,2197],{"text":2194,"type":59,"marks":2195},"Color Precision",[2196],{"type":124},{"text":2198,"type":59},": Controls how closely colors in the vector match the original illustration.",{"type":178,"content":2200},[2201],{"type":55,"content":2202},[2203,2207],{"text":2204,"type":59,"marks":2205},"Gradient Smoothness",[2206],{"type":124},{"text":2208,"type":59},": Smooths gradients, great for shaded 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Select “All templates” to explore the three collections: Business, Events, and Social Media.\n- Templates are displayed as thumbnails, offering a quick preview of their style and layout.\n- Tap on your chosen template to see it in full. You can zoom in on this preview screen to see all the details.\n- Tap the “Use Template” button to open it in the Editor.\n\n**How to edit Linearity Templates**\n\nIt’s important to remember that all the elements within our templates are fully customizable, so feel free to use as much or as little of the already existing layout, colors, fonts, images, and shapes as desired.\n\nChange up the colors, add your own message with the Text Tool, and swap out any images with your won.\n\nYou can also tap into other intuitive features, such as [**AI backgrounds**](\u002Ffeatures\u002Fai-backgrounds),[ ](https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fai-backgrounds\u002F)the [**Brush Tool**](\u002Ffeatures\u002Fbrush-tool), [**Pen Tool**](\u002Ffeatures\u002Fpen-tool), [**Shape Builder**](\u002Ffeatures\u002Fshape-builder), [**Auto Trace**,](https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fauto-trace) and more to add even more personal touches to each template.\n\nIn Linearity Move you can also use [**Auto animate**](https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fauto-animate\u002F), [**GIF export**](https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fgif-export), Animation presets and [**Design and animate mode**](https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fdesign-vs-animate-mode\u002F)[.](\u002Ffeatures\u002Fdesign-vs-animate-mode) Let our templates be the starting point for your limitless creativity!\n\n**Don't have Linearity Curve or Move yet?** Quickly download them to start using templates. 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Prompt-based edits can replace objects, alter the background, extend a composition, or shift lighting and mood. These operations are powerful because they can reinterpret complex visual relationships in one step.",{"type":55,"attrs":5182,"content":5183},{"textAlign":134},[5184],{"text":5185,"type":59},"The tradeoff is structural access. Unless elements have been separated into layers or masks, the objects inside a flat image are not independent design components.",{"type":55,"attrs":5187,"content":5188},{"textAlign":134},[5189],{"type":5160,"attrs":5190},{"id":5191,"alt":34,"src":5192,"title":34,"source":34,"copyright":34,"meta_data":5193},210041378151062,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F2934x1834\u002F9d517845db\u002Fimage-blog-1.png",{"size":5194},"2934x1834",{"type":98,"attrs":5196,"content":5197},{"level":168,"textAlign":134},[5198],{"text":5199,"type":59},"Editing paths",{"type":55,"attrs":5201,"content":5202},{"textAlign":134},[5203],{"text":5204,"type":59},"Vector editing works at the object and geometry level. A designer can select a shape, move its anchor points, change its fill, adjust a stroke, or reuse it elsewhere. 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The right choice is the format that survives the edits, channels and sizes required by the brief.",{"type":175,"content":5225},[5226,5233,5240,5247,5254],{"type":178,"content":5227},[5228],{"type":55,"attrs":5229,"content":5230},{"textAlign":134},[5231],{"text":5232,"type":59},"Does the asset need to look photographic? Start with Image Mode.",{"type":178,"content":5234},[5235],{"type":55,"attrs":5236,"content":5237},{"textAlign":134},[5238],{"text":5239,"type":59},"Will individual objects need precise changes? Start with Asset Mode.",{"type":178,"content":5241},[5242],{"type":55,"attrs":5243,"content":5244},{"textAlign":134},[5245],{"text":5246,"type":59},"Must it scale from a small icon to a large print graphic? Prefer vector.",{"type":178,"content":5248},[5249],{"type":55,"attrs":5250,"content":5251},{"textAlign":134},[5252],{"text":5253,"type":59},"Does the concept depend on natural light, skin, fabric, or texture? 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