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tools have become indispensable for professionals across various fields, especially the ones who are part of a marketing team. Marketing designers, content creators, and animators always look for efficient ways to streamline workflows, foster collaboration, and enhance time management.","text",{"type":2008,"content":2014},[2015],{"text":2016,"type":2012},"That's where productivity tools come into play, offering a range of features and functionalities to help marketing professionals maximize their productivity and accomplish more in less time.",{"type":2018,"attrs":2019},"blok",{"id":2020,"body":2021},"0eeddb54-50c3-4f2c-acea-8765cfca36c4",[2022],{"_uid":2023,"title":2024,"button":2025,"component":2029,"description":2030,"backgroundColor":2031},"i-5b42d1b7-b4ad-46c0-a71a-5bade972dd03","Jumpstart your ideas with Linearity Curve",[2026],{"_uid":2027,"icon":9,"link":2028,"size":1667,"text":456,"type":1669,"component":1670},"f41f2f6e-8624-4dcc-898d-4c357a3ae8b7",{"id":1602,"url":9,"linktype":24,"fieldtype":25,"cached_url":1603},"BlogComponentCta","Take your designs to the next level.","orange",{"type":2033,"attrs":2034,"content":2036},"heading",{"level":2035},2,[2037],{"text":2038,"type":2012,"marks":2039},"The power of productivity tools",[2040],{"type":2041},"bold",{"type":2008,"content":2043},[2044],{"text":2045,"type":2012},"Productivity tools are specialized software applications designed to assist an individual or an entire team in managing their tasks, projects, and overall workload more effectively. 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Real-time editing, file sharing, and task management features ensure everyone stays on the same page, fostering efficient teamwork.",{"type":2033,"attrs":2086,"content":2087},{"level":2067},[2088],{"text":2089,"type":2012,"marks":2090},"Streamlined workflow",[2091],{"type":2041},{"type":2008,"content":2093},[2094],{"text":2095,"type":2012},"From brainstorming ideas to finalizing designs, productivity tools offer a range of features tailored to your needs.",{"type":2008,"content":2097},[2098],{"text":2099,"type":2012},"They provide intuitive interfaces, templates, and integrations with popular software, enabling you to work efficiently and effectively.",{"type":2033,"attrs":2101,"content":2102},{"level":2067},[2103],{"text":2104,"type":2012,"marks":2105},"Time management",[2106],{"type":2041},{"type":2018,"attrs":2108},{"id":2020,"body":2109},[2110],{"_uid":2111,"emoji":9,"bgColor":2000,"markdown":2112,"component":2113},"i-e51c3e56-0822-4840-b246-786a7a8312f3","With the ability to track time, set deadlines, and prioritize tasks, productivity tools help you optimize your time management.","BlogComponentDisclaimer",{"type":2008,"content":2115},[2116],{"text":2117,"type":2012,"marks":2118},"You can maintain focus and increase productivity by breaking down projects into smaller, manageable tasks and utilizing time management tools and techniques like the Pomodoro Technique.",[2119],{"type":2120,"attrs":2121},"textStyle",{"color":2122},"rgb(17, 23, 23)",{"type":2033,"attrs":2124,"content":2125},{"level":2067},[2126],{"text":2127,"type":2012,"marks":2128},"Creative freedom",[2129],{"type":2041},{"type":2008,"content":2131},[2132],{"text":2133,"type":2012},"Many productivity tools come with built-in design elements, libraries, and templates, allowing marketing designers, content creators, and animators to unleash their creativity without starting from scratch. These tools provide a wealth of resources that inspire fresh ideas and accelerate the design process.",{"type":2008,"content":2135},[2136],{"text":2137,"type":2012},"Now, let’s delve into the top 20 productivity tools for 2023. We are going to explore their unique features, benefits, and how they can help you not only maximize your time and productivity, but also revolutionize your workflow and empower you to achieve your professional goals.",{"type":2033,"attrs":2139,"content":2140},{"level":2035},[2141],{"text":2142,"type":2012,"marks":2143},"Top 20 productivity tools for 2023",[2144],{"type":2041},{"type":2033,"attrs":2146,"content":2147},{"level":2067},[2148],{"text":2149,"type":2012,"marks":2150},"1. Linearity Curve (formerly Vectornator)",[2151],{"type":2041},{"type":2018,"attrs":2153},{"id":2020,"body":2154},[2155],{"_uid":2156,"asset":2157,"component":2169,"description":2170},"i-04c814aa-6841-4428-99f6-3ae698fa4795",[2158],{"_uid":2159,"asset":2160,"device":2167,"component":2168},"a532b94b-e50e-4c3f-ba42-e0615e5d45e6",[2161],{"_uid":2162,"image":2163,"imageAlt":258,"component":1993},"dfe7509b-b37b-492f-8a33-4466a4879b7f",{"id":2164,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2165,"copyright":9,"fieldtype":12,"meta_data":2166,"is_private":7,"is_external_url":7},17033605,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1920x896\u002Fb923fc3660\u002Flaunch-blog-templates-v1.png",{},"none","DeviceMockup","BlogComponentImage","Image Source: Linearity Curve",{"type":2008,"content":2172},[2173],{"text":2174,"type":2012,"marks":2175},"This powerful tool can help you jumpstart your ideas and design anything you can imagine.",[2176],{"type":2120,"attrs":2177},{"color":2122},{"type":2018,"attrs":2179},{"id":2020,"body":2180},[2181],{"_uid":2182,"emoji":9,"bgColor":2000,"markdown":2183,"component":2113},"i-b391a891-6b56-425f-a54e-e5fcdfc6d5d6","With its user-friendly interface, highly compatible platform, and ready-made Artboard sizes, Linearity Curve is an excellent choice for marketing designers, content creators, and [animators](https:\u002F\u002Fwww.linearity.io\u002Fuse-cases\u002Fad-campaign\u002F).",{"type":2008,"content":2185},[2186,2188,2195],{"text":2187,"type":2012},"Linearity Curve's many collaboration and automation tools enable seamless teamwork, allowing marketing designers and content creators to work together on projects in real-time, making it an ideal choice for ",{"text":2189,"type":2012,"marks":2190},"remote teams",[2191],{"type":2192,"attrs":2193},"link",{"href":2194,"uuid":11,"anchor":11,"target":429,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhybrid-workplace\u002F",{"text":2196,"type":2012},".",{"type":2008,"content":2198},[2199],{"text":2200,"type":2012,"marks":2201},"Here are 7 ways you can boost your productivity with Linearity Curve:",[2202],{"type":2041},{"type":2204,"attrs":2205,"content":2207},"ordered_list",{"order":2206},1,[2208,2215,2221,2227,2233,2239,2245],{"type":2209,"content":2210},"list_item",[2211],{"type":2008,"content":2212},[2213],{"text":2214,"type":2012},"Turn rasters into vectors with Auto Trace",{"type":2209,"content":2216},[2217],{"type":2008,"content":2218},[2219],{"text":2220,"type":2012},"Cut corners with Background Removal",{"type":2209,"content":2222},[2223],{"type":2008,"content":2224},[2225],{"text":2226,"type":2012},"Speed through with gesture controls or keyboard shortcuts",{"type":2209,"content":2228},[2229],{"type":2008,"content":2230},[2231],{"text":2232,"type":2012},"Customize your Action Bar",{"type":2209,"content":2234},[2235],{"type":2008,"content":2236},[2237],{"text":2238,"type":2012},"Quickly find images with our built-in Unsplash integration",{"type":2209,"content":2240},[2241],{"type":2008,"content":2242},[2243],{"text":2244,"type":2012},"Choose from our ready-made Artboard sizes",{"type":2209,"content":2246},[2247],{"type":2008,"content":2248},[2249],{"text":2250,"type":2012},"Save time with content-aware tools",{"type":2008,"content":2252},[2253,2255,2261],{"text":2254,"type":2012},"Read more about each tried-and-tested ",{"text":2256,"type":2012,"marks":2257},"productivity tip",[2258],{"type":2192,"attrs":2259},{"href":2260,"uuid":11,"anchor":11,"target":429,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fproductivity-tips\u002F",{"text":2196,"type":2012},{"type":2018,"attrs":2263},{"id":2020,"body":2264},[2265],{"_uid":2266,"title":2267,"button":2268,"component":2029,"description":2272,"backgroundColor":2273},"i-fa32aff5-3cc1-4dd9-8d72-c18c925bcbef","Vectornator is Now Linearity Curve",[2269],{"_uid":2270,"icon":9,"link":2271,"size":1667,"text":456,"type":1669,"component":1670},"85165ab1-c48b-49b6-97fa-a6f4cef1952f",{"id":1602,"url":9,"linktype":24,"fieldtype":25,"cached_url":1603},"Your favorite design tool has evolved! Discover the new name and look with the same powerful features you love.","green",{"type":2033,"attrs":2275,"content":2276},{"level":2067},[2277,2281],{"text":2278,"type":2012,"marks":2279},"2. 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With extra features like Kanban boards and customizable workflows, Asana empowers teams to work efficiently and achieve their goals.",{"type":2033,"attrs":2347,"content":2348},{"level":2067},[2349],{"text":2350,"type":2012,"marks":2351},"4. 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",[2392],{"type":2041},{"text":2394,"type":2012,"marks":2395},"Monday.com",[2396,2399],{"type":2192,"attrs":2397},{"href":2398,"uuid":11,"anchor":11,"target":429,"linktype":172},"http:\u002F\u002FMonday.com",{"type":2041},{"type":2018,"attrs":2401},{"id":2285,"body":2402},[2403],{"_uid":2404,"asset":2405,"component":2169,"description":2416},"i-ee2eca6d-a17e-42a5-9993-e9a929a7efb6",[2406],{"_uid":2407,"asset":2408,"device":2167,"component":2168},"799af5b7-0964-4906-8aa6-d9d4fff84ed1",[2409],{"_uid":2410,"image":2411,"imageAlt":2415,"component":1993},"ec7029a1-d684-4704-bbb2-d26ed0ca5c50",{"id":2412,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2413,"copyright":9,"fieldtype":12,"meta_data":2414,"is_private":7,"is_external_url":7},17034672,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x868\u002Ff4992eaaf7\u002Fmonday.png",{},"money","Image Source: Monday.com",{"type":2008,"content":2418},[2419],{"text":2420,"type":2012},"Monday.com is a versatile team management and collaboration platform that helps teams streamline their workflows. It offers customizable boards, automation features, and integration options, making it adaptable to various project management styles.",{"type":2008,"content":2422},[2423],{"text":2424,"type":2012},"Monday.com simplifies task management, progress tracking, and team communication, enabling teams to work together seamlessly.",{"type":2033,"attrs":2426,"content":2427},{"level":2067},[2428],{"text":2429,"type":2012,"marks":2430},"6. 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Google Slides are also perfect if you’re looking to create a polished presentation.",{"type":2018,"attrs":2458},{"id":2285,"body":2459},[2460],{"_uid":2461,"emoji":9,"bgColor":2000,"markdown":2462,"component":2113},"i-d28caff8-4879-43cf-b748-b1c73990aa00","With real-time collaboration, version history, and seamless integration, Google Workspace enhances productivity and simplifies team collaboration.",{"type":2033,"attrs":2464,"content":2465},{"level":2067},[2466],{"text":2467,"type":2012,"marks":2468},"7. Evernote",[2469],{"type":2041},{"type":2018,"attrs":2471},{"id":2285,"body":2472},[2473],{"_uid":2474,"asset":2475,"component":2169,"description":2486},"i-4fb040bf-3f0b-43d8-ba88-6e4f7e201a3e",[2476],{"_uid":2477,"asset":2478,"device":2167,"component":2168},"fe879e7d-2ce5-438d-b5c6-8ff09fb9b992",[2479],{"_uid":2480,"image":2481,"imageAlt":2485,"component":1993},"505cb614-b7da-4733-9d28-be1fce1984b9",{"id":2482,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2483,"copyright":9,"fieldtype":12,"meta_data":2484,"is_private":7,"is_external_url":7},17034720,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x970\u002Fdd392580f9\u002Fevernote.png",{},"evernote","Image Source: Evernote",{"type":2008,"content":2488},[2489],{"text":2490,"type":2012},"Evernote is a versatile note-taking tool that helps you capture ideas, create to-do lists, and organize information. Its cross-platform functionality and intuitive interface make it an excellent tool for staying organized and increasing productivity.",{"type":2008,"content":2492},[2493],{"text":2494,"type":2012},"With features like tagging, searchability, and synchronization, Evernote keeps your thoughts and important information easily accessible.",{"type":2033,"attrs":2496,"content":2497},{"level":2067},[2498],{"text":2499,"type":2012,"marks":2500},"8. 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With applications like Photoshop, Illustrator, Premiere Pro, and After Effects, Adobe Creative Cloud offers a wide range of creative possibilities.",{"type":2008,"content":2533},[2534],{"text":2535,"type":2012},"Its integration with other Adobe tools and cloud-based asset management streamlines the design process and enhances collaboration for creative professionals.",{"type":2033,"attrs":2537,"content":2538},{"level":2067},[2539],{"text":2540,"type":2012,"marks":2541},"9. 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It allows you to create flexible and customizable pages to organize your tasks, documents, and ideas.",{"type":2008,"content":2565},[2566],{"text":2567,"type":2012},"Notion's blocks-based system enables you to create rich content with text, images, tables, and more. It promotes efficient teamwork and knowledge sharing with real-time collaboration and seamless integration with other tools.",{"type":2033,"attrs":2569,"content":2570},{"level":2067},[2571],{"text":2572,"type":2012,"marks":2573},"10. Airtable",[2574],{"type":2041},{"type":2018,"attrs":2576},{"id":2285,"body":2577},[2578,2592,2599],{"_uid":2579,"asset":2580,"component":2169,"description":2591},"i-edd49a40-391a-43ef-9a03-d53d51530e46",[2581],{"_uid":2582,"asset":2583,"device":2167,"component":2168},"617c62dd-7263-4940-8bcf-543b1aaa1283",[2584],{"_uid":2585,"image":2586,"imageAlt":2590,"component":1993},"afbb1a0a-a941-45d3-925b-ba422ef89f78",{"id":2587,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2588,"copyright":9,"fieldtype":12,"meta_data":2589,"is_private":7,"is_external_url":7},17034930,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x825\u002F3b9723edf2\u002Fairtable.png",{},"airtable","Image Source: Airtable",{"lg":9,"md":2593,"sm":9,"xl":2594,"xs":9,"xl2":9,"xl3":9,"_uid":2595,"initial":2596,"component":2597,"backgroundColor":2598},"24","32","i-a6938fde-a410-482c-8680-83bb9d6fe3a4","16","Spacer","transparent",{"_uid":2600,"emoji":9,"bgColor":2000,"markdown":2601,"component":2113},"i-3963fcad-93af-4681-a62f-5f2067d0414e","Airtable is a robust spreadsheet-database hybrid that offers a flexible way to organize and track information.",{"type":2008,"content":2603},[2604],{"text":2605,"type":2012},"It combines the familiarity of a spreadsheet with the functionality of a database, allowing you to create custom workflows, collaborate with team members, and automate repetitive tasks.",{"type":2018,"attrs":2607},{"id":2285,"body":2608},[2609],{"_uid":2610,"title":2611,"button":2612,"component":2029,"description":2616,"backgroundColor":2617},"i-c9780c66-9b8a-44ba-a7b6-75c08f4a807d","Ready to create brand assets that pack a punch?",[2613],{"_uid":2614,"icon":9,"link":2615,"size":1667,"text":456,"type":9,"component":1670},"2b207467-bbef-4ed7-92fb-04c110eab42e",{"id":1602,"url":9,"linktype":24,"fieldtype":25,"cached_url":1603},"Visit our Academy for free marketing design courses.","purple",{"type":2008,"content":2619},[2620],{"text":2621,"type":2012},"Airtable's customizable views, extensive integrations, and rich data visualization options make it a top choice for managing complex projects and processes.",{"type":2033,"attrs":2623,"content":2624},{"level":2067},[2625],{"text":2626,"type":2012,"marks":2627},"11. Dropbox",[2628],{"type":2041},{"type":2018,"attrs":2630},{"id":2285,"body":2631},[2632],{"_uid":2633,"asset":2634,"component":2169,"description":2645},"i-5623cb26-bf6c-4228-8de6-f309d4631df5",[2635],{"_uid":2636,"asset":2637,"device":2167,"component":2168},"bd0bc946-6b60-48b6-8c3c-834f4d6f2ba0",[2638],{"_uid":2639,"image":2640,"imageAlt":2644,"component":1993},"d0c46302-cf54-40ee-b4a6-db95a80fb7c3",{"id":2641,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2642,"copyright":9,"fieldtype":12,"meta_data":2643,"is_private":7,"is_external_url":7},17035089,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x797\u002F788a5960ab\u002Fdropbox.png",{},"dropbox","Image Source: Dropbox",{"type":2008,"content":2647},[2648],{"text":2649,"type":2012},"Dropbox is a cloud storage and file synchronization service that simplifies file sharing and collaboration.",{"type":2008,"content":2651},[2652],{"text":2653,"type":2012},"It provides a secure and centralized location to store files, making them accessible anywhere. With features like file versioning, team folders, and granular permissions, Dropbox enhances team collaboration and ensures data integrity.",{"type":2033,"attrs":2655,"content":2656},{"level":2067},[2657],{"text":2658,"type":2012,"marks":2659},"12. Todoist",[2660],{"type":2041},{"type":2018,"attrs":2662},{"id":2285,"body":2663},[2664],{"_uid":2665,"asset":2666,"component":2169,"description":2677},"i-3f7b3a08-64e6-4be5-831d-bad750fddaa2",[2667],{"_uid":2668,"asset":2669,"device":2167,"component":2168},"9809f13f-4362-4ba6-9794-21a41abe14a5",[2670],{"_uid":2671,"image":2672,"imageAlt":2676,"component":1993},"80e4a482-5b84-42db-89da-82ef5b6716dd",{"id":2673,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2674,"copyright":9,"fieldtype":12,"meta_data":2675,"is_private":7,"is_external_url":7},17035103,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x818\u002F0ce206b0e2\u002Ftodoist.png",{},"todoist","Image Source: Todoist",{"type":2008,"content":2679},[2680],{"text":2681,"type":2012},"Todoist is a popular task management tool that helps individuals and teams stay organized and focused. It allows you to create and prioritize tasks, set deadlines, and track progress.",{"type":2008,"content":2683},[2684],{"text":2685,"type":2012},"With features like labels, filters, and reminders, Todoist enables efficient task management and promotes productivity.",{"type":2033,"attrs":2687,"content":2688},{"level":2067},[2689],{"text":2690,"type":2012,"marks":2691},"13. Basecamp",[2692],{"type":2041},{"type":2018,"attrs":2694},{"id":2285,"body":2695},[2696],{"_uid":2697,"asset":2698,"component":2169,"description":2709},"i-c58ff956-18d7-4f51-902c-f893c891acd4",[2699],{"_uid":2700,"asset":2701,"device":2167,"component":2168},"acf5ee20-a129-40fc-ab3a-89edca1d50f5",[2702],{"_uid":2703,"image":2704,"imageAlt":2708,"component":1993},"9741845f-2725-438a-9a91-ae87f76d03ab",{"id":2705,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2706,"copyright":9,"fieldtype":12,"meta_data":2707,"is_private":7,"is_external_url":7},17035127,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x818\u002F04c8dc25c4\u002Fbasecamp.png",{},"bsaecamp","Image Source: Basecamp",{"type":2008,"content":2711},[2712],{"text":2713,"type":2012},"Basecamp is a comprehensive project management and team collaboration platform. It offers features like to-do lists, message boards, schedules, and document sharing, all within a centralized interface.",{"type":2008,"content":2715},[2716],{"text":2717,"type":2012},"Basecamp's simplicity and focus on communication make it an effective tool for streamlining projects and fostering collaboration.",{"type":2033,"attrs":2719,"content":2720},{"level":2067},[2721],{"text":2722,"type":2012,"marks":2723},"14. Zoom",[2724],{"type":2041},{"type":2018,"attrs":2726},{"id":2285,"body":2727},[2728],{"_uid":2729,"asset":2730,"component":2169,"description":2741},"i-8cb57fef-0239-4fc0-b03e-b9c3ec0e88b3",[2731],{"_uid":2732,"asset":2733,"device":2167,"component":2168},"973376d8-aa2a-4c97-bd9a-f859fc95aa35",[2734],{"_uid":2735,"image":2736,"imageAlt":2740,"component":1993},"071f48a2-ceaf-4332-a76f-176501a5cfb1",{"id":2737,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2738,"copyright":9,"fieldtype":12,"meta_data":2739,"is_private":7,"is_external_url":7},17035142,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x834\u002Fe3926bbda7\u002Fzoom.png",{},"zoom","Image Source: Zoom",{"type":2008,"content":2743},[2744],{"text":2745,"type":2012},"Zoom is a leading video conferencing and online meeting platform that enables seamless communication and collaboration.",{"type":2008,"content":2747},[2748],{"text":2749,"type":2012},"With features like high-quality video and audio, screen sharing, and chat functionality, Zoom facilitates remote meetings and virtual collaboration. It has become an essential tool for teams working remotely or across different locations.",{"type":2033,"attrs":2751,"content":2752},{"level":2067},[2753],{"text":2754,"type":2012,"marks":2755},"15. Grammarly",[2756],{"type":2041},{"type":2018,"attrs":2758},{"id":2285,"body":2759},[2760],{"_uid":2761,"asset":2762,"component":2169,"description":2773},"i-0f872162-5a7b-40aa-b776-9562473b1e3d",[2763],{"_uid":2764,"asset":2765,"device":2167,"component":2168},"59128ab3-6b31-49b8-87e8-06ffbb8a5cc5",[2766],{"_uid":2767,"image":2768,"imageAlt":2772,"component":1993},"c9358e42-6ac7-4694-a649-72d531063dd2",{"id":2769,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2770,"copyright":9,"fieldtype":12,"meta_data":2771,"is_private":7,"is_external_url":7},17035156,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x779\u002Fdc02183d4c\u002Fgrammarly.png",{},"grammarly","Image Source: Grammarly",{"type":2008,"content":2775},[2776],{"text":2777,"type":2012},"Grammarly is a writing assistant that helps improve writing clarity, grammar, and style. It offers real-time suggestions and checks for spelling, punctuation, and grammar errors.",{"type":2008,"content":2779},[2780],{"text":2781,"type":2012},"Its browser extension, desktop app, and integrations with other writing tools make Grammarly a valuable tool for content creators and writers.",{"type":2033,"attrs":2783,"content":2784},{"level":2067},[2785],{"text":2786,"type":2012,"marks":2787},"16. Harvest",[2788],{"type":2041},{"type":2018,"attrs":2790},{"id":2285,"body":2791},[2792],{"_uid":2793,"asset":2794,"component":2169,"description":2805},"i-ffd1edcd-8f70-47f2-ab9d-456d67a2ead8",[2795],{"_uid":2796,"asset":2797,"device":2167,"component":2168},"904ecd14-a7a5-4692-a270-e48c85af3ee6",[2798],{"_uid":2799,"image":2800,"imageAlt":2804,"component":1993},"c50fb363-f5d0-471a-8370-bfbd47f9f7e4",{"id":2801,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2802,"copyright":9,"fieldtype":12,"meta_data":2803,"is_private":7,"is_external_url":7},17035169,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x856\u002F372ec3a8ea\u002Fharvest.png",{},"harvest","Image Source: Harvest\n",{"type":2008,"content":2807},[2808],{"text":2809,"type":2012},"Harvest is a time-tracking and invoicing software that helps individuals and teams monitor their time and manage projects. It allows you to track time spent on tasks, create detailed timesheets, and generate accurate invoices.",{"type":2008,"content":2811},[2812],{"text":2813,"type":2012},"Harvest's integration with project management tools and powerful reporting capabilities make it a valuable productivity tool for freelancers and teams.",{"type":2033,"attrs":2815,"content":2816},{"level":2067},[2817],{"text":2818,"type":2012,"marks":2819},"17. Calendly",[2820],{"type":2041},{"type":2018,"attrs":2822},{"id":2285,"body":2823},[2824],{"_uid":2825,"asset":2826,"component":2169,"description":2837},"i-66490293-9855-47f0-92da-8795868f8472",[2827],{"_uid":2828,"asset":2829,"device":2167,"component":2168},"00a7e1f9-e81a-4e56-9d8f-62eaee35d479",[2830],{"_uid":2831,"image":2832,"imageAlt":2836,"component":1993},"949bca37-5b23-4dad-bdee-d8d00ca13c0d",{"id":2833,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2834,"copyright":9,"fieldtype":12,"meta_data":2835,"is_private":7,"is_external_url":7},17035211,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x1093\u002Fb70e2e70ce\u002Fcalendly.png",{},"calendly","Image Source: Calendly",{"type":2008,"content":2839},[2840],{"text":2841,"type":2012},"Calendly is a scheduling tool that simplifies the process of setting up meetings and appointments. It eliminates the back-and-forth of finding mutually available time slots by providing a personalized scheduling page where participants can choose their preferred meeting time.",{"type":2008,"content":2843},[2844],{"text":2845,"type":2012},"Calendly integrates with calendar applications and sends automated reminders, saving time and streamlining scheduling.",{"type":2033,"attrs":2847,"content":2848},{"level":2067},[2849],{"text":2850,"type":2012,"marks":2851},"18. Miro",[2852],{"type":2041},{"type":2018,"attrs":2854},{"id":2285,"body":2855},[2856],{"_uid":2857,"asset":2858,"component":2169,"description":2869},"i-2b3be95c-d0b2-4014-87e0-92cb1fa89b1a",[2859],{"_uid":2860,"asset":2861,"device":2167,"component":2168},"45fee3e2-ea07-4033-bb91-21ecb77276df",[2862],{"_uid":2863,"image":2864,"imageAlt":2868,"component":1993},"0ce0e01b-39ed-4a60-a0aa-3cf6886702a5",{"id":2865,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2866,"copyright":9,"fieldtype":12,"meta_data":2867,"is_private":7,"is_external_url":7},17035222,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x972\u002Fb334f1ba8f\u002Fmiro.png",{},"miro","Image Source: Miro",{"type":2008,"content":2871},[2872],{"text":2873,"type":2012},"Miro is a collaborative online whiteboard platform that enables teams to ideate, brainstorm, and visualize their ideas. It offers a virtual canvas where team members can create and share content, including sticky notes, drawings, diagrams, and more.",{"type":2008,"content":2875},[2876],{"text":2877,"type":2012},"Miro's real-time collaboration, extensive template library, and integration with other productivity tools make it invaluable for visual collaboration and team creativity.",{"type":2033,"attrs":2879,"content":2880},{"level":2067},[2881],{"text":2882,"type":2012,"marks":2883},"19. Figma",[2884],{"type":2041},{"type":2018,"attrs":2886},{"id":2285,"body":2887},[2888],{"_uid":2889,"asset":2890,"component":2169,"description":2900},"i-7586477c-567a-47b3-8b6b-9d8fb40a75ba",[2891],{"_uid":2892,"asset":2893,"device":2167,"component":2168},"17802c8b-b319-4685-99d7-502a64b84da4",[2894],{"_uid":2895,"image":2896,"imageAlt":314,"component":1993},"8e931f1f-b256-449a-9e79-bfcef1099a58",{"id":2897,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2898,"copyright":9,"fieldtype":12,"meta_data":2899,"is_private":7,"is_external_url":7},17035243,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x847\u002F78adef280e\u002Ffigma.png",{},"Image Source: Figma",{"type":2008,"content":2902},[2903],{"text":2904,"type":2012},"Figma is a cloud-based design and prototyping tool that facilitates collaboration among designers and stakeholders. It allows multiple users to work on the same design file simultaneously, enabling real-time collaboration and feedback.",{"type":2008,"content":2906},[2907],{"text":2908,"type":2012},"With its robust design features, interactive prototyping capabilities, and seamless handoff to development, Figma empowers design teams to create and iterate efficiently.",{"type":2033,"attrs":2910,"content":2911},{"level":2067},[2912],{"text":2913,"type":2012,"marks":2914},"20. Zapier",[2915],{"type":2041},{"type":2018,"attrs":2917},{"id":2285,"body":2918},[2919],{"_uid":2920,"asset":2921,"component":2169,"description":2932},"i-5b54718c-9256-4808-9709-cda7dc834780",[2922],{"_uid":2923,"asset":2924,"device":2167,"component":2168},"54d26e66-2646-465e-be6e-753bbb0a7302",[2925],{"_uid":2926,"image":2927,"imageAlt":2931,"component":1993},"54be8ca3-f15e-46a6-ba35-f28b0efee480",{"id":2928,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":2929,"copyright":9,"fieldtype":12,"meta_data":2930,"is_private":7,"is_external_url":7},17035261,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1600x1055\u002F72db3573be\u002Fzapier.png",{},"Zapier","Image Source: Zapier",{"type":2008,"content":2934},[2935],{"text":2936,"type":2012},"Zapier is an automation tool that connects various apps and enables them to work together seamlessly. It allows you to create automated workflows (called Zaps) that trigger actions between different apps.",{"type":2008,"content":2938},[2939],{"text":2940,"type":2012},"With Zapier, you can automate repetitive and routine tasks, integrate data across platforms, and streamline your workflow. Its extensive library of integrations and user-friendly interface make it a valuable tool for automating processes and improving productivity.",{"type":2033,"attrs":2942,"content":2943},{"level":2035},[2944],{"text":2945,"type":2012,"marks":2946},"Key considerations for productivity tools",[2947],{"type":2041},{"type":2008,"content":2949},[2950],{"text":2951,"type":2012},"When selecting the right productivity tools for your workflow as a marketing designer, content creator, or animator, it's essential to consider various factors that align with your specific needs and goals.",{"type":2008,"content":2953},[2954],{"text":2955,"type":2012},"Not all tools are created equal, and finding the perfect fit can significantly impact your and your team’s productivity and efficiency. Here are some key considerations to keep in mind:",{"type":2033,"attrs":2957,"content":2958},{"level":2067},[2959],{"text":2960,"type":2012,"marks":2961},"1. Compatibility and integration",[2962],{"type":2041},{"type":2008,"content":2964},[2965,2967,2973],{"text":2966,"type":2012},"Before committing to a productivity tool, ensure that it seamlessly integrates with your ",{"text":2968,"type":2012,"marks":2969},"existing software",[2970],{"type":2192,"attrs":2971},{"href":2972,"uuid":11,"anchor":11,"target":429,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fsoftware-trends\u002F",{"text":2974,"type":2012}," and workflow.",{"type":2008,"content":2976},[2977],{"text":2978,"type":2012},"Consider whether the tool integrates with popular design software, project management platforms, and communication tools you commonly use. This compatibility ensures a smooth transition and minimizes disruptions in your workflow.",{"type":2033,"attrs":2980,"content":2981},{"level":2067},[2982],{"text":2983,"type":2012,"marks":2984},"2. Scalability and flexibility",[2985],{"type":2041},{"type":2008,"content":2987},[2988],{"text":2989,"type":2012},"As your projects and team grow, it's crucial to choose a productivity tool that can scale with your needs. Look for tools that offer flexible pricing plans or subscription models that accommodate team expansion.",{"type":2008,"content":2991},[2992],{"text":2993,"type":2012},"Consider whether the tool allows customization and offers key features that align with your unique workflow and requirements.",{"type":2033,"attrs":2995,"content":2996},{"level":2067},[2997],{"text":2998,"type":2012,"marks":2999},"3. User interface and experience",[3000],{"type":2041},{"type":2008,"content":3002},[3003],{"text":3004,"type":2012},"A user-friendly interface and intuitive user experience are paramount in maximizing productivity. Productivity tools should enhance your workflow, not hinder it. Look for tools with clean and organized interfaces, customizable layouts, and easy-to-navigate menus.",{"type":2008,"content":3006},[3007],{"text":3008,"type":2012},"A well-designed interface saves time and reduces the learning curve, enabling you to focus on your work.",{"type":2033,"attrs":3010,"content":3011},{"level":2067},[3012],{"text":3013,"type":2012,"marks":3014},"4. Collaboration features",[3015],{"type":2041},{"type":2008,"content":3017},[3018],{"text":3019,"type":2012},"Collaboration lies at the heart of successful team projects. Evaluate the collaboration features offered by productivity tools. Effective collaboration eliminates bottlenecks, streamlines feedback loops, and promotes efficient teamwork.",{"type":2008,"content":3021},[3022],{"text":3023,"type":2012},"Look for features like real-time editing, commenting, and version control that facilitate seamless communication and collaboration among team members.",{"type":2018,"attrs":3025},{"id":2285,"body":3026},[3027],{"_uid":3028,"title":3029,"button":3030,"component":2029,"description":3034,"backgroundColor":2617},"i-25fb38d9-679f-48ee-bb4b-1b0dbda36851","Master Vector Editing with Linearity Curve",[3031],{"_uid":3032,"icon":9,"link":3033,"size":1667,"text":456,"type":1669,"component":1670},"335033e5-b762-49b9-b823-746080ca3d01",{"id":1602,"url":9,"linktype":24,"fieldtype":25,"cached_url":1603},"Unlock the full potential of vector editing in Linearity Curve for Mac. Explore our comprehensive guide to refine your skills and elevate your design work.",{"type":2033,"attrs":3036,"content":3037},{"level":2067},[3038],{"text":3039,"type":2012,"marks":3040},"5. Security and data privacy",[3041],{"type":2041},{"type":2008,"content":3043},[3044],{"text":3045,"type":2012},"Data security and privacy are crucial considerations when choosing productivity tools, especially when handling sensitive client information or proprietary designs.",{"type":2008,"content":3047},[3048],{"text":3049,"type":2012},"Ensure that the tool implements robust security measures, such as data encryption and secure cloud storage. We also recommend reviewing their data privacy policies to understand how your information is stored and protected.",{"type":2033,"attrs":3051,"content":3052},{"level":2067},[3053],{"text":3054,"type":2012,"marks":3055},"6. Customer support and resources",[3056],{"type":2041},{"type":2008,"content":3058},[3059],{"text":3060,"type":2012},"Inevitably, questions and issues may arise while using productivity tools. Evaluate the level of customer support provided by the tool's developers or company.",{"type":2008,"content":3062},[3063],{"text":3064,"type":2012},"Try contacting their customer support, look for resources like knowledge bases and tutorials before making a purchase. Prompt and helpful customer support can save you time and frustration when facing technical difficulties or seeking guidance.",{"type":2033,"attrs":3066,"content":3067},{"level":2067},[3068],{"text":3069,"type":2012,"marks":3070},"7. Reviews and recommendations",[3071],{"type":2041},{"type":2008,"content":3073},[3074],{"text":3075,"type":2012},"To gain insights into the effectiveness of a productivity tool, read reviews and seek recommendations from trusted sources within your industry.",{"type":2008,"content":3077},[3078],{"text":3079,"type":2012},"Pay attention to feedback from professionals who share similar roles or workflow requirements. Real-life experiences can provide valuable insights and help you make an informed decision.",{"type":2033,"attrs":3081,"content":3082},{"level":2067},[3083],{"text":3084,"type":2012,"marks":3085},"8. Cost and value for money",[3086],{"type":2041},{"type":2008,"content":3088},[3089],{"text":3090,"type":2012},"While productivity tools can be an investment, it's essential to consider the value they bring to your work and team collaboration. Evaluate the cost in relation to the features, functionality, and time-saving potential offered by the tool.",{"type":2008,"content":3092},[3093],{"text":3094,"type":2012},"Remember that the most expensive tool may not always be the best fit for your specific needs. Assess the value for money and consider the return on investment in terms of increased productivity and efficiency.",{"type":2008,"content":3096},[3097],{"text":3098,"type":2012},"By considering these key factors when choosing productivity tools, you can ensure that the tools you select align with your requirements, enhance your workflow, and maximize your productivity.",{"type":2008,"content":3100},[3101],{"text":3102,"type":2012},"The right tools can be transformative, enabling you to focus on your craft and achieve outstanding results.",{"type":2033,"attrs":3104,"content":3105},{"level":2035},[3106],{"text":3107,"type":2012,"marks":3108},"10 practical tips for maximizing productivity",[3109],{"type":2041},{"type":2018,"attrs":3111},{"id":2285,"body":3112},[3113],{"_uid":3114,"emoji":9,"bgColor":2000,"markdown":3115,"component":2113},"i-ab785e63-2bb7-48c3-9006-b75239ed798a","When it comes to maximizing productivity, it's not just about the tools you use but also the strategies and habits you adopt.",{"type":2008,"content":3117},[3118],{"text":3119,"type":2012},"Now, let’s explore 10 practical tips that can help you make the most of your time and optimize your workflow.",{"type":2008,"content":3121},[3122],{"text":3123,"type":2012},"From managing distractions to prioritizing tasks, these tips will empower you to achieve peak productivity.",{"type":2033,"attrs":3125,"content":3126},{"level":2067},[3127],{"text":3128,"type":2012,"marks":3129},"Tip 1: Set clear and attainable goals",[3130],{"type":2041},{"type":2008,"content":3132},[3133],{"text":3134,"type":2012},"Goal-setting is an essential practice for enhancing productivity. Start by defining clear and specific goals within a given timeframe. Break down larger goals into smaller, actionable tasks to make them more manageable and less overwhelming.",{"type":2008,"content":3136},[3137],{"text":3138,"type":2012},"By having a clear roadmap, you can stay focused, motivated, and measure your progress along the way.",{"type":2033,"attrs":3140,"content":3141},{"level":2067},[3142],{"text":3143,"type":2012,"marks":3144},"Tip 2: Prioritize your tasks",[3145],{"type":2041},{"type":2018,"attrs":3147},{"id":2285,"body":3148},[3149],{"_uid":3150,"emoji":9,"bgColor":2000,"markdown":3151,"component":2113},"i-3e9a7527-2633-4a3c-9185-1b85e9927811","Not all tasks are created equal.",{"type":2008,"content":3153},[3154],{"text":3155,"type":2012},"Prioritization is key to focusing your time and energy on the most important and impactful activities. One effective method is using the Eisenhower Matrix, which categorizes tasks into four quadrants based on their urgency and importance.",{"type":2008,"content":3157},[3158],{"text":3159,"type":2012},"By identifying and tackling high-priority tasks first, you can make significant strides toward your goals.",{"type":2033,"attrs":3161,"content":3162},{"level":2067},[3163],{"text":3164,"type":2012,"marks":3165},"Tip 3. Practice time blocking",[3166],{"type":2041},{"type":2018,"attrs":3168},{"id":2285,"body":3169},[3170],{"_uid":3171,"component":2078,"largeSource":9,"smallSource":3172,"mediumSource":3173},"i-53ac73df-61bb-4d16-9007-882a581a0c6f","\u003Ciframe src=\"https:\u002F\u002Fassets.pinterest.com\u002Fext\u002Fembed.html?id=20618110787364460\" height=\"547\" width=\"345\" frameborder=\"0\" scrolling=\"no\">\u003C\u002Fiframe>","\u003Ciframe src=\"https:\u002F\u002Fassets.pinterest.com\u002Fext\u002Fembed.html?id=20618110787364460\" height=\"877\" width=\"600\" frameborder=\"0\" scrolling=\"no\" >\u003C\u002Fiframe>",{"type":2008,"content":3175},[3176],{"text":3177,"type":2012},"Time blocking is a technique that involves allocating specific time slots for different activities or tasks. By dedicating focused blocks of time to specific work or projects, you create a structured schedule that minimizes distractions and promotes deep work.",{"type":2008,"content":3179},[3180],{"text":3181,"type":2012},"Use productivity apps or calendar tools to visually block out your day and allocate time for essential tasks, meetings, and breaks.",{"type":2033,"attrs":3183,"content":3184},{"level":2067},[3185],{"text":3186,"type":2012,"marks":3187},"Tip 4. Optimize your workspace",[3188],{"type":2041},{"type":2008,"content":3190},[3191],{"text":3192,"type":2012},"A well-organized and clutter-free workspace can have a significant impact on your productivity. Keep your physical and digital environments tidy and create a system for organizing files, documents, and tools.",{"type":2008,"content":3194},[3195],{"text":3196,"type":2012},"Personalize your workspace with elements that inspire and motivate you. A clean and optimized workspace sets the stage for a focused and productive mindset.",{"type":2033,"attrs":3198,"content":3199},{"level":2067},[3200],{"text":3201,"type":2012,"marks":3202},"Tip 5. Minimize distractions",[3203],{"type":2041},{"type":2008,"content":3205},[3206],{"text":3207,"type":2012},"Take proactive steps to minimize distractions during dedicated work periods. Silence or turn off notifications on your devices, close unnecessary tabs or applications, and establish boundaries with colleagues or family members to minimize interruptions.",{"type":2008,"content":3209},[3210,3212,3218],{"text":3211,"type":2012},"Consider using website blockers or productivity apps that help you stay focused and limit access to distracting websites or ",{"text":3213,"type":2012,"marks":3214},"social media platforms",[3215],{"type":2192,"attrs":3216},{"href":3217,"uuid":11,"anchor":11,"target":429,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Finstagram-reel-template\u002F",{"text":2196,"type":2012},{"type":2033,"attrs":3220,"content":3221},{"level":2067},[3222],{"text":3223,"type":2012,"marks":3224},"Tip 6. Practice the Pomodoro Technique",[3225],{"type":2041},{"type":2008,"content":3227},[3228],{"text":3229,"type":2012},"The Pomodoro Technique is a time management method that involves working in focused sprints with short breaks in between.",{"type":2008,"content":3231},[3232],{"text":3233,"type":2012},"Try setting a timer for a specific work interval, typically 25 minutes, and fully immerse yourself in the task at hand.",{"type":2008,"content":3235},[3236],{"text":3237,"type":2012},"Once the timer goes off, take a short break of 5 minutes before starting the next sprint. After completing a few cycles, take longer breaks (15-30 minutes).",{"type":2018,"attrs":3239},{"id":2285,"body":3240},[3241],{"_uid":3242,"emoji":9,"bgColor":2000,"markdown":3243,"component":2113},"i-4be9cf16-5d4c-4fab-8ff5-1d6f38fe5f5d","This technique helps maintain focus and prevents burnout.",{"type":2033,"attrs":3245,"content":3246},{"level":2067},[3247],{"text":3248,"type":2012,"marks":3249},"Tip 7. Delegate and collaborate",[3250],{"type":2041},{"type":2008,"content":3252},[3253],{"text":3254,"type":2012},"Asking for help is not a crime. Recognize that you don't have to do everything on your own.",{"type":2008,"content":3256},[3257],{"text":3258,"type":2012},"Delegate tasks that can be handled by others and leverage the expertise and strengths of your team members.",{"type":2008,"content":3260},[3261],{"text":3262,"type":2012},"Collaboration tools, such as project management platforms or communication apps, facilitate effective teamwork and streamline workflows. By sharing the workload and collaborating efficiently, you can save time and achieve better outcomes.",{"type":2033,"attrs":3264,"content":3265},{"level":2067},[3266],{"text":3267,"type":2012,"marks":3268},"Tip 8. Take breaks and practice self-care",[3269],{"type":2041},{"type":2018,"attrs":3271},{"id":2285,"body":3272},[3273],{"_uid":3274,"component":2078,"largeSource":9,"smallSource":3275,"mediumSource":3276},"i-572f5b3e-a359-4594-817f-c688add777f0","\u003Ciframe src=\"https:\u002F\u002Fassets.pinterest.com\u002Fext\u002Fembed.html?id=8233211823162556\" height=\"551\" width=\"345\" frameborder=\"0\" scrolling=\"no\">\u003C\u002Fiframe>"," \u003Ciframe src=\"https:\u002F\u002Fassets.pinterest.com\u002Fext\u002Fembed.html?id=8233211823162556\" height=\"884\" width=\"600\" frameborder=\"0\" scrolling=\"no\" >\u003C\u002Fiframe>",{"type":2008,"content":3278},[3279],{"text":3280,"type":2012,"marks":3281},"While it may seem counterintuitive, taking regular breaks is crucial for sustained productivity. Allow yourself short breaks throughout the day to recharge, stretch, or engage in activities that help clear your mind.",[3282],{"type":2120,"attrs":3283},{"color":2122},{"type":2018,"attrs":3285},{"id":2285,"body":3286},[3287],{"_uid":3288,"emoji":9,"bgColor":2000,"markdown":3289,"component":2113},"i-a2914001-bc39-4aa1-806b-aeef3a60b46f","Prioritize self-care practices such as exercise, healthy eating, and getting sufficient sleep.",{"type":2008,"content":3291},[3292],{"text":3293,"type":2012},"Taking care of your physical and mental well-being is essential for maintaining high productivity levels and avoiding burnout.",{"type":2033,"attrs":3295,"content":3296},{"level":2067},[3297],{"text":3298,"type":2012,"marks":3299},"Tip 9. Use productivity apps and tools",[3300],{"type":2041},{"type":2008,"content":3302},[3303],{"text":3304,"type":2012},"The productivity tools mentioned earlier are specifically designed to boost your and your team’s productivity. Explore different options and find the ones that align with your needs and preferences.",{"type":2008,"content":3306},[3307],{"text":3308,"type":2012},"We also recommend testing them with your team and seeing how helpful and intuitive the tools are. After all, you would like the whole team to use them instead of a few people.",{"type":2033,"attrs":3310,"content":3311},{"level":2067},[3312],{"text":3313,"type":2012,"marks":3314},"Tip 10. Continuously learn and improve",[3315],{"type":2041},{"type":2008,"content":3317},[3318],{"text":3319,"type":2012},"Productivity is not a one-time achievement but an ongoing journey. Continuously seek opportunities to learn new strategies, techniques, and tools that can further optimize your productivity.",{"type":2008,"content":3321},[3322],{"text":3323,"type":2012},"Stay updated with industry trends and best practices through online courses, webinars, or books. Adopting a growth mindset and embracing a mindset of continuous improvement is the way to go.",{"type":2033,"attrs":3325,"content":3326},{"level":2035},[3327],{"text":3328,"type":2012,"marks":3329},"Key takeaways",[3330],{"type":2041},{"type":2018,"attrs":3332},{"id":2285,"body":3333},[3334],{"_uid":3335,"component":2078,"largeSource":9,"smallSource":3336,"mediumSource":3337},"i-eea49818-1654-4787-bf16-36b3d4811fdd","\u003Ciframe src=\"https:\u002F\u002Fassets.pinterest.com\u002Fext\u002Fembed.html?id=811140582902712044\" height=\"571\" width=\"345\" frameborder=\"0\" scrolling=\"no\">\u003C\u002Fiframe>","\u003Ciframe src=\"https:\u002F\u002Fassets.pinterest.com\u002Fext\u002Fembed.html?id=811140582902712044\" height=\"919\" width=\"600\" frameborder=\"0\" scrolling=\"no\" >\u003C\u002Fiframe>",{"type":2008,"content":3339},[3340],{"text":3341,"type":2012},"Now that we have explored several tools and strategies to maximize efficiency and collaboration, it’s time to recap some key points discussed and highlight the significance of incorporating these productivity tools into your daily workflow.",{"type":2008,"content":3343},[3344],{"text":3345,"type":2012},"Whether you need to manage files and documents, schedule tasks and appointments, or streamline communication, the right tools can significantly improve your work efficiency.",{"type":2008,"content":3347},[3348],{"text":3349,"type":2012},"Tools like Google Drive provide a reliable platform for file storage and collaboration, while email accounts remain indispensable for effective communication and sharing of project updates.",{"type":2008,"content":3351},[3352],{"text":3353,"type":2012},"Time management is another crucial aspect. To gain valuable insights into how you allocate your time and identify areas for improvement, utilize time-tracking tools and time-management software that work for you and your team.",{"type":2008,"content":3355},[3356],{"text":3357,"type":2012},"When it comes to design work, leveraging design tools with advanced features can elevate your creative process.",{"type":2018,"attrs":3359},{"id":2285,"body":3360},[3361],{"_uid":3362,"emoji":9,"bgColor":2000,"markdown":3363,"component":2113},"i-b1970238-4d2f-41b9-ab3a-62782e606486","Whether you are a marketing designer or an animator, having access to powerful [design tools](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fdesign-trends\u002F) can enhance your productivity and streamline your design workflow.",{"type":2008,"content":3365},[3366,3368,3374],{"text":3367,"type":2012},"Look for tools that offer productivity features such as templates, asset libraries, and collaboration capabilities to enhance your creative output, ",{"text":3369,"type":2012,"marks":3370},"such as Linearity Curve",[3371],{"type":2192,"attrs":3372},{"href":3373,"uuid":11,"anchor":11,"target":429,"linktype":172},"https:\u002F\u002Flinearity.io\u002Fget-started",{"text":2196,"type":2012},{"type":2008,"content":3376},[3377],{"text":3378,"type":2012},"Project management software is another indispensable category of productivity tools. You will need to incorporate project management software into your tech stack to streamline all your project workflows, improve team communication, and ensure timely project delivery.",{"type":2018,"attrs":3380},{"id":2285,"body":3381},[3382],{"_uid":3383,"emoji":9,"bgColor":2000,"markdown":3384,"component":2113},"i-51849957-40b6-496a-b4b3-cc64c7937a01","As you embark on your productivity journey, consider creating a comprehensive list of productivity tools that align with your specific needs.",{"type":2008,"content":3386},[3387],{"text":3388,"type":2012},"From Linearity Curve, which helps equip marketing teams with the power to create beautiful design content, to Google Workspace for enhanced productivity and team collaboration, there are tools catering to every aspect of your daily tasks.",{"type":2008,"content":3390},[3391],{"text":3392,"type":2012},"Integrating productivity tools into your work routine can revolutionize the way you collaborate, manage time, and produce high-quality output.",{"type":2008,"content":3394},[3395],{"text":3396,"type":2012},"Be proactive in finding the right tools that complement your unique requirements and work style. Embrace the features, functionalities, and benefits these tools offer, whether it's streamlining your email campaigns, optimizing your design process, or managing projects effectively.",{"type":2008,"content":3398},[3399],{"text":3400,"type":2012},"Ready to boost productivity?",{"type":2018,"attrs":3402},{"id":2285,"body":3403},[3404,3410],{"_uid":3405,"title":2024,"button":3406,"component":2029,"description":2030,"backgroundColor":2031},"i-3325cb8a-4c5e-46b0-aadf-65827d6d3dd6",[3407],{"_uid":3408,"icon":9,"link":3409,"size":1667,"text":456,"type":1669,"component":1670},"08373901-4d2d-43bc-94c5-7a524298a0fe",{"id":1602,"url":9,"linktype":24,"fieldtype":25,"cached_url":1603},{"lg":9,"md":2593,"sm":9,"xl":9,"xs":9,"xl2":9,"xl3":9,"_uid":3411,"initial":2596,"component":2597,"backgroundColor":2598},"i-2eb05c60-df6a-4744-be03-cab749a0a5db","RichtextComponent","BlogPage",{"id":3415,"alt":3416,"name":9,"focus":9,"title":3416,"source":9,"filename":3417,"copyright":9,"fieldtype":12,"meta_data":3418,"is_external_url":7},18932909,"20 best productivity tools to maximize your time in 2023 | Linearity","https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fb48ca0451d\u002Fproductivity-tools_thumbnail.png",{},{"id":3420,"filename":3421,"fieldtype":12,"is_external_url":7},18541512,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F015f28a9d0\u002Fproductivity-tools-newblogcover.png","20 Best Productivity Tools to Maximize Your Time in 2023","2023-07-21 16:42","Explore the top 20 productivity tools for marketing professionals to streamline workflows, enhance collaboration, and manage time effectively.","productivity-tools","blog\u002Fproductivity-tools",3950,[],529362778,"943fc88e-2017-42ca-9b0f-cd2cf8ec433e","2024-12-09T16:11:09.744Z",[],"blog\u002Ftag\u002Feducation",10,[],529362804,"deddd84d-4256-40fa-97af-c31e348c368c","2024-12-09T16:05:25.762Z",[],{"name":6,"created_at":3441,"published_at":17,"updated_at":3442,"id":16,"uuid":18,"content":3443,"slug":6,"full_slug":15,"sort_by_date":11,"position":3446,"tag_list":3447,"is_startpage":7,"parent_id":3436,"meta_data":11,"group_id":3448,"first_published_at":3438,"release_id":11,"lang":1011,"path":11,"alternates":3449,"default_full_slug":11,"translated_slugs":11,"_stopResolving":37},"2024-07-30T11:23:15.460Z","2025-02-12T14:24:58.158Z",{"_uid":5,"title":6,"noIndex":7,"noFollow":7,"component":8,"reference":9,"meta_image":3444,"meta_title":9,"page_title":9,"description":9,"illustration":14,"hideFromSitemap":7,"meta_description":9},{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":3445},{},130,[],"9b56ec9d-463b-400b-921b-925f061393cc",[],"f19fb550-891a-48ec-bfcf-84bdbb8e1ba9",[3452],{"_uid":3453,"image":3454,"imageAlt":3458,"component":1993},"ae550eeb-c421-4b75-94c4-0e92cbac9c21",{"id":3455,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":3456,"copyright":9,"fieldtype":12,"meta_data":3457,"is_external_url":7},113755640376165,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F2138x1515\u002Ffe8cbbdbfa\u002Fvector-tool.png",{},"vector file formats","Vector file formats explained: SVG, EPS, AI and PDF (when to use each in 2026)",[3461],{"name":3462,"created_at":3463,"published_at":3464,"updated_at":3465,"id":3466,"uuid":3467,"content":3468,"slug":3480,"full_slug":3481,"sort_by_date":11,"position":3482,"tag_list":3483,"is_startpage":7,"parent_id":3484,"meta_data":11,"group_id":3485,"first_published_at":3486,"release_id":11,"lang":1011,"path":11,"alternates":3487,"default_full_slug":11,"translated_slugs":11,"_stopResolving":37},"Nadya Kunze","2025-10-14T15:15:33.535Z","2026-09-05T00:17:43.100Z","2026-09-05T00:17:43.112Z",101438806185200,"b44ae33f-8236-406c-b7e9-3a090eac2c69",{"_uid":3469,"name":3462,"image":3470,"noIndex":7,"socials":3474,"noFollow":7,"position":3475,"component":1002,"meta_image":3476,"meta_title":9,"page_title":9,"description":3478,"otherAuthors":3479,"hideFromSitemap":7,"meta_description":9},"3720b0e8-78ad-4515-9034-c12c6dd705d8",{"id":3471,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":3472,"copyright":9,"fieldtype":12,"meta_data":3473,"is_external_url":7},101438896698569,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F2480x3307\u002Ff07f14c590\u002Fimg_0095-60.jpg",{},[],"Customer Support & Operations Manager",{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":3477},{},"Nadya runs Customer Support at Linearity and has 7+ years of experience helping customers in SaaS. When she’s not solving problems, she’s drawing, hiking or baking, and she writes for the blog about Linearity, graphic design and other creative topics.",[],"nadya-kunze","blog\u002Fauthor\u002Fnadya-kunze",-220,[],536121488,"23176224-6356-4754-ae1e-283689e0acac","2025-10-14T15:37:44.998Z",[],{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":3489},{},[3491],{"_uid":3492,"content":3493,"component":3412},"4289d1ec-c3d6-4cef-9154-466c7a8564c7",{"type":2005,"content":3494},[3495,3500,3505,3510,3515,3525,3530,3561,3566,3579,3586,3591,3621,3638,3651,3658,3663,3693,3698,3705,3750,3755,3760,3767,3772,3852,3857,3862,3867,3874,3885,3890,3895,3900,3905,3910,3917,3954,3970,3972,3978,3985,3990,3995,4000,4024],{"type":2008,"attrs":3496,"content":3497},{"textAlign":11},[3498],{"text":3499,"type":2012},"Vector file formats like SVG, EPS, AI and PDF define how scalable graphics are stored, edited, and exported, each suited for different workflows such as web design, print production and professional editing.",{"type":2008,"attrs":3501,"content":3502},{"textAlign":11},[3503],{"text":3504,"type":2012},"Choosing the right file format shouldn’t feel like guesswork, but for many designers, it still does.",{"type":2008,"attrs":3506,"content":3507},{"textAlign":11},[3508],{"text":3509,"type":2012},"You export a logo. You send it to a developer. It breaks.",{"type":2008,"attrs":3511,"content":3512},{"textAlign":11},[3513],{"text":3514,"type":2012},"Or worse: you send a print file and it comes back with incorrect colors, missing fonts or rasterized elements.",{"type":2008,"attrs":3516,"content":3517},{"textAlign":11},[3518,3520,3524],{"text":3519,"type":2012},"The issue usually isn’t the design itself. It’s the ",{"text":3521,"type":2012,"marks":3522},"file format",[3523],{"type":2041},{"text":2196,"type":2012},{"type":2008,"attrs":3526,"content":3527},{"textAlign":11},[3528],{"text":3529,"type":2012},"Vector file formats sit quietly at the center of every design workflow. They determine whether your work is:",{"type":3531,"content":3532},"bullet_list",[3533,3540,3547,3554],{"type":2209,"content":3534},[3535],{"type":2008,"attrs":3536,"content":3537},{"textAlign":11},[3538],{"text":3539,"type":2012},"scalable or fixed",{"type":2209,"content":3541},[3542],{"type":2008,"attrs":3543,"content":3544},{"textAlign":11},[3545],{"text":3546,"type":2012},"editable or locked",{"type":2209,"content":3548},[3549],{"type":2008,"attrs":3550,"content":3551},{"textAlign":11},[3552],{"text":3553,"type":2012},"optimized or bloated",{"type":2209,"content":3555},[3556],{"type":2008,"attrs":3557,"content":3558},{"textAlign":11},[3559],{"text":3560,"type":2012},"usable or broken",{"type":2008,"attrs":3562,"content":3563},{"textAlign":11},[3564],{"text":3565,"type":2012},"In 2026, when design flows across devices, platforms and teams, understanding formats isn’t optional anymore.",{"type":2008,"attrs":3567,"content":3568},{"textAlign":11},[3569,3571,3578],{"text":3570,"type":2012},"If you want the broader context of how formats connect to tools and workflows, explore our full ",{"text":3572,"type":2012,"marks":3573},"vector design guide",[3574],{"type":2192,"attrs":3575},{"href":3576,"uuid":3577,"anchor":11,"target":429,"linktype":24},"\u002Fguide\u002Fvector-design","bdb88a95-6cf7-4c16-a166-919185f720a0",{"text":2196,"type":2012},{"type":2033,"attrs":3580,"content":3581},{"level":2206,"textAlign":11},[3582],{"text":3583,"type":2012,"marks":3584},"What are vector file formats ",[3585],{"type":2041},{"type":2008,"attrs":3587,"content":3588},{"textAlign":11},[3589],{"text":3590,"type":2012},"Vector file formats store graphics as mathematical instructions rather than pixels. That means instead of storing millions of colored squares, they store:",{"type":3531,"content":3592},[3593,3600,3607,3614],{"type":2209,"content":3594},[3595],{"type":2008,"attrs":3596,"content":3597},{"textAlign":11},[3598],{"text":3599,"type":2012},"coordinates",{"type":2209,"content":3601},[3602],{"type":2008,"attrs":3603,"content":3604},{"textAlign":11},[3605],{"text":3606,"type":2012},"curves",{"type":2209,"content":3608},[3609],{"type":2008,"attrs":3610,"content":3611},{"textAlign":11},[3612],{"text":3613,"type":2012},"shapes",{"type":2209,"content":3615},[3616],{"type":2008,"attrs":3617,"content":3618},{"textAlign":11},[3619],{"text":3620,"type":2012},"fill and stroke rules",{"type":2018,"attrs":3622},{"id":3623,"body":3624},"a726d325-fe2d-4790-be5d-e2c818e22890",[3625],{"_uid":3626,"asset":3627,"component":2169,"description":9},"i-eb71940b-dc38-4bbd-bcfb-d5ed111b1355",[3628],{"_uid":3629,"asset":3630,"device":2167,"component":2168},"d2d3d227-1318-4a68-a08c-d49824803a4a",[3631],{"_uid":3632,"image":3633,"imageAlt":3637,"component":1993},"81c239b9-b5b6-4104-bded-749cc232ba42",{"id":3634,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":3635,"copyright":9,"fieldtype":12,"meta_data":3636,"is_external_url":7},20141758,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F800x344\u002F221a4b2f81\u002Fwhat-is-a-vector-file-1.jpg",{},"raster vs vector file format",{"type":2008,"attrs":3639,"content":3640},{"textAlign":11},[3641,3643,3649],{"text":3642,"type":2012},"This approach is defined in standards maintained by organizations like the ",{"text":3644,"type":2012,"marks":3645},"World Wide Web Consortium",[3646],{"type":2192,"attrs":3647},{"href":3648,"uuid":11,"anchor":11,"target":429,"linktype":172},"https:\u002F\u002Fwww.w3.org\u002F",{"text":3650,"type":2012},", which governs formats like SVG for the modern web.",{"type":2033,"attrs":3652,"content":3653},{"level":2067,"textAlign":11},[3654],{"text":3655,"type":2012,"marks":3656},"Why this matters in real design work",[3657],{"type":2041},{"type":2008,"attrs":3659,"content":3660},{"textAlign":11},[3661],{"text":3662,"type":2012},"This structure allows:",{"type":3531,"content":3664},[3665,3672,3679,3686],{"type":2209,"content":3666},[3667],{"type":2008,"attrs":3668,"content":3669},{"textAlign":11},[3670],{"text":3671,"type":2012},"infinite scaling without quality loss",{"type":2209,"content":3673},[3674],{"type":2008,"attrs":3675,"content":3676},{"textAlign":11},[3677],{"text":3678,"type":2012},"smaller file sizes (in many cases)",{"type":2209,"content":3680},[3681],{"type":2008,"attrs":3682,"content":3683},{"textAlign":11},[3684],{"text":3685,"type":2012},"easier editing at any stage",{"type":2209,"content":3687},[3688],{"type":2008,"attrs":3689,"content":3690},{"textAlign":11},[3691],{"text":3692,"type":2012},"consistent rendering across devices",{"type":2008,"attrs":3694,"content":3695},{"textAlign":11},[3696],{"text":3697,"type":2012},"Vector formats are especially efficient for interface elements because they separate structure from rendering.",{"type":2033,"attrs":3699,"content":3700},{"level":2067,"textAlign":11},[3701],{"text":3702,"type":2012,"marks":3703},"Raster vs vector",[3704],{"type":2041},{"type":2018,"attrs":3706},{"id":3623,"body":3707},[3708],{"_uid":3709,"content":3710,"component":3749,"showHeader":37},"i-acec5b76-cacd-4583-8c69-d5c3056376f3",{"tbody":3711,"thead":3737,"fieldtype":3748},[3712,3725],{"_uid":3713,"body":3714,"component":3724},"b7af2c59-4484-4140-b63f-30c21f50c97f",[3715,3719,3722],{"_uid":3716,"value":3717,"component":3718},"d202062f-e7cf-4806-b68e-26819a4cddbe","Vector\n","_table_col",{"_uid":3720,"value":3721,"component":3718},"8bbee485-1873-4cc9-b15b-09ba54d46c9f","Math & paths\n",{"_uid":9,"value":3723,"component":3718},"Scalable, editable\n","_table_row",{"_uid":3726,"body":3727,"component":3724},"4f340fd0-b693-405b-8bc0-605e44eb55b1",[3728,3731,3734],{"_uid":3729,"value":3730,"component":3718},"d341564b-c979-476e-ab32-2d820a874f96","Raster\n",{"_uid":3732,"value":3733,"component":3718},"1620eafe-f508-41af-94f7-71c9921fda6b","Pixels\n",{"_uid":3735,"value":3736,"component":3718},"35e645c1-0611-4627-8212-a5fb2fe61865","Fixed resolution\n",[3738,3742,3745],{"_uid":3739,"value":3740,"component":3741},"85fd503e-c18b-45e1-b6bd-4e26bdeba58b","Type\n","_table_head",{"_uid":3743,"value":3744,"component":3741},"dfc4463b-36cf-4101-b5a0-7a72d72ccffa","\nHow it stores data\n",{"_uid":3746,"value":3747,"component":3741},"2710f914-a708-4387-8f13-7cc9b4a6c511","Result\n","table","BlogTableComponent",{"type":2008,"attrs":3751,"content":3752},{"textAlign":11},[3753],{"text":3754,"type":2012},"When people ask, “What’s the best vector format?” the honest answer is that there isn’t one single best format. There’s only the best format for what you’re trying to do next.",{"type":2008,"attrs":3756,"content":3757},{"textAlign":11},[3758],{"text":3759,"type":2012},"That’s what this article is really about.",{"type":2033,"attrs":3761,"content":3762},{"level":2206,"textAlign":11},[3763],{"text":3764,"type":2012,"marks":3765},"Quick comparison: SVG vs EPS vs AI vs PDF",[3766],{"type":2041},{"type":2008,"attrs":3768,"content":3769},{"textAlign":11},[3770],{"text":3771,"type":2012},"Before going deeper into each format, here’s the practical version:",{"type":2018,"attrs":3773},{"id":3623,"body":3774},[3775],{"_uid":3776,"content":3777,"component":3749,"showHeader":37},"i-c6fb8e1e-5a21-4f00-9d2d-293c14eaf6ce",{"tbody":3778,"thead":3839,"fieldtype":3748},[3779,3794,3809,3824],{"_uid":3780,"body":3781,"component":3724},"6e922169-0f0b-4a7e-9c07-e276dd1d0373",[3782,3785,3788,3791],{"_uid":3783,"value":3784,"component":3718},"71492533-92f9-420d-84ae-add81733e9f1","SVG\n",{"_uid":3786,"value":3787,"component":3718},"ba9195cf-bfc3-4533-93d3-0d880301bf1b","Web, UI, icons, digital graphics\n",{"_uid":3789,"value":3790,"component":3718},"1a13f6a9-71c0-4b68-835b-26168f7320d5","Lightweight, scalable, code-friendly\n",{"_uid":3792,"value":3793,"component":3718},"881477b8-5c20-4aa5-979d-c042ba306e56","Not ideal for complex print workflows\n",{"_uid":3795,"body":3796,"component":3724},"9c9fdfde-cd84-4e06-85f2-6922ff58a923",[3797,3800,3803,3806],{"_uid":3798,"value":3799,"component":3718},"216c81a0-f1d2-4981-b7ac-e7e444aa18d8","EPS\n",{"_uid":3801,"value":3802,"component":3718},"5b3ff0cb-f1a8-405d-88ab-420c3e31bd8a","Legacy print workflows\n",{"_uid":3804,"value":3805,"component":3718},"95f62a35-82e2-47da-9c62-272dc2ca15a9","Broad print compatibility\n",{"_uid":3807,"value":3808,"component":3718},"48444df9-7d8f-474c-ade0-3549bde45566","Outdated for many modern workflows\n",{"_uid":3810,"body":3811,"component":3724},"93f5e197-3155-4f8d-8e79-899947dacaf4",[3812,3815,3818,3821],{"_uid":3813,"value":3814,"component":3718},"343d5156-f774-4d09-8ac4-02f76c864e79","AI",{"_uid":3816,"value":3817,"component":3718},"3d31f1ae-1192-489c-ba81-08ea31ead00a","Editable working files\n",{"_uid":3819,"value":3820,"component":3718},"545420b9-b1f7-4c2d-8c85-610a23492be3","Full editing control\n",{"_uid":3822,"value":3823,"component":3718},"9745d75f-4cc5-46a2-b52c-065045e6c884","Tied closely to Illustrator\n",{"_uid":3825,"body":3826,"component":3724},"dd1ca358-700f-4709-a9cd-6604aaa59e95",[3827,3830,3833,3836],{"_uid":3828,"value":3829,"component":3718},"a6df1f76-320d-47bb-aeb1-dcaa25e7e1a9","PDF\n",{"_uid":3831,"value":3832,"component":3718},"0dc04075-15fb-4943-9a02-61e9107cfe0d","Sharing, review, print handoff\n\n",{"_uid":3834,"value":3835,"component":3718},"45db186b-4f5c-4495-bce8-5b2c10b48548","Widely supported and reliable\n",{"_uid":3837,"value":3838,"component":3718},"80302975-b358-4559-b3f1-825059e5668e","Not always ideal as a master working file\n",[3840,3843,3846,3849],{"_uid":3841,"value":3842,"component":3741},"d9124a87-1dc2-4472-8a35-5a6b962b9286","Format\n",{"_uid":3844,"value":3845,"component":3741},"60ff8881-f0b5-4858-950f-35a616da04e2","Best for\n",{"_uid":3847,"value":3848,"component":3741},"57b1d44d-018a-4fd8-b4a5-84b1eb4aee46","Main strength\n",{"_uid":3850,"value":3851,"component":3741},"f584c8db-0d1a-49f1-abb6-c3db83dd3545","Main limitation\n",{"type":2008,"attrs":3853,"content":3854},{"textAlign":11},[3855],{"text":3856,"type":2012},"That table is useful, but it only tells part of the story. What matters in practice is where it sits in the workflow.",{"type":2008,"attrs":3858,"content":3859},{"textAlign":11},[3860],{"text":3861,"type":2012},"SVG is usually an output format for the web. AI is usually a source file while you’re still designing. PDF is often the safest format for sending work to other people. EPS survives mainly because some printers, vendors, and older systems still expect it.",{"type":2008,"attrs":3863,"content":3864},{"textAlign":11},[3865],{"text":3866,"type":2012},"So instead of thinking about formats as competitors, it’s more useful to think of them as roles.",{"type":2033,"attrs":3868,"content":3869},{"level":2206,"textAlign":11},[3870],{"text":3871,"type":2012,"marks":3872},"SVG: the format the web actually wants",[3873],{"type":2041},{"type":2008,"attrs":3875,"content":3876},{"textAlign":11},[3877,3879,3883],{"text":3878,"type":2012},"SVG stands for ",{"text":3880,"type":2012,"marks":3881},"Scalable Vector Graphics",[3882],{"type":2041},{"text":3884,"type":2012},", and if there’s one vector format that feels most native to modern digital design, it’s this one.",{"type":2008,"attrs":3886,"content":3887},{"textAlign":11},[3888],{"text":3889,"type":2012},"SVG matters because it was built with the web in mind. Unlike a static image format, an SVG can scale perfectly across devices and densities. That’s why it’s such a natural fit for icons, logos, illustrations, charts, and other interface graphics.",{"type":2008,"attrs":3891,"content":3892},{"textAlign":11},[3893],{"text":3894,"type":2012},"SVG files are text-based, written in XML, which means they can be read, styled, and manipulated in ways traditional image formats can’t. Developers can change colors with CSS, animate shapes with JavaScript, and optimize the markup for performance. That makes SVG a bridge between design and code.",{"type":2008,"attrs":3896,"content":3897},{"textAlign":11},[3898],{"text":3899,"type":2012},"Still, SVG is not magic.",{"type":2008,"attrs":3901,"content":3902},{"textAlign":11},[3903],{"text":3904,"type":2012},"It works best when the graphic itself is structurally simple: logos, icons, flat illustrations, interface assets. As graphics become more complex, heavy gradients, photo-like detail, textured art, the benefits start to shrink. In those cases, the file can become bloated, harder to manage or simply less practical than a raster export.",{"type":2008,"attrs":3906,"content":3907},{"textAlign":11},[3908],{"text":3909,"type":2012},"So SVG is not “better than every format.” It’s better for a very specific kind of job: scalable digital graphics that need to work cleanly in web or product environments.",{"type":2033,"attrs":3911,"content":3912},{"level":2067,"textAlign":11},[3913],{"text":3914,"type":2012,"marks":3915},"When SVG makes the most sense",[3916],{"type":2041},{"type":3531,"content":3918},[3919,3926,3933,3940,3947],{"type":2209,"content":3920},[3921],{"type":2008,"attrs":3922,"content":3923},{"textAlign":11},[3924],{"text":3925,"type":2012},"logos for websites and apps",{"type":2209,"content":3927},[3928],{"type":2008,"attrs":3929,"content":3930},{"textAlign":11},[3931],{"text":3932,"type":2012},"icon systems",{"type":2209,"content":3934},[3935],{"type":2008,"attrs":3936,"content":3937},{"textAlign":11},[3938],{"text":3939,"type":2012},"interface illustrations",{"type":2209,"content":3941},[3942],{"type":2008,"attrs":3943,"content":3944},{"textAlign":11},[3945],{"text":3946,"type":2012},"diagrams and charts",{"type":2209,"content":3948},[3949],{"type":2008,"attrs":3950,"content":3951},{"textAlign":11},[3952],{"text":3953,"type":2012},"assets developers may need to style or animate",{"type":2018,"attrs":3955},{"id":3623,"body":3956},[3957],{"_uid":3958,"asset":3959,"component":2169,"description":9},"i-da429173-57e5-4269-a01b-829317a0ba91",[3960],{"_uid":3961,"asset":3962,"device":2167,"component":2168},"f9d220f0-0312-4d57-88f8-2493d740c0b0",[3963],{"_uid":3964,"image":3965,"imageAlt":3969,"component":1993},"d32d0c66-7c3e-4e39-b446-1d0e9fdf2495",{"id":3966,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":3967,"copyright":9,"fieldtype":12,"meta_data":3968,"is_external_url":7},10029031,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1024x768\u002F7b39454a53\u002Fshape_builder_header.svg",{},"svg export",{"type":2008,"attrs":3971},{"textAlign":11},{"type":2018,"attrs":3973},{"id":3623,"body":3974},[3975],{"_uid":3976,"emoji":9,"bgColor":2000,"markdown":3977,"component":2113},"i-ef756f36-d1b7-476d-a742-63550e734acd","If the design is going to live on the web and needs to stay sharp, lightweight and flexible, SVG is usually the right answer.",{"type":2033,"attrs":3979,"content":3980},{"level":2206,"textAlign":11},[3981],{"text":3982,"type":2012,"marks":3983},"PNG still matters, but for different reasons",[3984],{"type":2041},{"type":2008,"attrs":3986,"content":3987},{"textAlign":11},[3988],{"text":3989,"type":2012},"This article is about vector file formats, but PNG keeps showing up in the same conversations because it’s often the alternative people export instead of SVG.",{"type":2008,"attrs":3991,"content":3992},{"textAlign":11},[3993],{"text":3994,"type":2012},"PNG is not a vector format, it’s raster. But designers constantly move between vector source files and PNG exports, especially for social media, presentations, content graphics and compatibility-heavy use cases. So even if the design starts as vectors, the final output may still be PNG.",{"type":2008,"attrs":3996,"content":3997},{"textAlign":11},[3998],{"text":3999,"type":2012},"This is where a lot of confusion happens. Designers hear “export for web” and assume SVG is always correct. But that depends on where the image is going. A product interface or developer handoff might absolutely want SVG. A social post, an email banner or a platform that doesn’t support SVG properly may need PNG instead.",{"type":2018,"attrs":4001},{"id":3623,"body":4002},[4003],{"_uid":4004,"link":4005,"logo":4012,"name":9,"image":4013,"title":4021,"author":9,"component":4022,"description":4023},"i-ec29dacc-9be2-4e77-a2cf-7e2b1d2ac90e",{"id":4006,"url":9,"linktype":24,"fieldtype":25,"cached_url":4007,"story":4008},"59b8071d-0ea1-45c0-b076-dcd10d3cfa85","blog\u002Fsvg-vs-png",{"name":4009,"id":4010,"uuid":4006,"slug":4011,"url":4007,"full_slug":4007,"_stopResolving":37},"What’s the difference between SVG and PNG?",578557274,"svg-vs-png",[],[4014],{"_uid":4015,"image":4016,"imageAlt":4020,"component":1993},"2b4dc2ca-eb1f-4b4d-ad3c-48a51b3083e3",{"id":4017,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":4018,"copyright":9,"fieldtype":12,"meta_data":4019,"is_external_url":7},19446836,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F2880x1620\u002Fcccff2862e\u002Fsvg_vs_png_blogcover.png",{},"svg vs png","SVG vs. PNG: What’s the difference?","BlogComponentReference","In this article, we’ll break down the differences between SVG and PNG, exploring when to use one over the other.",{"type":2008,"attrs":4025},{"textAlign":11},{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":4027},{},{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":4029},{},"Vector File Formats Explained (SVG, EPS, AI, PDF) | 2026 Guide","Learn the differences between SVG, EPS, AI and PDF vector file formats. Understand when to use each and how to export correctly for web, print and design workflows.","2026-01-08 00:00","Learn the differences between SVG, EPS, AI, and PDF vector file formats. Understand when to use each and how to export correctly for web, print, and design workflows.","vector-file-formats-guide","blog\u002Fvector-file-formats-guide",-5580,[],"77b3ff0e-7b90-47ae-9648-61c1d4600c88","2026-05-07T13:03:20.477Z",[],{"name":4042,"created_at":4043,"published_at":4044,"updated_at":4045,"id":4046,"uuid":4047,"content":4048,"slug":7216,"full_slug":7217,"sort_by_date":11,"position":7218,"tag_list":7219,"is_startpage":7,"parent_id":3429,"meta_data":11,"group_id":7220,"first_published_at":7221,"release_id":11,"lang":1011,"path":11,"alternates":7222,"default_full_slug":11,"translated_slugs":11},"Flat illustration guide","2026-04-17T13:33:29.119Z","2026-09-05T00:18:14.589Z","2026-09-05T00:18:14.609Z",166884184600492,"81ea1b12-e0c4-4aab-84e7-7037734db8ef",{"tag":4049,"_uid":6392,"image":6393,"title":6401,"author":6402,"widget":6413,"bgColor":2000,"content":6415,"noIndex":7,"noFollow":7,"component":3413,"thumbnail":7210,"meta_image":7212,"meta_title":9,"page_title":9,"description":7214,"publishedDate":7215,"hideFromSitemap":7,"meta_description":9},[4050,4801,6368,6386],{"name":89,"created_at":4051,"published_at":4052,"updated_at":4053,"id":90,"uuid":86,"content":4054,"slug":91,"full_slug":87,"sort_by_date":11,"position":4797,"tag_list":4798,"is_startpage":7,"parent_id":3436,"meta_data":11,"group_id":4799,"first_published_at":3438,"release_id":11,"lang":1011,"path":11,"alternates":4800,"default_full_slug":11,"translated_slugs":11,"_stopResolving":37},"2024-08-26T14:14:02.775Z","2025-02-12T14:24:09.248Z","2025-02-12T14:24:09.275Z",{"_uid":4055,"title":89,"noIndex":7,"noFollow":7,"component":8,"reference":4056,"meta_image":4794,"meta_title":9,"page_title":9,"description":4786,"illustration":4796,"hideFromSitemap":7,"meta_description":9},"5c205721-21c3-4d91-9d2d-0e954b03006e",{"name":4057,"created_at":4058,"published_at":4059,"updated_at":4060,"id":4061,"uuid":4062,"content":4063,"slug":4787,"full_slug":4788,"sort_by_date":11,"position":4789,"tag_list":4790,"is_startpage":7,"parent_id":3429,"meta_data":11,"group_id":4791,"first_published_at":4792,"release_id":11,"lang":1011,"path":11,"alternates":4793,"default_full_slug":11,"translated_slugs":11,"_stopResolving":37},"10 animation ideas to get you started with Move","2024-09-25T13:03:01.388Z","2026-09-05T00:16:42.798Z","2026-09-05T00:16:42.816Z",553927338,"6a8edbe8-6525-4d99-aa73-69d3a56cbc0b",{"tag":4064,"_uid":4065,"image":4066,"title":4057,"author":4073,"widget":4075,"bgColor":2000,"content":4080,"noIndex":7,"noFollow":7,"wistiaId":9,"component":3413,"thumbnail":4777,"youtubeId":9,"meta_image":4781,"meta_title":4784,"page_title":9,"description":9,"publishedDate":4785,"hideFromSitemap":7,"meta_description":4786},[76],"052fb883-596e-4db6-a148-53187b2ccc75",[4067],{"_uid":4068,"image":4069,"imageAlt":258,"component":1993},"26a25cb2-4940-40c0-8ad9-65949b1ed35e",{"id":4070,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":4071,"copyright":9,"fieldtype":12,"meta_data":4072,"is_external_url":7},17435659,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fx\u002F3487d0c843\u002Fanimation-ideas-newblogcover.avif",{},[4074],"26c4442c-0fbe-4855-95ec-d409af7af3f4",{"id":4076,"alt":4077,"name":9,"focus":9,"title":4077,"source":9,"filename":4078,"copyright":9,"fieldtype":12,"meta_data":4079,"is_external_url":7},18931935,"Animation ideas to get you started with Move | Linearity","https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fbfe0781fa8\u002Fanimation-ideas_widget.png",{},[4081],{"_uid":4082,"content":4083,"component":3412},"ea33439b-b0e9-4682-840f-b4aacae56bc3",{"type":2005,"content":4084},[4085,4093,4101,4110,4128,4141,4148,4157,4163,4174,4186,4193,4200,4218,4228,4246,4252,4259,4268,4274,4301,4307,4314,4332,4338,4356,4362,4369,4381,4391,4403,4417,4424,4434,4444,4456,4462,4469,4481,4498,4504,4521,4527,4534,4538,4544,4555,4561,4568,4578,4584,4609,4640,4647,4651,4657,4675,4687,4694,4704,4710,4741,4758],{"type":2008,"content":4086},[4087],{"text":4088,"type":2012,"marks":4089},"Want to start animating but not sure where to start? Or just looking for inspiration for your next animation project?",[4090],{"type":2120,"attrs":4091},{"color":4092},"#111717",{"type":2018,"attrs":4094},{"id":4095,"body":4096},"bff61e2c-1527-4941-ad06-749059c8189f",[4097],{"_uid":4098,"emoji":4099,"bgColor":2000,"markdown":4100,"component":2113},"i-34052b6c-2c39-4637-981c-7045c1f4c77c","💡","[Linearity Move](https:\u002F\u002Fwww.linearity.io\u002Fmove\u002F) has all the tools you need to turn static designs and drawings into **stunning animations**.",{"type":2008,"content":4102},[4103,4105,4109],{"text":4104,"type":2012},"Below is a list of Linearity Academy tutorials with step-by-step instructions on creating engaging animated visuals for social media, ads, and announcements—or to ",{"text":4106,"type":2012,"marks":4107},"populate your portfolio",[4108],{"type":2041},{"text":2196,"type":2012},{"type":2008,"content":4111},[4112,4114,4121,4123,4127],{"text":4113,"type":2012},"These ideas are also perfect for you if you're a ",{"text":4115,"type":2012,"marks":4116},"design student or teacher",[4117],{"type":2192,"attrs":4118},{"href":4119,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fresources\u002Feducation\u002F","_blank",{"text":4122,"type":2012}," looking for animation exercises to ",{"text":4124,"type":2012,"marks":4125},"learn new skills",[4126],{"type":2041},{"text":2196,"type":2012},{"type":2018,"attrs":4129},{"id":4095,"body":4130},[4131],{"_uid":4132,"title":4133,"button":4134,"component":4140},"i-5aafc9e1-e433-47de-9f2c-e403caaa20f5","Jumpstart your creative ideas with Linearity Curve and Linearity Move",[4135],{"_uid":4136,"icon":9,"link":4137,"size":1667,"text":4139,"type":1669,"component":1670},"38501b42-2884-451e-ac18-46fe259c0303",{"id":9,"url":4138,"linktype":172,"fieldtype":25,"cached_url":4138},"https:\u002F\u002Fwww.linearity.io\u002Fget-started","Download the Linearity suite","BlogLinearitySuite",{"type":2033,"attrs":4142,"content":4143},{"level":2035},[4144],{"text":4145,"type":2012,"marks":4146},"1. Turn static designs into animations",[4147],{"type":2041},{"type":2008,"content":4149},[4150,4152,4156],{"text":4151,"type":2012},"A quick and easy way to create new animations is to take existing designs and add movement to them. This increases the chances of your target audience taking note of your designs and leads to ",{"text":4153,"type":2012,"marks":4154},"more engagement and clicks",[4155],{"type":2041},{"text":2196,"type":2012},{"type":2018,"attrs":4158},{"id":4095,"body":4159},[4160],{"_uid":4161,"emoji":4099,"bgColor":2000,"markdown":4162,"component":2113},"i-20af3810-9042-4369-ba0b-12ca8fcc762e","This increased engagement is likely why we've seen a [35% increase](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-statistics\u002F#animation-audience-trend-statistics) in demand for animation professionals in the gaming, advertising, and virtual reality industries.",{"type":2008,"content":4164},[4165,4167,4173],{"text":4166,"type":2012},"Do you have a client logo or static social post you'd like to put into motion? You can animate any static design with Linearity Move's ",{"text":4168,"type":2012,"marks":4169},"Auto Animate feature",[4170],{"type":2192,"attrs":4171},{"href":4172,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fauto-animate\u002F",{"text":2196,"type":2012},{"type":2008,"content":4175},[4176,4178,4184],{"text":4177,"type":2012},"Bring your existing designs and illustrations to life. Watch our ",{"text":4179,"type":2012,"marks":4180},"Auto Animate tutorial",[4181],{"type":2192,"attrs":4182},{"href":4183,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fa-complete-guide-to-auto-animate",{"text":4185,"type":2012}," below:",{"type":2018,"attrs":4187},{"id":4095,"body":4188},[4189],{"src":4190,"_uid":4191,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002F3vxpbIvQg5o","i-f5d203a9-1c49-404f-bc03-fda55c388b5b","YoutubeEmbedComponent",{"type":2033,"attrs":4194,"content":4195},{"level":2035},[4196],{"text":4197,"type":2012,"marks":4198},"2. Make a looping animated GIF",[4199],{"type":2041},{"type":2008,"content":4201},[4202,4204,4210,4212,4216],{"text":4203,"type":2012},"GIFs have ",{"text":4205,"type":2012,"marks":4206},"made a big comeback",[4207],{"type":2192,"attrs":4208},{"href":4209,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Femail-gif\u002F",{"text":4211,"type":2012}," since the 80s, and not only for sharing funny moments from our favorite series. Designers and marketers use GIFs in a variety of ways to ",{"text":4213,"type":2012,"marks":4214},"communicate and entertain",[4215],{"type":2041},{"text":4217,"type":2012}," their clients and audiences.",{"type":2008,"content":4219},[4220,4222,4226],{"text":4221,"type":2012},"An animated GIF has a specific aesthetic and requires some skill to get the ",{"text":4223,"type":2012,"marks":4224},"seamless loop",[4225],{"type":2041},{"text":4227,"type":2012}," just right.",{"type":2008,"content":4229},[4230,4232,4236,4238,4244],{"text":4231,"type":2012},"Try creating your own ",{"text":4233,"type":2012,"marks":4234},"short and shareable animations",[4235],{"type":2041},{"text":4237,"type":2012}," by following our ",{"text":4239,"type":2012,"marks":4240},"easy GIF export steps",[4241],{"type":2192,"attrs":4242},{"href":4243,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fhow-to-export-your-animation-as-a-gif",{"text":4245,"type":2012}," in the tutorial below:",{"type":2018,"attrs":4247},{"id":4095,"body":4248},[4249],{"src":4250,"_uid":4251,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FL8xu-kYc_IU","i-e71c0e96-dd9d-40dc-b281-7a03900d6397",{"type":2033,"attrs":4253,"content":4254},{"level":2035},[4255],{"text":4256,"type":2012,"marks":4257},"3. Morph shapes and colors",[4258],{"type":2041},{"type":2008,"content":4260},[4261,4263,4267],{"text":4262,"type":2012},"One of the easiest and most underrated ways to make static designs more visually appealing is to add ",{"text":4264,"type":2012,"marks":4265},"shape and color morphing",[4266],{"type":2041},{"text":2196,"type":2012},{"type":2018,"attrs":4269},{"id":4095,"body":4270},[4271],{"_uid":4272,"emoji":4099,"bgColor":2000,"markdown":4273,"component":2113},"i-10b4628a-d1e1-4e4d-8043-650857d27e22","Morphing is when you **seamlessly transition** one shape, color, or color gradient into another using animation tools.",{"type":2008,"content":4275},[4276,4281,4285,4290,4296],{"text":4277,"type":2012,"marks":4278},"Linearity Move's smart animation features can ",[4279],{"type":2120,"attrs":4280},{"color":4092},{"text":4282,"type":2012,"marks":4283},"intuitively blend complex shapes",[4284],{"type":2041},{"text":4286,"type":2012,"marks":4287}," from one keyframe to the other. Try out this creative animation idea below by following our step-by-step ",[4288],{"type":2120,"attrs":4289},{"color":4092},{"text":4291,"type":2012,"marks":4292},"tutorial on morphing",[4293],{"type":2192,"attrs":4294},{"href":4295,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fhow-to-animate-with-morphing",{"text":4297,"type":2012,"marks":4298},": ",[4299],{"type":2120,"attrs":4300},{"color":4092},{"type":2018,"attrs":4302},{"id":4095,"body":4303},[4304],{"src":4305,"_uid":4306,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FN11E_VAD214","i-1acdc5b2-c151-4f35-a555-52f4127d54d1",{"type":2033,"attrs":4308,"content":4309},{"level":2035},[4310],{"text":4311,"type":2012,"marks":4312},"4. Animate UI designs for apps",[4313],{"type":2041},{"type":2008,"content":4315},[4316,4318,4322,4324,4330],{"text":4317,"type":2012},"Do you have ideas for user interfaces or ",{"text":4319,"type":2012,"marks":4320},"static UI\u002FUX wireframes",[4321],{"type":2041},{"text":4323,"type":2012}," that you'd like to animate for a presentation? Import your designs into Move and make them come alive with our easy-to-use ",{"text":4325,"type":2012,"marks":4326},"Timeline and Keyframe",[4327],{"type":2192,"attrs":4328},{"href":4329,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Fmove\u002Fmac\u002Fuser-guide\u002Finterface\u002Ftimeline",{"text":4331,"type":2012}," features.",{"type":2018,"attrs":4333},{"id":4095,"body":4334},[4335],{"_uid":4336,"emoji":9,"bgColor":2000,"markdown":4337,"component":2113},"i-f66e617d-412d-4405-9fdd-6540cc526c77","Even if you're not a UI\u002FUX designer, animated wireframes are a great addition to your portfolio.",{"type":2008,"content":4339},[4340,4345,4351],{"text":4341,"type":2012,"marks":4342},"Watch the tutorial video below to follow Linearity's Senior Designer Maddy as she creates ",[4343],{"type":2120,"attrs":4344},{"color":4092},{"text":4346,"type":2012,"marks":4347},"animated UI elements",[4348],{"type":2192,"attrs":4349},{"href":4350,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fanimating-ui-elements-with-linearity-move-on-ipad",{"text":4352,"type":2012,"marks":4353}," on an iPad:",[4354],{"type":2120,"attrs":4355},{"color":4092},{"type":2018,"attrs":4357},{"id":4095,"body":4358},[4359],{"src":4360,"_uid":4361,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FpjcGuPXaWVI","i-004ceed0-51cb-4e5f-b961-59195849a1fa",{"type":2033,"attrs":4363,"content":4364},{"level":2035},[4365],{"text":4366,"type":2012,"marks":4367},"5. Rotate different shapes",[4368],{"type":2041},{"type":2008,"content":4370},[4371,4373,4379],{"text":4372,"type":2012},"You can use shapes in so many ways to tell a story. With Linearity Move, you can ",{"text":4374,"type":2012,"marks":4375},"adjust the pivot point",[4376],{"type":2192,"attrs":4377},{"href":4378,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fhow-to-edit-pivot-points",{"text":4380,"type":2012}," on any shape to rotate it on an axis.",{"type":2008,"content":4382},[4383,4385,4389],{"text":4384,"type":2012},"To understand the power of this feature, you need to put it into practice and see how it ",{"text":4386,"type":2012,"marks":4387},"adds dynamic movement",[4388],{"type":2041},{"text":4390,"type":2012}," to your animation.",{"type":2008,"content":4392},[4393,4395,4401],{"text":4394,"type":2012},"Follow the tutorial below, which shows you how to ",{"text":4396,"type":2012,"marks":4397},"make interesting rotating shapes",[4398],{"type":2192,"attrs":4399},{"href":4400,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fworkflow-from-curve-to-move",{"text":4402,"type":2012}," to create momentum and a sense of excitement. You can experiment with moving the pivot points to take it to the next level.",{"type":2018,"attrs":4404},{"id":4095,"body":4405},[4406,4409],{"src":4407,"_uid":4408,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002F5aGAEev7O1g","i-d781cf2f-73a0-421d-a393-cbe86010c189",{"_uid":4410,"title":2611,"button":4411,"component":2029,"description":4416,"backgroundColor":2617},"i-81d5aa7d-1d2e-47b8-a914-623f21e117e2",[4412],{"_uid":4413,"icon":9,"link":4414,"size":1667,"text":456,"type":1669,"component":1670},"013c7842-2c89-4a1d-bd7f-c2d00cb00671",{"id":9,"url":4415,"linktype":172,"fieldtype":25,"cached_url":4415},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002F","Visit our Academy for free marketing design courses.\n",{"type":2033,"attrs":4418,"content":4419},{"level":2035},[4420],{"text":4421,"type":2012,"marks":4422},"6. Animate photo cut-outs",[4423],{"type":2041},{"type":2008,"content":4425},[4426,4428,4432],{"text":4427,"type":2012},"Here's a creative idea for turning ",{"text":4429,"type":2012,"marks":4430},"static raster graphics",[4431],{"type":2041},{"text":4433,"type":2012}," like photos into eye-catching animated visuals.",{"type":2008,"content":4435},[4436,4438,4442],{"text":4437,"type":2012},"Take an image like a full-length portrait of a fashionably dressed person and use masking techniques to cut it into circular shapes. Then, you can rotate the shapes in opposite directions to create a ",{"text":4439,"type":2012,"marks":4440},"psychedelic animated visual",[4441],{"type":2041},{"text":4443,"type":2012}," that will capture attention.",{"type":2008,"content":4445},[4446,4448,4454],{"text":4447,"type":2012},"Follow the steps in the ",{"text":4449,"type":2012,"marks":4450},"animated photo tutorial",[4451],{"type":2192,"attrs":4452},{"href":4453,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fanimated-photo",{"text":4455,"type":2012}," below to get this animation effect:",{"type":2018,"attrs":4457},{"id":4095,"body":4458},[4459],{"src":4460,"_uid":4461,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002F3tn69a1rPc4","i-58261ffc-c22b-4661-9aad-6f2b909e6d48",{"type":2033,"attrs":4463,"content":4464},{"level":2035},[4465],{"text":4466,"type":2012,"marks":4467},"7. Make animated icons",[4468],{"type":2041},{"type":2008,"content":4470},[4471,4473,4479],{"text":4472,"type":2012},"Want to make some versatile assets for a range of ",{"text":4474,"type":2012,"marks":4475},"branding and marketing use cases",[4476],{"type":2192,"attrs":4477},{"href":4478,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fuse-cases\u002Fmarketing-assets\u002F",{"text":4480,"type":2012},"? Try this simple animation idea.",{"type":2008,"content":4482},[4483,4485,4489,4491,4496],{"text":4484,"type":2012},"Design a handful of ",{"text":4486,"type":2012,"marks":4487},"bespoke branded icons",[4488],{"type":2041},{"text":4490,"type":2012}," and animate them using Move's ",{"text":709,"type":2012,"marks":4492},[4493],{"type":2192,"attrs":4494},{"href":4495,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Ffeatures\u002Fpresets\u002F",{"text":4497,"type":2012}," or Keyframes.",{"type":2018,"attrs":4499},{"id":4095,"body":4500},[4501],{"_uid":4502,"emoji":4099,"bgColor":2000,"markdown":4503,"component":2113},"i-bf2ce3ff-4ce1-4c7d-9350-f1dcc21b8d45","These icons can be reused in several ways. You can add them to your website, make looping GIFs, turn them into **Slackmoji for your Slack workspace**, or use them in promotional videos.",{"type":2008,"content":4505},[4506,4511,4517],{"text":4507,"type":2012,"marks":4508},"Take your icons to the next level with our easy-to-follow ",[4509],{"type":2120,"attrs":4510},{"color":4092},{"text":4512,"type":2012,"marks":4513},"icon animation tutorial",[4514],{"type":2192,"attrs":4515},{"href":4516,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fanimated-icon",{"text":4185,"type":2012,"marks":4518},[4519],{"type":2120,"attrs":4520},{"color":4092},{"type":2018,"attrs":4522},{"id":4095,"body":4523},[4524],{"src":4525,"_uid":4526,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FwYO6EvgLGWY","i-e7e22d89-af70-47c0-8b42-145ad3e31184",{"type":2033,"attrs":4528,"content":4529},{"level":2035},[4530],{"text":4531,"type":2012,"marks":4532},"8. Animate logos",[4533],{"type":2041},{"type":2008,"content":4535},[4536],{"text":4537,"type":2012},"Another animation idea that's essential for creating a standout design portfolio. Logo animations showcase a designer's true skill and talent—you can tell much more of a story with an animated logo than a static one.",{"type":2018,"attrs":4539},{"id":4095,"body":4540},[4541],{"_uid":4542,"emoji":4099,"bgColor":2000,"markdown":4543,"component":2113},"i-d3ddfe0b-1604-4afb-9dc9-82c6319f820e","Think: animated shop window displays, websites, online ads, social posts, and more. 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They have a ",{"text":4573,"type":2012,"marks":4574},"16:9 portrait aspect ratio",[4575],{"type":2041},{"text":4577,"type":2012}," optimized for mobile viewing to enhance the listening experience.",{"type":2018,"attrs":4579},{"id":4095,"body":4580},[4581],{"_uid":4582,"emoji":4099,"bgColor":2000,"markdown":4583,"component":2113},"i-d1285092-285d-4328-96ae-4f0283274ddf","**Here's the challenge:** can you tell the soundtrack's story with a few seconds of footage or vector animation? Not only will this be an impressive addition to your portfolio, but it'll also stir up your creative juices.",{"type":2008,"content":4585},[4586,4591,4595,4600,4605],{"text":4587,"type":2012,"marks":4588},"Are you ready to try your hand at making a ",[4589],{"type":2120,"attrs":4590},{"color":4092},{"text":4592,"type":2012,"marks":4593},"Spotify canvas visual",[4594],{"type":2041},{"text":4596,"type":2012,"marks":4597},"? 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Create dancing text",[4646],{"type":2041},{"type":2008,"content":4648},[4649],{"text":4650,"type":2012},"Animate text to attract your audience’s attention and show off your design and animation skills. It's much easier than you think, especially when using Linearity Move.",{"type":2018,"attrs":4652},{"id":4095,"body":4653},[4654],{"_uid":4655,"emoji":9,"bgColor":2000,"markdown":4656,"component":2113},"i-55b79e63-970c-418f-91f1-da68dc432655","You can use animated text for ads, announcement posts, or even to make a **test-based narrative** more interesting and engaging.",{"type":2008,"content":4658},[4659,4664,4670],{"text":4660,"type":2012,"marks":4661},"Get your text moving with the ",[4662],{"type":2120,"attrs":4663},{"color":4092},{"text":4665,"type":2012,"marks":4666},"eye-catching design below",[4667],{"type":2192,"attrs":4668},{"href":4669,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fanimate-with-move\u002Fanimate-text",{"text":4671,"type":2012,"marks":4672},". Follow Maddy's creative process to animate any text-based design project.",[4673],{"type":2120,"attrs":4674},{"color":4092},{"type":2018,"attrs":4676},{"id":4095,"body":4677},[4678,4681,4684],{"src":4679,"_uid":4680,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FzwsJArlnnoQ","i-8fd749a1-947c-440d-8eb9-135511e98933",{"lg":9,"md":9,"sm":9,"xl":9,"xs":9,"xl2":9,"xl3":9,"_uid":4682,"initial":4683,"component":2597,"backgroundColor":2598},"i-d99b51e5-0a62-4113-b498-3e8471bad2d6","20",{"_uid":4685,"emoji":4099,"bgColor":2000,"markdown":4686,"component":2113},"i-99dab367-51cd-4cfa-8742-024b4fd6501a","**Looking for more animation ideas?** Check out the [other step-by-step guides](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Ftag\u002Ftutorials\u002F) on our blog.",{"type":2033,"attrs":4688,"content":4689},{"level":2035},[4690],{"text":4691,"type":2012,"marks":4692},"Take your design career to the next level",[4693],{"type":2041},{"type":2008,"content":4695},[4696,4698,4702],{"text":4697,"type":2012},"Motion graphics is no longer only for those who studied animation. Animation software also ",{"text":4699,"type":2012,"marks":4700},"doesn't have to be tricky",[4701],{"type":2041},{"text":4703,"type":2012}," to learn and use.",{"type":2018,"attrs":4705},{"id":4095,"body":4706},[4707],{"_uid":4708,"emoji":4099,"bgColor":2000,"markdown":4709,"component":2113},"i-3da47614-9567-48c9-a051-d12c91a0e2bb","That's why we created [Linearity Move](https:\u002F\u002Fwww.linearity.io\u002Fmove\u002F). Move is for designers and marketers who want to animate. It's a **user-friendly animation software** that's [easy enough for students](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Feducation-pricing\u002F) and advanced enough for professionals.",{"type":2008,"content":4711},[4712,4714,4718,4720,4725,4727,4733,4735,4739],{"text":4713,"type":2012},"Linearity Move is also ",{"text":4715,"type":2012,"marks":4716},"seamlessly integrated",[4717],{"type":2041},{"text":4719,"type":2012}," with our powerful design software, ",{"text":187,"type":2012,"marks":4721},[4722],{"type":2192,"attrs":4723},{"href":4724,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fcurve\u002F",{"text":4726,"type":2012},", and other design ",{"text":4728,"type":2012,"marks":4729},"software like Figma",[4730],{"type":2192,"attrs":4731},{"href":4732,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Ffigma-plugin\u002F",{"text":4734,"type":2012},". This means our software suite can handle ",{"text":4736,"type":2012,"marks":4737},"all your design needs",[4738],{"type":2041},{"text":4740,"type":2012}," from concept to execution.",{"type":2008,"content":4742},[4743,4745,4749,4751,4757],{"text":4744,"type":2012},"Are you ready to try new and ",{"text":4746,"type":2012,"marks":4747},"innovative design and animation software",[4748],{"type":2041},{"text":4750,"type":2012},"? Get started for free below, or check out our ",{"text":4752,"type":2012,"marks":4753},"special pricing options",[4754],{"type":2192,"attrs":4755},{"href":4756,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fpricing\u002F",{"text":2196,"type":2012},{"type":2018,"attrs":4759},{"id":4095,"body":4760},[4761],{"_uid":4762,"image":4763,"title":4770,"button":4771,"component":4775,"description":4776},"i-28989d77-3097-437e-abff-1bfc854d2fd6",[4764],{"_uid":4765,"image":4766,"imageAlt":1993,"component":1993},"28a7406d-e220-4c8d-8d33-ec56ce17b72b",{"id":4767,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":4768,"copyright":9,"fieldtype":12,"meta_data":4769,"is_external_url":7},17423592,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F688x488\u002Ff85f7be569\u002Fsnippet-banner-image.png",{},"Bring motion in-house",[4772],{"_uid":4773,"icon":9,"link":4774,"size":1667,"text":456,"type":1669,"component":1670},"92ac3c2e-afe6-4de0-8474-e85edac43b8a",{"id":9,"url":4138,"linktype":172,"fieldtype":25,"cached_url":4138},"BlogComponentBigCta","Animate marketing assets in seconds with Linearity Move.",{"id":4778,"alt":4077,"name":9,"focus":9,"title":4077,"source":9,"filename":4779,"copyright":9,"fieldtype":12,"meta_data":4780,"is_external_url":7},18931934,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F7cd70a2719\u002Fanimation-ideas_thumbnail.png",{},{"id":4782,"filename":4783,"fieldtype":12,"is_external_url":7},18540718,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Feb838b5950\u002Fanimation-ideas-newblogcover.png","10 Animation Ideas to Get You Started with Move","2024-07-26 19:03","Want to get started with animation design or looking for inspiration? Check out these animation ideas for your next design project.","animation-ideas","blog\u002Fanimation-ideas",640,[],"647eb6ae-a92e-4220-8716-8a0db4fd61c1","2024-12-09T16:05:45.451Z",[],{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":4795},{},"inspiration",-40,[],"f3a621c0-7204-492f-9cf2-f6314d341f5c",[],{"name":46,"created_at":4802,"published_at":4803,"updated_at":4804,"id":47,"uuid":43,"content":4805,"slug":48,"full_slug":44,"sort_by_date":11,"position":6364,"tag_list":6365,"is_startpage":7,"parent_id":3436,"meta_data":11,"group_id":6366,"first_published_at":3438,"release_id":11,"lang":1011,"path":11,"alternates":6367,"default_full_slug":11,"translated_slugs":11,"_stopResolving":37},"2024-08-26T14:09:52.108Z","2025-02-12T14:24:10.265Z","2025-02-12T14:24:10.293Z",{"_uid":4806,"title":4807,"noIndex":7,"noFollow":7,"component":8,"reference":4808,"meta_image":6362,"meta_title":9,"page_title":9,"description":6354,"illustration":790,"hideFromSitemap":7,"meta_description":9},"e44b1a0b-2afa-4abe-a1fe-37c6a104cf23"," Design resources",{"name":4809,"created_at":4810,"published_at":4811,"updated_at":4812,"id":4813,"uuid":4814,"content":4815,"slug":6355,"full_slug":6356,"sort_by_date":11,"position":6357,"tag_list":6358,"is_startpage":7,"parent_id":3429,"meta_data":11,"group_id":6359,"first_published_at":6360,"release_id":11,"lang":1011,"path":11,"alternates":6361,"default_full_slug":11,"translated_slugs":11,"_stopResolving":37},"Your next career move: motion graphics vs. animation","2024-09-30T06:45:42.528Z","2026-09-05T00:16:24.094Z","2026-09-05T00:16:24.122Z",555448743,"f0ff000f-00e4-4457-ae55-997ca7312e7c",{"tag":4816,"_uid":4817,"image":4818,"title":4809,"author":4825,"widget":4827,"bgColor":2000,"content":4832,"noIndex":7,"noFollow":7,"wistiaId":9,"component":3413,"thumbnail":6345,"youtubeId":9,"meta_image":6349,"meta_title":6352,"page_title":9,"description":9,"publishedDate":6353,"hideFromSitemap":7,"meta_description":6354},[67,43],"a8e1a7cf-37e0-4551-aea1-db9befd460bb",[4819],{"_uid":4820,"image":4821,"imageAlt":258,"component":1993},"62e34335-8a79-43ca-adbb-08db9dd6b080",{"id":4822,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":4823,"copyright":9,"fieldtype":12,"meta_data":4824,"is_external_url":7},17475438,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fx\u002F62e79781c4\u002Fmotion-graphics-vs-animation-newblogcover.avif",{},[4826],"0f5fe757-eb31-437c-80a1-926f913f8ca3",{"id":4828,"alt":4829,"name":9,"focus":9,"title":4829,"source":9,"filename":4830,"copyright":9,"fieldtype":12,"meta_data":4831,"is_external_url":7},18932106,"Your next career move: motion graphics vs. animation | Linearity","https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F31598723af\u002Fmotion-graphics-vs-animation_widget.png",{},[4833],{"_uid":4834,"content":4835,"component":3412},"d1ae1e07-2065-4a2c-b2db-d64c001ad978",{"type":2005,"content":4836},[4837,4841,4851,4855,4867,4874,4878,4911,4922,4926,4933,4973,4980,5010,5017,5050,5056,5086,5090,5097,5116,5127,5137,5143,5150,5160,5228,5235,5239,5249,5267,5274,5302,5309,5317,5321,5325,5332,5354,5364,5370,5377,5387,5393,5400,5416,5429,5440,5447,5462,5473,5479,5486,5514,5533,5543,5549,5556,5564,5578,5585,5595,5605,5611,5618,5627,5631,5639,5643,5650,5664,5670,5677,5687,5696,5700,5710,5717,5724,5740,5744,5748,5755,5829,5836,5846,5891,5902,5909,5919,5926,5930,5947,5951,5962,5969,5973,5983,5990,6000,6006,6013,6017,6027,6039,6043,6049,6056,6064,6068,6075,6141,6147,6206,6227,6237,6244,6271,6277,6287,6298,6307,6318],{"type":2008,"content":4838},[4839],{"text":4840,"type":2012},"Whether you’re a seasoned player in the creative industry or a savvy business owner interested in elevating your brand's advertising, motion graphics, and animation are techniques you can use to take your practice to the next level.",{"type":2008,"content":4842},[4843,4845,4849],{"text":4844,"type":2012},"However, before you can do that, it’s important to ",{"text":4846,"type":2012,"marks":4847},"understand the difference",[4848],{"type":2041},{"text":4850,"type":2012}," between each technique. That way, you can pinpoint the method best for you and use it to deliver a killer end product.",{"type":2008,"content":4852},[4853],{"text":4854,"type":2012},"Ready to get started? Let’s run through the key differences between these two popular types of animation.",{"type":2018,"attrs":4856},{"id":4857,"body":4858},"9d7b30a1-76d0-4568-93c1-ffa19ae4a8b3",[4859],{"_uid":4860,"title":4861,"button":4862,"component":2029,"description":4866,"backgroundColor":2031},"i-dcfadd96-037d-4f5d-ad70-ffc0e2a1c84d","Jumpstart your ideas with Linearity Curve\n",[4863],{"_uid":4864,"icon":9,"link":4865,"size":1667,"text":456,"type":1669,"component":1670},"e5e02788-07cf-4d00-8e8a-93084414d9ff",{"id":9,"url":4138,"linktype":172,"fieldtype":25,"cached_url":4138},"Take your designs to the next level.\n\n",{"type":2033,"attrs":4868,"content":4869},{"level":2035},[4870],{"text":4871,"type":2012,"marks":4872},"Historical context: the rise of animation and motion graphics",[4873],{"type":2041},{"type":2008,"content":4875},[4876],{"text":4877,"type":2012},"The desire to capture movement and bring life to still images stretches back centuries, with early examples like the flip book (1800s).",{"type":2008,"content":4879},[4880,4882,4886,4888,4893,4895,4903,4905,4909],{"text":4881,"type":2012},"The birth of animation as we know it began with the invention of celluloid film in the ",{"text":4883,"type":2012,"marks":4884},"late 19th century",[4885],{"type":2041},{"text":4887,"type":2012},". Pioneers like Winsor McCay (",{"text":4889,"type":2012,"marks":4890},"Gertie the Dinosaur",[4891],{"type":4892},"italic",{"text":4894,"type":2012},", 1914) and ",{"text":4896,"type":2012,"marks":4897},"Walt Disney",[4898,4901],{"type":2192,"attrs":4899},{"href":4900,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fa-brief-history-of-disney",{"type":4902},"underline",{"text":4904,"type":2012}," (",{"text":4906,"type":2012,"marks":4907},"Snow White and the Seven Dwarfs",[4908],{"type":4892},{"text":4910,"type":2012},", 1937) established hand-drawn animation as a dominant storytelling medium.",{"type":2018,"attrs":4912},{"id":4857,"body":4913},[4914,4917,4919],{"_uid":4915,"emoji":9,"bgColor":2000,"markdown":4916,"component":2113},"i-8e5a1955-6035-4b79-b808-a082b7abcc6d","Motion graphics, on the other hand, emerged as a field much later, heavily influenced by technological advancements.",{"lg":9,"md":9,"sm":9,"xl":9,"xs":9,"xl2":9,"xl3":9,"_uid":4918,"initial":2594,"component":2597,"backgroundColor":2598},"i-939f9d04-9c3d-4056-b70a-42b945399e9f",{"src":4920,"_uid":4921,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002F5fzZFQBXSLM?feature=oembed","i-6515ab0c-24b1-4099-8a44-8ba0f93054c3",{"type":2008,"content":4923},[4924],{"text":4925,"type":2012},"Here's a breakdown of the key turning points:",{"type":2033,"attrs":4927,"content":4928},{"level":2067},[4929],{"text":4930,"type":2012,"marks":4931},"Early seeds (1800s–1940s):",[4932],{"type":2041},{"type":3531,"content":4934},[4935,4954],{"type":2209,"content":4936},[4937],{"type":2008,"content":4938},[4939,4943,4945,4952],{"text":4940,"type":2012,"marks":4941},"Pre-cinema devices:",[4942],{"type":2041},{"text":4944,"type":2012}," While not strictly animation, ",{"text":4946,"type":2012,"marks":4947},"pre-cinema devices",[4948,4951],{"type":2192,"attrs":4949},{"href":4950,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fearly-animation-devices\u002F",{"type":4902},{"text":4953,"type":2012}," like the zoetrope and flip book planted the seeds for the illusion of movement.",{"type":2209,"content":4955},[4956],{"type":2008,"content":4957},[4958,4962,4964,4971],{"text":4959,"type":2012,"marks":4960},"Title cards:",[4961],{"type":2041},{"text":4963,"type":2012}," Early films often used illustrated ",{"text":4965,"type":2012,"marks":4966},"title cards",[4967,4970],{"type":2192,"attrs":4968},{"href":4969,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fmovie-title-design\u002F",{"type":4902},{"text":4972,"type":2012}," with minimal animation, hinting at the potential of graphic design in motion.",{"type":2033,"attrs":4974,"content":4975},{"level":2067},[4976],{"text":4977,"type":2012,"marks":4978},"The rise of motion graphics (1940s–1960s):",[4979],{"type":2041},{"type":3531,"content":4981},[4982,5000],{"type":2209,"content":4983},[4984],{"type":2008,"content":4985},[4986,4990,4992,4999],{"text":4987,"type":2012,"marks":4988},"Experimental films:",[4989],{"type":2041},{"text":4991,"type":2012}," The mid-20th century saw a surge of experimental filmmakers like Oskar Fischinger and Norman McLaren, who explored using graphic design elements in ",{"text":4993,"type":2012,"marks":4994},"animated films",[4995,4998],{"type":2192,"attrs":4996},{"href":4997,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Ffirst-animated-films\u002F",{"type":4902},{"text":2196,"type":2012},{"type":2209,"content":5001},[5002],{"type":2008,"content":5003},[5004,5008],{"text":5005,"type":2012,"marks":5006},"Technological advancements:",[5007],{"type":2041},{"text":5009,"type":2012}," The development of cel animation techniques (acetate sheets with hand-drawn characters) unintentionally freed graphic designers to experiment with animation for specific purposes beyond character-driven narratives.",{"type":2033,"attrs":5011,"content":5012},{"level":2067},[5013],{"text":5014,"type":2012,"marks":5015},"Motion graphics take center stage (1960s–present):",[5016],{"type":2041},{"type":3531,"content":5018},[5019],{"type":2209,"content":5020},[5021],{"type":2008,"content":5022},[5023,5027,5029,5033,5035,5039,5041,5048],{"text":5024,"type":2012,"marks":5025},"Saul Bass and title sequences:",[5026],{"type":2041},{"text":5028,"type":2012}," The legendary graphic designer Saul Bass revolutionized title sequences with iconic works for films like ",{"text":5030,"type":2012,"marks":5031},"Psycho",[5032],{"type":4892},{"text":5034,"type":2012}," (1960) and ",{"text":5036,"type":2012,"marks":5037},"North by Northwest ",[5038],{"type":4892},{"text":5040,"type":2012},"(1959), showcasing the power of ",{"text":5042,"type":2012,"marks":5043},"motion graphics",[5044,5047],{"type":2192,"attrs":5045},{"href":5046,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fmotion-design\u002F",{"type":4902},{"text":5049,"type":2012}," in storytelling without characters.",{"type":2018,"attrs":5051},{"id":4857,"body":5052},[5053],{"src":5054,"_uid":5055,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002Faj6aBuC1Lb8?feature=oembed","i-1125e358-3609-46ce-a788-088bee25dbf7",{"type":3531,"content":5057},[5058,5068],{"type":2209,"content":5059},[5060],{"type":2008,"content":5061},[5062,5066],{"text":5063,"type":2012,"marks":5064},"Rise of television and advertising:",[5065],{"type":2041},{"text":5067,"type":2012}," The growth of television and advertising created a demand for clear, concise, and visually engaging messages—a perfect fit for motion graphics.",{"type":2209,"content":5069},[5070],{"type":2008,"content":5071},[5072,5080,5084],{"text":5073,"type":2012,"marks":5074},"Computer animation revolution",[5075,5078,5079],{"type":2192,"attrs":5076},{"href":5077,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fcomputer-animation\u002F",{"type":2041},{"type":4902},{"text":5081,"type":2012,"marks":5082},":",[5083],{"type":2041},{"text":5085,"type":2012}," The arrival of powerful computers in the late 20th century opened doors for sophisticated 3D motion graphics and visual effects, further solidifying motion graphics as a distinct field.",{"type":2008,"content":5087},[5088],{"text":5089,"type":2012},"Today, animation and motion graphics co-exist and often complement each other. But what are the two different techniques? How do they differ? Are they similar in any way? Keep reading to find out.",{"type":2033,"attrs":5091,"content":5092},{"level":2035},[5093],{"text":5094,"type":2012,"marks":5095},"What's motion graphics?",[5096],{"type":2041},{"type":2008,"content":5098},[5099,5101,5105,5107,5114],{"text":5100,"type":2012},"This is a small",{"text":5102,"type":2012,"marks":5103}," subset of animation",[5104],{"type":2041},{"text":5106,"type":2012}," that makes previously static images more dynamic. It deals almost exclusively with 2D graphics and ",{"text":5108,"type":2012,"marks":5109},"2D graphic software",[5110,5113],{"type":2192,"attrs":5111},{"href":5112,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002F2d-animation-software\u002F",{"type":4902},{"text":5115,"type":2012},". ",{"type":2008,"content":5117},[5118,5125],{"text":5119,"type":2012,"marks":5120},"Creating motion graphics",[5121,5124],{"type":2192,"attrs":5122},{"href":5123,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhow-to-make-motion-graphics\u002F",{"type":4902},{"text":5126,"type":2012}," enhances the visual impact of an otherwise lifeless image, it doesn’t do anything to further its narrative or give it one at all.",{"type":2008,"content":5128},[5129,5131,5135],{"text":5130,"type":2012},"For example, do you know when you’re shopping online that a quick buy option appears on screen? Or when a static banner pauses when you hover over it? That’s motion graphics. It’s a ",{"text":5132,"type":2012,"marks":5133},"simple, effective, and widely used ",[5134],{"type":2041},{"text":5136,"type":2012},"part of media that millions of people use or encounter every single day.",{"type":2018,"attrs":5138},{"id":4857,"body":5139},[5140],{"_uid":5141,"emoji":9,"bgColor":2000,"markdown":5142,"component":2113},"i-b2e794be-3d69-4324-8730-a925eb630d86","Looking for the secret sauce to motion design? Check out our toolbox of [motion graphics resources](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fmotion-design-resources\u002F) every professional designer needs.",{"type":2033,"attrs":5144,"content":5145},{"level":2035},[5146],{"text":5147,"type":2012,"marks":5148},"10 examples of motion graphics",[5149],{"type":2041},{"type":2008,"content":5151},[5152,5154,5158],{"text":5153,"type":2012},"Despite being one of the most popular animation modes, it’s often hard to spot. Here are some ",{"text":5155,"type":2012,"marks":5156},"well-known examples",[5157],{"type":2041},{"text":5159,"type":2012}," of when it’s put to good use:",{"type":2204,"attrs":5161,"content":5162},{"order":2206},[5163,5174,5180,5186,5192,5198,5204,5210,5216,5222],{"type":2209,"content":5164},[5165],{"type":2008,"content":5166},[5167],{"text":5168,"type":2012,"marks":5169},"Dynamic logos",[5170,5173],{"type":2192,"attrs":5171},{"href":5172,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimated-logos\u002F",{"type":4902},{"type":2209,"content":5175},[5176],{"type":2008,"content":5177},[5178],{"text":5179,"type":2012},"Animated page titles",{"type":2209,"content":5181},[5182],{"type":2008,"content":5183},[5184],{"text":5185,"type":2012},"Lower Thirds or title cards",{"type":2209,"content":5187},[5188],{"type":2008,"content":5189},[5190],{"text":5191,"type":2012},"UI animation",{"type":2209,"content":5193},[5194],{"type":2008,"content":5195},[5196],{"text":5197,"type":2012},"Animated icons",{"type":2209,"content":5199},[5200],{"type":2008,"content":5201},[5202],{"text":5203,"type":2012},"Graphic design videos",{"type":2209,"content":5205},[5206],{"type":2008,"content":5207},[5208],{"text":5209,"type":2012},"Explainer videos",{"type":2209,"content":5211},[5212],{"type":2008,"content":5213},[5214],{"text":5215,"type":2012},"Music videos",{"type":2209,"content":5217},[5218],{"type":2008,"content":5219},[5220],{"text":5221,"type":2012},"Online Video transitions",{"type":2209,"content":5223},[5224],{"type":2008,"content":5225},[5226],{"text":5227,"type":2012},"GIFs",{"type":2033,"attrs":5229,"content":5230},{"level":2035},[5231],{"text":5232,"type":2012,"marks":5233},"What's animation?",[5234],{"type":2041},{"type":2008,"content":5236},[5237],{"text":5238,"type":2012},"Now, it’s time to tackle the great, big parent term that is animation.",{"type":2008,"content":5240},[5241,5243,5247],{"text":5242,"type":2012},"In motion graphics, animation is a technique for giving static imagery movement. However, it’s also an umbrella term that categorizes the ",{"text":5244,"type":2012,"marks":5245},"whole field of moving imagery",[5246],{"type":2041},{"text":5248,"type":2012},", including everything from cartoons and typography to motion graphics itself.",{"type":2018,"attrs":5250},{"id":4857,"body":5251},[5252,5262,5264],{"_uid":5253,"title":5254,"button":5255,"component":2029,"description":5261,"backgroundColor":2273},"i-1df1fdfe-9f7c-4b6c-b041-705763f9f80d","Transform Your ideas into animations",[5256],{"_uid":5257,"icon":9,"link":5258,"size":1667,"text":5260,"type":1669,"component":1670},"773c6fef-c7b4-4ef8-89f5-a0f4568ec5b5",{"id":9,"url":5259,"linktype":172,"fieldtype":25,"cached_url":5259},"https:\u002F\u002Fwww.linearity.io\u002Facademy\u002Ftutorials\u002Fworkshops\u002Fcreate-your-first-animation-with-linearity-move\u002F","Start tutorial","Linearity Move is perfect for beginners and professionals alike. Make your first animation with Move.\n\n",{"lg":9,"md":9,"sm":9,"xl":9,"xs":9,"xl2":9,"xl3":9,"_uid":5263,"initial":2594,"component":2597,"backgroundColor":2598},"i-46896377-e31f-4820-8b07-cd14883b5636",{"_uid":5265,"emoji":9,"bgColor":2000,"markdown":5266,"component":2113},"i-03f6b4f7-034e-484a-8286-69ed73f22cbc","Think of animation as an all-encompassing umbrella that includes multiple motion graphic design styles.",{"type":2008,"content":5268},[5269],{"text":5270,"type":2012,"marks":5271},"This means that while motion graphics may always fall under the umbrella of animation, animation doesn’t always exclusively mean motion graphics—get it?",[5272],{"type":2120,"attrs":5273},{"color":4092},{"type":2018,"attrs":5275},{"id":4857,"body":5276},[5277],{"_uid":5278,"cards":5279,"component":4639},"i-cdf7e245-d38a-4525-bca2-17312925105b",[5280,5291],{"_uid":5281,"image":5282,"button":5286,"component":4627},"3316bcc3-0742-4b40-a4aa-58671fe2e4b4",{"id":5283,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":5284,"copyright":9,"fieldtype":12,"meta_data":5285,"is_external_url":7},17475474,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F574x1020\u002F6ea7be6791\u002Ffilters_format-webp-_quality-75-1.webp",{},[5287],{"_uid":5288,"icon":9,"link":5289,"size":1667,"text":4626,"type":1669,"component":1670},"800bb715-4fac-4066-bc3b-57c2987c165b",{"id":9,"url":5290,"linktype":172,"fieldtype":25,"cached_url":5290},"https:\u002F\u002Fwww.linearity.io\u002Ftemplates\u002Fanimated-templates\u002Fillustrated-vector-agency-ideas-ad\u002F",{"_uid":5292,"image":5293,"button":5297,"component":4627},"b43dae9f-5c33-423f-93fd-d66efd5d0294",{"id":5294,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":5295,"copyright":9,"fieldtype":12,"meta_data":5296,"is_external_url":7},17475473,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1019x1020\u002Fd881951188\u002Ffilters_format-webp-_quality-75-2.webp",{},[5298],{"_uid":5299,"icon":9,"link":5300,"size":1667,"text":4626,"type":1669,"component":1670},"78651033-1ec1-47b5-a7c7-92405374d872",{"id":9,"url":5301,"linktype":172,"fieldtype":25,"cached_url":5301},"https:\u002F\u002Fwww.linearity.io\u002Ftemplates\u002Fanimated-templates\u002Fcreative-agency-showreel\u002F",{"type":2033,"attrs":5303,"content":5304},{"level":2035},[5305],{"text":5306,"type":2012,"marks":5307},"5 styles of animation",[5308],{"type":2041},{"type":2008,"content":5310},[5311,5313],{"text":5312,"type":2012},"Under the umbrella of animation, there are ",{"text":5314,"type":2012,"marks":5315},"five main styles.",[5316],{"type":2041},{"type":2008,"content":5318},[5319],{"text":5320,"type":2012},"Each one has different costs, uses, and requirements, and together, they are responsible for the entire world of graphics that we know, love, and use today.",{"type":2008,"content":5322},[5323],{"text":5324,"type":2012},"Here are the five types of animation techniques.",{"type":2033,"attrs":5326,"content":5327},{"level":2067},[5328],{"text":5329,"type":2012,"marks":5330},"1. Traditional animation",[5331],{"type":2041},{"type":2008,"content":5333},[5334,5336,5340,5342,5346,5348,5352],{"text":5335,"type":2012},"Are you familiar with ",{"text":5337,"type":2012,"marks":5338},"Tarzan ",[5339],{"type":4892},{"text":5341,"type":2012},"(1999)? ",{"text":5343,"type":2012,"marks":5344},"The Lion King ",[5345],{"type":4892},{"text":5347,"type":2012},"(1994)? ",{"text":5349,"type":2012,"marks":5350},"Pinocchio ",[5351],{"type":4892},{"text":5353,"type":2012},"(1940)? Well, those are all made using traditional animation methods.",{"type":2008,"content":5355},[5356,5358,5362],{"text":5357,"type":2012},"Traditional animation is a technique in which each frame is ",{"text":5359,"type":2012,"marks":5360},"drawn by hand",[5361],{"type":2041},{"text":5363,"type":2012},". It can also be known as hand-drawn animation or cel animation, and until the age of computer animation, it was the dominant type of animation used in cinema.",{"type":2018,"attrs":5365},{"id":4857,"body":5366},[5367],{"src":5368,"_uid":5369,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002Fie53R2HEZ6g?feature=oembed","i-6643561a-5b94-41a8-b409-0a1dd6f72828",{"type":2033,"attrs":5371,"content":5372},{"level":2067},[5373],{"text":5374,"type":2012,"marks":5375},"2. Motion graphics",[5376],{"type":2041},{"type":2008,"content":5378},[5379,5381,5385],{"text":5380,"type":2012},"As explained above, this is a subgenre of animation that turns a ",{"text":5382,"type":2012,"marks":5383},"still image into a moving one.",[5384],{"type":2041},{"text":5386,"type":2012}," However, the image rarely has a story or an emotive edge.",{"type":2018,"attrs":5388},{"id":4857,"body":5389},[5390],{"src":5391,"_uid":5392,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FBR5IuoxNJUU?start=3&feature=oembed","i-93aca940-ed35-4c93-a9da-2565963e1111",{"type":2033,"attrs":5394,"content":5395},{"level":2067},[5396],{"text":5397,"type":2012,"marks":5398},"3. Stop motion animation",[5399],{"type":2041},{"type":2008,"content":5401},[5402,5404,5408,5410,5414],{"text":5403,"type":2012},"This ",{"text":5405,"type":2012,"marks":5406},"frame-by-frame",[5407],{"type":2041},{"text":5409,"type":2012}," movement of objects and figures creates an ",{"text":5411,"type":2012,"marks":5412},"illusion of fluid movement",[5413],{"type":2041},{"text":5415,"type":2012},". This manual technique allows for any kind of physical item to star in a picture, as long as it keeps still, of course.",{"type":2008,"content":5417},[5418,5420,5427],{"text":5419,"type":2012},"Though incredibly delicate and time-consuming, ",{"text":5421,"type":2012,"marks":5422},"stop motion animation",[5423,5426],{"type":2192,"attrs":5424},{"href":5425,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fstop-motion\u002F",{"type":4902},{"text":5428,"type":2012}," is a popular and beautiful art form. ",{"type":2018,"attrs":5430},{"id":4857,"body":5431},[5432,5435,5437],{"_uid":5433,"emoji":9,"bgColor":2000,"markdown":5434,"component":2113},"i-d920a233-4196-4e03-83fe-97365df2b56c","It was the style championed in films such as *Fantastic Mr. Fox* (2009) and *Coraline* (2009)",{"lg":9,"md":9,"sm":9,"xl":9,"xs":9,"xl2":9,"xl3":9,"_uid":5436,"initial":2594,"component":2597,"backgroundColor":2598},"i-0ff5e3d7-6f9a-4311-9541-cfd45348ae7d",{"src":5438,"_uid":5439,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002Fn2igjYFojUo?feature=oembed","i-95568d25-63cb-4a2f-8093-cc28f130439a",{"type":2033,"attrs":5441,"content":5442},{"level":2067},[5443],{"text":5444,"type":2012,"marks":5445},"4. 2D animation",[5446],{"type":2041},{"type":2008,"content":5448},[5449,5456,5458],{"text":5450,"type":2012,"marks":5451},"Animating in 2D",[5452,5455],{"type":2192,"attrs":5453},{"href":5454,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002F2d-animation\u002F",{"type":4902},{"text":5457,"type":2012}," is probably the most common style of animation and refers to two-dimensional graphics that are rapidly sequenced to create the ",{"text":5459,"type":2012,"marks":5460},"illusion of lifelike movement.",[5461],{"type":2041},{"type":2008,"content":5463},[5464,5466,5472],{"text":5465,"type":2012},"Graphics drawn by hand are often categorized as traditional animation. But they can also be produced using ",{"text":5467,"type":2012,"marks":5468},"animation software",[5469,5471],{"type":2192,"attrs":5470},{"href":5112,"uuid":11,"anchor":11,"target":4120,"linktype":172},{"type":4902},{"text":2196,"type":2012},{"type":2018,"attrs":5474},{"id":4857,"body":5475},[5476],{"src":5477,"_uid":5478,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002F2tC2Q2xphRQ?start=2&feature=oembed","i-8bf7f3d2-5ad9-4f83-88d3-5604874fef73",{"type":2033,"attrs":5480,"content":5481},{"level":2067},[5482],{"text":5483,"type":2012,"marks":5484},"5. 3D animation",[5485],{"type":2041},{"type":2008,"content":5487},[5488,5490,5494,5496,5500,5502,5506,5508,5512],{"text":5489,"type":2012},"This refers to graphics modeled in a ",{"text":5491,"type":2012,"marks":5492},"three-dimensional virtual environment",[5493],{"type":2041},{"text":5495,"type":2012}," and then animated. It’s the most-used style in the animation industry today, and it has inspired movies such as ",{"text":5497,"type":2012,"marks":5498},"Toy Story ",[5499],{"type":4892},{"text":5501,"type":2012},"(1995), ",{"text":5503,"type":2012,"marks":5504},"Monsters Inc. ",[5505],{"type":4892},{"text":5507,"type":2012},"(2001), and ",{"text":5509,"type":2012,"marks":5510},"Frozen ",[5511],{"type":4892},{"text":5513,"type":2012},"(2013).",{"type":2008,"content":5515},[5516,5518,5522,5524,5531],{"text":5517,"type":2012},"Designers specializing in 3D animation begin by conceptualizing a character or object, creating a ",{"text":5519,"type":2012,"marks":5520},"to-scale model",[5521],{"type":2041},{"text":5523,"type":2012},", and ",{"text":5525,"type":2012,"marks":5526},"using 3D animation software",[5527,5530],{"type":2192,"attrs":5528},{"href":5529,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-software\u002F",{"type":4902},{"text":5532,"type":2012}," to bring it to life.",{"type":2008,"content":5534},[5535,5537,5541],{"text":5536,"type":2012},"Integrating the 3D model into the digital environment decked out with special effects allows them to watch how it responds to and ",{"text":5538,"type":2012,"marks":5539},"acts in a 360° space",[5540],{"type":2041},{"text":5542,"type":2012},", producing a pretty darn accurate end product.",{"type":2018,"attrs":5544},{"id":4857,"body":5545},[5546],{"src":5547,"_uid":5548,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FbwzLiQZDw2I?feature=oembed","i-ef7b3f2e-d557-4ff6-bcda-24b75a9854d4",{"type":2033,"attrs":5550,"content":5551},{"level":2035},[5552],{"text":5553,"type":2012,"marks":5554},"Motion graphics vs. animation: a comparison",[5555],{"type":2041},{"type":2008,"content":5557},[5558,5560],{"text":5559,"type":2012},"Now that you understand the key differences, let's compare both modes so that you can pinpoint which ",{"text":5561,"type":2012,"marks":5562},"best suits your requirements.",[5563],{"type":2041},{"type":2018,"attrs":5565},{"id":4857,"body":5566},[5567],{"_uid":5568,"image":5569,"title":4770,"button":5574,"component":4775,"description":4776},"i-9f661ae6-4995-4e42-b38b-9acc277db0eb",[5570],{"_uid":5571,"image":5572,"imageAlt":1993,"component":1993},"a34791cc-3805-497c-8c58-f3a5a93df2a9",{"id":4767,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":4768,"copyright":9,"fieldtype":12,"meta_data":5573,"is_external_url":7},{},[5575],{"_uid":5576,"icon":9,"link":5577,"size":1667,"text":456,"type":1669,"component":1670},"efcb819f-5ec6-41ae-b270-8b5898ef1319",{"id":9,"url":4138,"linktype":172,"fieldtype":25,"cached_url":4138},{"type":2033,"attrs":5579,"content":5580},{"level":2067},[5581],{"text":5582,"type":2012,"marks":5583},"Statistics vs. narratives",[5584],{"type":2041},{"type":2008,"content":5586},[5587,5589,5593],{"text":5588,"type":2012},"Motion graphics tend to be less captivating than animation. They simply aim to enhance the delivery of a selling point, statistic, or instruction, while animation concentrates on ",{"text":5590,"type":2012,"marks":5591},"crafting a narrative",[5592],{"type":2041},{"text":5594,"type":2012}," and developing characters.",{"type":2008,"content":5596},[5597,5599,5603],{"text":5598,"type":2012},"A successful animation connects with its audience, tugs at their heartstrings, and tells a story. Meanwhile, a functioning motion graphic merely ",{"text":5600,"type":2012,"marks":5601},"informs, teaches, or instructs",[5602],{"type":2041},{"text":5604,"type":2012}," them.",{"type":2018,"attrs":5606},{"id":4857,"body":5607},[5608],{"_uid":5609,"emoji":9,"bgColor":2000,"markdown":5610,"component":2113},"i-97fbedf1-fcbe-44a5-a23d-1515fc90729d","If the animated picture you’re looking at tells a gripping story or enhances a narrative, chances are you have an animation and not a motion graphic.",{"type":2033,"attrs":5612,"content":5613},{"level":2067},[5614],{"text":5615,"type":2012,"marks":5616},"Simple vs. complex",[5617],{"type":2041},{"type":2008,"content":5619},[5620,5622,5626],{"text":5621,"type":2012},"Generally speaking, motion graphics call for ",{"text":5623,"type":2012,"marks":5624},"less complex designs than animation",[5625],{"type":2041},{"text":2196,"type":2012},{"type":2008,"content":5628},[5629],{"text":5630,"type":2012},"Now, don’t get it twisted. This doesn’t mean that designing them is a piece of cake. It just means that creating a superbly effective motion graphic usually requires fewer resources.",{"type":2008,"content":5632},[5633,5635],{"text":5634,"type":2012},"For example, do you want to design a pop-out title for your company’s introductory video? With the right software, you can likely do so swiftly and with ",{"text":5636,"type":2012,"marks":5637},"little to no complications.",[5638],{"type":2041},{"type":2008,"content":5640},[5641],{"text":5642,"type":2012},"If you’re hoping to produce a captivating animated feature from start to finish, one that meets its function expertly just like the pop-out title on your company’s introductory video did, then you’ll need an extensive skillset, ample resources, and an empty calendar.",{"type":2033,"attrs":5644,"content":5645},{"level":2067},[5646],{"text":5647,"type":2012,"marks":5648},"Reasonably priced vs. expensive",[5649],{"type":2041},{"type":2008,"content":5651},[5652,5654,5658,5660],{"text":5653,"type":2012},"As mentioned above, designing an animation that meets its function tends to be more ",{"text":5655,"type":2012,"marks":5656},"time-consuming and complex",[5657],{"type":2041},{"text":5659,"type":2012}," than creating a satisfactory motion graphic. Producing a motion graphic requires less specific input and is thus generally ",{"text":5661,"type":2012,"marks":5662},"less expensive.",[5663],{"type":2041},{"type":2018,"attrs":5665},{"id":4857,"body":5666},[5667],{"_uid":5668,"emoji":4099,"bgColor":2000,"markdown":5669,"component":2113},"i-654028d3-72ec-4e82-88c5-6341f438abee","With the increasing use of artificial intelligence in animation creation, you can expect to see the current high prices [decrease by around 30%](https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-statistics\u002F).",{"type":2033,"attrs":5671,"content":5672},{"level":2067},[5673],{"text":5674,"type":2012,"marks":5675},"2D vs. 3D",[5676],{"type":2041},{"type":2008,"content":5678},[5679,5681,5685],{"text":5680,"type":2012},"Another distinguishing feature between animation and motion graphics is their difference in dimensions. While animation can refer to ",{"text":5682,"type":2012,"marks":5683},"both 2D and 3D graphics,",[5684],{"type":2041},{"text":5686,"type":2012}," things like banners and GIFs are almost exclusively comprised of 2D images.",{"type":2008,"content":5688},[5689,5691,5695],{"text":5690,"type":2012},"While this difference may result in motion graphics appearing less riveting than the realistic graphics defined by animation, that isn’t necessarily a bad thing. A motion graphic isn't going to capture your heart or seem lifelike. It serves to ",{"text":5692,"type":2012,"marks":5693},"direct and inform",[5694],{"type":2041},{"text":2196,"type":2012},{"type":2008,"content":5697},[5698],{"text":5699,"type":2012},"A 2D design is often easier to digest and understand, enabling the viewer to promptly follow its instructions and the motion graphic to meet its goal.",{"type":2008,"content":5701},[5702,5704,5708],{"text":5703,"type":2012},"However, 3D motion graphics is no longer limited to high-budget productions and we are seeing this trend become increasingly common. With user-friendly 3D software becoming more accessible, we can expect a",{"text":5705,"type":2012,"marks":5706}," surge in 3D elements",[5707],{"type":2041},{"text":5709,"type":2012}," seamlessly integrated into motion graphics projects.",{"type":2018,"attrs":5711},{"id":4857,"body":5712},[5713],{"_uid":5714,"markdown":5715,"component":5716},"i-33a9c080-fab4-4166-b998-37c5c96c8ded","\"If we are talking motion graphic trends, then I predict the following:  \n1) 3D textures: using 3D textures in a 2D animation environments.  \n2) Experimental minimalism: simple shapes and high contrast colors in a minimalist composition to avoid distractions.”—Maddy Zoli, Senior Designer at Linearity","BlogComponentQuote",{"type":2033,"attrs":5718,"content":5719},{"level":2067},[5720],{"text":5721,"type":2012,"marks":5722},"Accessory vs. main focus",[5723],{"type":2041},{"type":2008,"content":5725},[5726,5728,5732,5734,5738],{"text":5727,"type":2012},"Generally speaking, motion graphics tend to ",{"text":5729,"type":2012,"marks":5730},"integrate over preexisting live-action",[5731],{"type":2041},{"text":5733,"type":2012}," or real-life footage, such as a video or website. However, animations, on the other hand, tend to exist as ",{"text":5735,"type":2012,"marks":5736},"standalone imagery",[5737],{"type":2041},{"text":5739,"type":2012}," over a generated background of other animations.",{"type":2008,"content":5741},[5742],{"text":5743,"type":2012},"However, in film title design, motion graphics take center stage. ",{"type":2008,"content":5745},[5746],{"text":5747,"type":2012},"An additional difference is that motion graphics developed out of experiments in computer graphics, whereas animation developed out of art and comics",{"type":2033,"attrs":5749,"content":5750},{"level":2035},[5751],{"text":5752,"type":2012,"marks":5753},"A quick summary table of the differences",[5754],{"type":2041},{"type":2018,"attrs":5756},{"id":4857,"body":5757},[5758],{"_uid":5759,"content":5760,"component":3749,"showHeader":37},"i-04a9f654-8634-432c-bf36-e5ee4c115e6d",{"tbody":5761,"thead":5822,"fieldtype":3748},[5762,5774,5786,5798,5810],{"_uid":5763,"body":5764,"component":3724},"ec96d931-f500-414d-934f-0d43e3eed6df",[5765,5768,5771],{"_uid":5766,"value":5767,"component":3718},"5f9394a7-e40f-4463-942b-ac37ec4a278a","Focus",{"_uid":5769,"value":5770,"component":3718},"3463dee5-ea3c-4b55-8f89-360da48bdc3d","Statistics and instructions",{"_uid":5772,"value":5773,"component":3718},"4007a6f2-1d4e-4e6f-98b4-e56ab80509e3","Narratives",{"_uid":5775,"body":5776,"component":3724},"323a099d-a31a-4c12-96f4-c5fd666c3ee9",[5777,5780,5783],{"_uid":5778,"value":5779,"component":3718},"22d84fac-4bb6-42a5-a996-0dd4c5606f94","Complexity",{"_uid":5781,"value":5782,"component":3718},"6aa518a8-6c81-4ed8-b76a-44aa4d5ff99b","Simple",{"_uid":5784,"value":5785,"component":3718},"93070c70-86a0-4ccb-961c-28b9b0522d96","Complex",{"_uid":5787,"body":5788,"component":3724},"52f78f03-b511-4ad5-b231-e93e5387c938",[5789,5792,5795],{"_uid":5790,"value":5791,"component":3718},"dd09cdc7-f6f8-41db-b178-d27c20cf4999","Cost",{"_uid":5793,"value":5794,"component":3718},"b9ff74fa-27f0-4e13-a36d-eb8ed13cf9e6","Reasonably priced",{"_uid":5796,"value":5797,"component":3718},"10977453-5ee5-456c-a97f-836abf08b1cc","Expensive",{"_uid":5799,"body":5800,"component":3724},"00dec5c4-432c-4e7d-89ba-1301bed2e6e1",[5801,5804,5807],{"_uid":5802,"value":5803,"component":3718},"0ca0ab3c-dcc5-46e8-8a94-e15531fb5717","Dimension",{"_uid":5805,"value":5806,"component":3718},"3621a623-5b2b-4742-ac2e-e2cd7a018490","Mainly 2D",{"_uid":5808,"value":5809,"component":3718},"b6308d44-4a5a-49df-a1db-1299e3a0cb21","2D and 3D",{"_uid":5811,"body":5812,"component":3724},"76330df8-093b-405d-ad69-6642d2195288",[5813,5816,5819],{"_uid":5814,"value":5815,"component":3718},"85916b26-df55-421f-9a99-b6a5ad662d6e","Role",{"_uid":5817,"value":5818,"component":3718},"4eebe3d9-9c05-4589-9ff2-9fa1e12e8041","Accessory (but not always)",{"_uid":5820,"value":5821,"component":3718},"b6ee8eea-1876-4cba-9f71-3a0a75bcb6c9","Main focus",[5823,5825,5827],{"_uid":5824,"value":9,"component":3741},"7e320148-24ca-4b1d-8929-2b9d6b1eb3ed",{"_uid":5826,"value":545,"component":3741},"5c084b05-c922-4986-bae1-1d460cc7b87a",{"_uid":5828,"value":1302,"component":3741},"35505487-7977-4f63-b0a9-4fa5d2ec6350",{"type":2033,"attrs":5830,"content":5831},{"level":2035},[5832],{"text":5833,"type":2012,"marks":5834},"The software used for both",[5835],{"type":2041},{"type":2008,"content":5837},[5838,5840,5844],{"text":5839,"type":2012},"Years ago, graphic designers used only physical tools to create scenes, characters, or accessories. Today, animators and graphic artists alike have a huge",{"text":5841,"type":2012,"marks":5842}," range of digital tools",[5843],{"type":2041},{"text":5845,"type":2012}," at their fingertips that allow them to produce clean, functional designs promptly. Here are some of our favorite tools used for both:",{"type":3531,"content":5847},[5848,5867,5873,5879,5885],{"type":2209,"content":5849},[5850],{"type":2008,"content":5851},[5852,5857,5859,5865],{"text":187,"type":2012,"marks":5853},[5854,5856],{"type":2192,"attrs":5855},{"href":4724,"uuid":11,"anchor":11,"target":4120,"linktype":172},{"type":4902},{"text":5858,"type":2012}," and ",{"text":197,"type":2012,"marks":5860},[5861,5864],{"type":2192,"attrs":5862},{"href":5863,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fmove\u002F",{"type":4902},{"text":5866,"type":2012}," (used together as a powerful combination)",{"type":2209,"content":5868},[5869],{"type":2008,"content":5870},[5871],{"text":5872,"type":2012},"MAYA",{"type":2209,"content":5874},[5875],{"type":2008,"content":5876},[5877],{"text":5878,"type":2012},"Blender",{"type":2209,"content":5880},[5881],{"type":2008,"content":5882},[5883],{"text":5884,"type":2012},"Animate",{"type":2209,"content":5886},[5887],{"type":2008,"content":5888},[5889],{"text":5890,"type":2012},"Adobe After Effects",{"type":2018,"attrs":5892},{"id":4857,"body":5893},[5894,5897,5899],{"src":5895,"_uid":5896,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FjcLFCSjFK08","i-9b16c736-2083-44fd-b528-b2a6cdae05c2",{"lg":9,"md":9,"sm":9,"xl":9,"xs":9,"xl2":9,"xl3":9,"_uid":5898,"initial":2594,"component":2597,"backgroundColor":2598},"i-ae4db9ab-32ce-415b-9163-985ff24053af",{"_uid":5900,"emoji":9,"bgColor":2000,"markdown":5901,"component":2113},"i-d0961a2a-d344-4951-b763-e82da317db28","Interested in using our graphic design and animation tools? Check out [our pricing](https:\u002F\u002Fwww.linearity.io\u002Fpricing\u002F) here. Spoiler alert: you can try our tools for free.",{"type":2033,"attrs":5903,"content":5904},{"level":2035},[5905],{"text":5906,"type":2012,"marks":5907},"Which technique should you use?",[5908],{"type":2041},{"type":2008,"content":5910},[5911,5913,5917],{"text":5912,"type":2012},"Now that you’re up to speed on all things motion graphics vs animation, it’s time to pinpoint the mode that will best leverage your skill set and meet your requirements. Below are some ",{"text":5914,"type":2012,"marks":5915},"key questions",[5916],{"type":2041},{"text":5918,"type":2012}," to consider before you make your pick.",{"type":2033,"attrs":5920,"content":5921},{"level":2067},[5922],{"text":5923,"type":2012,"marks":5924},"Do you want your graphic to tell a story?",[5925],{"type":2041},{"type":2008,"content":5927},[5928],{"text":5929,"type":2012},"If you answered yes, you should probably go for animation.",{"type":2008,"content":5931},[5932,5933,5937,5939,5946],{"text":1302,"type":2012},{"text":5934,"type":2012,"marks":5935}," breathes life into a character",[5936],{"type":2041},{"text":5938,"type":2012},". It enables viewers to connect with the characters and their stories on an emotional level. Take, for example, ",{"text":5940,"type":2012,"marks":5941},"Studio Ghibli's masterpieces",[5942,5945],{"type":2192,"attrs":5943},{"href":5944,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fstudio-ghibli",{"type":4902},{"text":5115,"type":2012},{"type":2008,"content":5948},[5949],{"text":5950,"type":2012},"Ghibli characters aren't just drawn; they're animated with meticulous attention to detail. Subtle movements like a furrowed brow, a trembling hand, or the way hair blows in the wind all contribute to conveying emotions and personality.  This makes them feel real and relatable, even if they're fantastical creatures like Totoro or No-Face.",{"type":2018,"attrs":5952},{"id":4857,"body":5953},[5954,5957,5959],{"src":5955,"_uid":5956,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FGAp2_0JJskk?feature=oembed","i-82bf4991-dd6e-4480-ae0d-a631552a6463",{"lg":9,"md":9,"sm":9,"xl":9,"xs":9,"xl2":9,"xl3":9,"_uid":5958,"initial":2594,"component":2597,"backgroundColor":2598},"i-69c4a0af-2186-4804-b7de-77cac87fd414",{"_uid":5960,"emoji":9,"bgColor":2000,"markdown":5961,"component":2113},"i-92d3969d-bb21-4756-9aa1-01aa06bc01b3","Animation will make your narrative more realistic and captivating. So, if you aim to take your audience on a journey, animation is the right medium for you.",{"type":2033,"attrs":5963,"content":5964},{"level":2067},[5965],{"text":5966,"type":2012,"marks":5967},"Do you want your graphics to be the focus of your media?",[5968],{"type":2041},{"type":2008,"content":5970},[5971],{"text":5972,"type":2012},"If you answered no, we suggest you opt for motion graphics.",{"type":2008,"content":5974},[5975,5977,5981],{"text":5976,"type":2012},"3D animations are made to captivate, and thus, they tend to steal the show. If you’re merely looking to enhance your pre-existing website or instructional video, ",{"text":5978,"type":2012,"marks":5979},"keep things simple",[5980],{"type":2041},{"text":5982,"type":2012}," with a functional motion graphic.",{"type":2033,"attrs":5984,"content":5985},{"level":2067},[5986],{"text":5987,"type":2012,"marks":5988},"Are you using your animated graphics to instruct or teach viewers?",[5989],{"type":2041},{"type":2008,"content":5991},[5992,5994,5998],{"text":5993,"type":2012},"If you answered yes, we advise",{"text":5995,"type":2012,"marks":5996}," incorporating motion graphics",[5997],{"type":2041},{"text":5999,"type":2012}," into your presentation, video, or image. Their simple nature makes them fantastic learning aids and visual cues.",{"type":2018,"attrs":6001},{"id":4857,"body":6002},[6003],{"_uid":6004,"emoji":9,"bgColor":2000,"markdown":6005,"component":2113},"i-720924ae-aa09-46b1-8425-b091536714c9","If you’re preparing an animated presentation, stand out from the crowd by including some captivating motion design.",{"type":2033,"attrs":6007,"content":6008},{"level":2067},[6009],{"text":6010,"type":2012,"marks":6011},"Will your graphic be used for corporate branding purposes?",[6012],{"type":2041},{"type":2008,"content":6014},[6015],{"text":6016,"type":2012},"If you answered no, then consider using animation. If you answered yes, it’s motion graphics for you.",{"type":2008,"content":6018},[6019,6021,6025],{"text":6020,"type":2012},"While the vivid and catchy nature of a cartoon or 3D object may be enticing, it can also be labeled as fantastical, distracting, or childlike, thereby making it ",{"text":6022,"type":2012,"marks":6023},"unsuitable for certain projects",[6024],{"type":2041},{"text":6026,"type":2012}," or settings.",{"type":2008,"content":6028},[6029,6031,6038],{"text":6030,"type":2012},"That’s why we recommend using plain 2D graphics for a project that is rooted in professional settings such as an office, university, or informative website. You're probably already familiar with the ",{"text":6032,"type":2012,"marks":6033},"2D corporate illustration style",[6034,6037],{"type":2192,"attrs":6035},{"href":6036,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fcorporate-illustrations",{"type":4902},{"text":2196,"type":2012},{"type":2008,"content":6040},[6041],{"text":6042,"type":2012},"However, animation does have its place for some corporate purposes and can be particularly useful for training or when used in conjunction with motion graphics to make explainer videos.",{"type":2018,"attrs":6044},{"id":4857,"body":6045},[6046],{"src":6047,"_uid":6048,"component":4192},"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FuGPXaDaNla0?feature=oembed","i-c91544cd-3070-4b9b-a436-51e9116fcc1c",{"type":2033,"attrs":6050,"content":6051},{"level":2035},[6052],{"text":6053,"type":2012,"marks":6054},"Animation vs. motion graphics as a career",[6055],{"type":2041},{"type":2008,"content":6057},[6058,6060],{"text":6059,"type":2012},"Hopefully, at this point in the article, you’ve realized that animation and motion design are different. So, it should be no surprise that they offe",{"text":6061,"type":2012,"marks":6062},"r diverse and exciting career paths. ",[6063],{"type":2041},{"type":2008,"content":6065},[6066],{"text":6067,"type":2012},"Here's a breakdown of some key roles and the skillsets needed to thrive in each:",{"type":2033,"attrs":6069,"content":6070},{"level":2067},[6071],{"text":6072,"type":2012,"marks":6073},"Motion graphics careers",[6074],{"type":2041},{"type":3531,"content":6076},[6077,6112,6122],{"type":2209,"content":6078},[6079],{"type":2008,"content":6080},[6081,6089,6092,6094,6101,6103,6110],{"text":6082,"type":2012,"marks":6083},"Motion graphics designer",[6084,6087,6088],{"type":2192,"attrs":6085},{"href":6086,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fmotion-designer\u002F",{"type":2041},{"type":4902},{"text":5081,"type":2012,"marks":6090},[6091],{"type":2041},{"text":6093,"type":2012}," These artists create animated visuals for various purposes, like marketing videos, explainer videos, and title sequences. They require strong graphic design skills, an understanding of ",{"text":6095,"type":2012,"marks":6096},"animation principles",[6097,6100],{"type":2192,"attrs":6098},{"href":6099,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fprinciples-of-animation",{"type":4902},{"text":6102,"type":2012},", proficiency in motion graphics software, and the ability to communicate ideas visually so that they can bring graphic elements and ",{"text":6104,"type":2012,"marks":6105},"any typography",[6106,6109],{"type":2192,"attrs":6107},{"href":6108,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhow-to-animate-text\u002F",{"type":4902},{"text":6111,"type":2012}," to life.",{"type":2209,"content":6113},[6114],{"type":2008,"content":6115},[6116,6120],{"text":6117,"type":2012,"marks":6118},"3D motion graphics artist:",[6119],{"type":2041},{"text":6121,"type":2012}," This role requires 3D software expertise to create and animate 3D models for motion graphics projects. Skills in lighting, texturing, and rendering are also essential.",{"type":2209,"content":6123},[6124],{"type":2008,"content":6125},[6126,6130,6132,6139],{"text":6127,"type":2012,"marks":6128},"Kinetic typographer:",[6129],{"type":2041},{"text":6131,"type":2012}," Specialists in animating text, ",{"text":6133,"type":2012,"marks":6134},"kinetic typographers",[6135,6138],{"type":2192,"attrs":6136},{"href":6137,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fkinetic-typography\u002F",{"type":4902},{"text":6140,"type":2012}," create engaging and informative text-based animations. They require strong typography skills, an understanding of animation principles, and proficiency in motion graphics software.",{"type":2033,"attrs":6142,"content":6143},{"level":2067},[6144],{"text":1302,"type":2012,"marks":6145},[6146],{"type":2041},{"type":3531,"content":6148},[6149,6159,6178,6196],{"type":2209,"content":6150},[6151],{"type":2008,"content":6152},[6153,6157],{"text":6154,"type":2012,"marks":6155},"Animator (2D or 3D):",[6156],{"type":2041},{"text":6158,"type":2012}," Animators bring characters and objects to life with movement and expression. They require strong drawing\u002Fmodeling skills, an understanding of animation principles (timing, spacing, etc.), and the ability to collaborate effectively.",{"type":2209,"content":6160},[6161],{"type":2008,"content":6162},[6163,6167,6169,6176],{"text":6164,"type":2012,"marks":6165},"Character designer:",[6166],{"type":2041},{"text":6168,"type":2012}," ",{"text":6170,"type":2012,"marks":6171},"Character designers",[6172,6175],{"type":2192,"attrs":6173},{"href":6174,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fcharacter-design\u002F",{"type":4902},{"text":6177,"type":2012}," are responsible for creating characters' visual identities. They need impressive drawing skills, an understanding of anatomy and character development, and the ability to translate ideas into visually appealing characters.",{"type":2209,"content":6179},[6180],{"type":2008,"content":6181},[6182,6186,6187,6194],{"text":6183,"type":2012,"marks":6184},"Storyboarding artist:",[6185],{"type":2041},{"text":6168,"type":2012},{"text":6188,"type":2012,"marks":6189},"Storyboard animation artists",[6190,6193],{"type":2192,"attrs":6191},{"href":6192,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fstoryboarding-in-animation\u002F",{"type":4902},{"text":6195,"type":2012}," visually map out the narrative flow of an animation project. They require storytelling skills, the ability to translate scripts into visuals, and a good understanding of filmmaking techniques.",{"type":2209,"content":6197},[6198],{"type":2008,"content":6199},[6200,6204],{"text":6201,"type":2012,"marks":6202},"Concept artist:",[6203],{"type":2041},{"text":6205,"type":2012}," Concept artists set the visual tone for an animation project, creating initial sketches and paintings of characters, environments, and props. They need a strong imagination, a broad knowledge of design principles, and the ability to translate ideas into compelling visuals.",{"type":2008,"content":6207},[6208,6210,6217,6218,6225],{"text":6209,"type":2012},"Breaking into either of these careers can be tough if you don’t have the correct skillset. There are ",{"text":6211,"type":2012,"marks":6212},"plenty of animation tips",[6213,6216],{"type":2192,"attrs":6214},{"href":6215,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-tips\u002F",{"type":4902},{"text":5858,"type":2012},{"text":6219,"type":2012,"marks":6220},"various animation courses",[6221,6224],{"type":2192,"attrs":6222},{"href":6223,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fanimation-courses\u002F",{"type":4902},{"text":6226,"type":2012}," available (free and paid) to help you brush up on anything you feel may be lacking.",{"type":2008,"content":6228},[6229,6231,6235],{"text":6230,"type":2012},"These resources are helpful for novice animators and motion graphic designers, and even those who consider themselves pros but want to ",{"text":6232,"type":2012,"marks":6233},"expand their knowledge",[6234],{"type":2041},{"text":6236,"type":2012}," and keep their skills fresh.",{"type":2033,"attrs":6238,"content":6239},{"level":2067},[6240],{"text":6241,"type":2012,"marks":6242},"Shared skills",[6243],{"type":2041},{"type":2008,"content":6245},[6246,6248,6252,6254,6261,6263,6270],{"text":6247,"type":2012},"Both animation and motion graphics require a ",{"text":6249,"type":2012,"marks":6250},"solid understanding of art fundamentals ",[6251],{"type":2041},{"text":6253,"type":2012},"(color theory, composition, etc.), ",{"text":6255,"type":2012,"marks":6256},"strong creative skills",[6257,6260],{"type":2192,"attrs":6258},{"href":6259,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fblog\u002Fhow-to-improve-creativity\u002F",{"type":4902},{"text":6262,"type":2012},", and visual storytelling. Excellent communication and collaboration skills are crucial for working effectively within ",{"text":6264,"type":2012,"marks":6265},"creative teams",[6266,6269],{"type":2192,"attrs":6267},{"href":6268,"uuid":11,"anchor":11,"target":4120,"linktype":172},"https:\u002F\u002Fwww.linearity.io\u002Fbusiness\u002Fsolutions\u002Fcreative-teams-design\u002F",{"type":4902},{"text":2196,"type":2012},{"type":2033,"attrs":6272,"content":6273},{"level":2035},[6274],{"text":3328,"type":2012,"marks":6275},[6276],{"type":2041},{"type":2008,"content":6278},[6279,6281,6285],{"text":6280,"type":2012},"Whether you opt for a delightful animation or a sharp motion graphic, the most effective graphics enhance your project and yield results. Any animation that ",{"text":6282,"type":2012,"marks":6283},"reaches its purpose",[6284],{"type":2041},{"text":6286,"type":2012}," (education, information, entertainment, etc.) is a successful design.‍",{"type":2008,"content":6288},[6289,6291,6296],{"text":6290,"type":2012},"Ready to take your graphic design creations to the next level? ",{"text":187,"type":2012,"marks":6292},[6293,6295],{"type":2192,"attrs":6294},{"href":3373,"uuid":11,"anchor":11,"target":4120,"linktype":172},{"type":4902},{"text":6297,"type":2012}," puts all the design tools you need in your hands, whether you prefer creating on Mac, iPad, or iPhone.",{"type":2008,"content":6299},[6300,6305],{"text":197,"type":2012,"marks":6301},[6302,6304],{"type":2192,"attrs":6303},{"href":5863,"uuid":11,"anchor":11,"target":4120,"linktype":172},{"type":4902},{"text":6306,"type":2012}," removes the barrier between static design and animation. You can effortlessly add motion to your static graphics and create dynamic presentations, eye-catching marketing materials, or engaging announcement posts.",{"type":2008,"content":6308},[6309,6311,6317],{"text":6310,"type":2012},"Get started for free below, or check out our ",{"text":6312,"type":2012,"marks":6313},"Pro and Org plans",[6314,6316],{"type":2192,"attrs":6315},{"href":4756,"uuid":11,"anchor":11,"target":4120,"linktype":172},{"type":4902},{"text":2196,"type":2012},{"type":2018,"attrs":6319},{"id":4857,"body":6320},[6321,6332,6335],{"_uid":6322,"image":6323,"title":4770,"button":6328,"component":4775,"description":4776},"i-a9e2388c-0282-4070-8434-750983a2a5a0",[6324],{"_uid":6325,"image":6326,"imageAlt":1993,"component":1993},"47a2f329-4b30-4e76-878e-bac2d2221f16",{"id":4767,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":4768,"copyright":9,"fieldtype":12,"meta_data":6327,"is_external_url":7},{},[6329],{"_uid":6330,"icon":9,"link":6331,"size":1667,"text":456,"type":1669,"component":1670},"c2334af9-37e3-4e5f-aec5-dc3958080d68",{"id":9,"url":4138,"linktype":172,"fieldtype":25,"cached_url":4138},{"lg":9,"md":9,"sm":9,"xl":6333,"xs":9,"xl2":9,"xl3":9,"_uid":6334,"initial":2594,"component":2597,"backgroundColor":2598},"40","i-41b0276e-8ca1-49de-bc12-9ab4261f723a",{"_uid":6336,"component":6337,"questions":6338},"i-323fba5c-e136-41f6-a9b1-632ffa7b1514","BlogFaqSection",[6339,6340,6341,6342,6343,6344],"a857e6eb-2397-438e-8cbe-ec4dfcc25f67","11268a7b-e0f2-46b1-9df2-b4d91276456a","032fa9c0-3ef0-40dc-919f-544dc283bae2","4d0c1b30-8e41-4c2d-a7e4-a32c5fc627e3","6b0a4207-890d-4394-9eff-0d6299ca80aa","52182f27-143d-4d8b-b234-586d9f35bcae",{"id":6346,"alt":4829,"name":9,"focus":9,"title":4829,"source":9,"filename":6347,"copyright":9,"fieldtype":12,"meta_data":6348,"is_external_url":7},18932104,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F9c29738ea2\u002Fmotion-graphics-vs-animation_thumbnail.png",{},{"id":6350,"filename":6351,"fieldtype":12,"is_external_url":7},18540915,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002Fbbbc97a1d4\u002Fmotion-graphics-vs-animation-newblogcover.png","Your Next Career Move: Motion Graphics vs. Animation","2024-05-16 12:46","In this article, we break down the differences, applications, and strengths of motion graphics and animation.","motion-graphics-vs-animation","blog\u002Fmotion-graphics-vs-animation",490,[],"417d1404-4b44-41d5-bce6-c08d40092271","2024-12-09T16:05:40.448Z",[],{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":6363},{},-10,[],"c8de2843-2dc2-4eff-b815-927828742f67",[],{"name":6369,"created_at":6370,"published_at":6371,"updated_at":6372,"id":6373,"uuid":6374,"content":6375,"slug":6380,"full_slug":6381,"sort_by_date":11,"position":6382,"tag_list":6383,"is_startpage":7,"parent_id":3436,"meta_data":11,"group_id":6384,"first_published_at":3438,"release_id":11,"lang":1011,"path":11,"alternates":6385,"default_full_slug":11,"translated_slugs":11,"_stopResolving":37},"design 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illustration","Flat illustration guide: how to create flat design in Linearity Curve (2026)",[6403],{"name":3462,"created_at":3463,"published_at":3464,"updated_at":3465,"id":3466,"uuid":3467,"content":6404,"slug":3480,"full_slug":3481,"sort_by_date":11,"position":3482,"tag_list":6411,"is_startpage":7,"parent_id":3484,"meta_data":11,"group_id":3485,"first_published_at":3486,"release_id":11,"lang":1011,"path":11,"alternates":6412,"default_full_slug":11,"translated_slugs":11,"_stopResolving":37},{"_uid":3469,"name":3462,"image":6405,"noIndex":7,"socials":6407,"noFollow":7,"position":3475,"component":1002,"meta_image":6408,"meta_title":9,"page_title":9,"description":3478,"otherAuthors":6410,"hideFromSitemap":7,"meta_description":9},{"id":3471,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":3472,"copyright":9,"fieldtype":12,"meta_data":6406,"is_external_url":7},{},[],{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":6409},{},[],[],[],{"id":11,"alt":11,"name":9,"focus":11,"title":11,"source":11,"filename":9,"copyright":11,"fieldtype":12,"meta_data":6414},{},[6416],{"_uid":6417,"content":6418,"component":3412},"689a367f-b468-4422-8dd7-196a530009c3",{"type":2005,"content":6419},[6420,6425,6432,6437,6448,6453,6458,6465,6470,6477,6482,6487,6492,6503,6553,6573,6578,6585,6595,6600,6605,6610,6615,6628,6633,6640,6645,6650,6666,6671,6676,6681,6686,6692,6697,6704,6709,6714,6719,6724,6729,6745,6750,6755,6773,6791,6807,6825,6843,6848,6855,6860,6870,6882,6894,6945,6950,6955,6962,6967,6972,6977,6982,7032,7034,7050,7055,7062,7067,7119,7124,7129,7143,7150,7155,7160,7190,7195,7200,7205],{"type":2008,"attrs":6421,"content":6422},{"textAlign":11},[6423],{"text":6424,"type":2012},"Flat illustration is a vector-based style built on simple shapes, solid colours, and minimal detail — the dominant approach in digital product design, branding, and UI illustration. This article covers what defines the style, why it still works in 2026, and how to create flat illustrations step by step in Linearity Curve.",{"type":2033,"attrs":6426,"content":6427},{"level":2035,"textAlign":11},[6428],{"text":6429,"type":2012,"marks":6430},"What is flat illustration?",[6431],{"type":2041},{"type":2008,"attrs":6433,"content":6434},{"textAlign":11},[6435],{"text":6436,"type":2012},"Flat illustration is a visual style based on simplified shapes, solid colors, and minimal detail. It removes unnecessary visual complexity to focus on clarity, structure, and communication. Unlike realistic or highly detailed illustration styles, flat design avoids textures, gradients, and perspective-based rendering in favor of clean, geometric forms.",{"type":2008,"attrs":6438,"content":6439},{"textAlign":11},[6440,6442,6446],{"text":6441,"type":2012},"At its core, flat illustration is about ",{"text":6443,"type":2012,"marks":6444},"abstraction",[6445],{"type":2041},{"text":6447,"type":2012},". Instead of trying to replicate reality, it simplifies objects into their most essential visual components. A tree becomes a circle and a rectangle. A person becomes a combination of basic shapes. This reduction makes visuals easier to understand and faster to process, especially in digital environments.",{"type":2008,"attrs":6449,"content":6450},{"textAlign":11},[6451],{"text":6452,"type":2012},"One of the key strengths of flat illustration is its ability to communicate ideas quickly. Because there is less visual noise, users can focus on the message rather than the details. This is why flat design is widely used in user interfaces, onboarding flows, and product visuals.",{"type":2008,"attrs":6454,"content":6455},{"textAlign":11},[6456],{"text":6457,"type":2012},"Flat illustration also supports scalability. Since it relies on vector shapes, designs can be resized without losing quality. This makes it ideal for responsive design, where assets need to work across mobile, tablet, and desktop screens.",{"type":2018,"attrs":6459},{"id":6460,"body":6461},"3e1d8174-c6e4-4236-a9c1-dbddd2c1650b",[6462],{"_uid":6463,"emoji":9,"bgColor":2000,"markdown":6464,"component":2113},"i-64927428-fbf4-4dff-bd02-8d13f2ba3f21","Clarity is the most important aspect of visual communication.",{"type":2008,"attrs":6466,"content":6467},{"textAlign":11},[6468],{"text":6469,"type":2012},"In modern design systems, flat illustration often evolves into a slightly enhanced version with subtle depth. However, the foundation remains the same: simple shapes, strong color, and clear structure.",{"type":2033,"attrs":6471,"content":6472},{"level":2035,"textAlign":11},[6473],{"text":6474,"type":2012,"marks":6475},"Why flat design is still relevant in 2026",[6476],{"type":2041},{"type":2008,"attrs":6478,"content":6479},{"textAlign":11},[6480],{"text":6481,"type":2012},"Flat design has been around for years, but it continues to evolve rather than disappear. In 2026, it remains one of the most widely used illustration styles, especially in digital products and branding. The reason is simple: it solves real design problems efficiently.",{"type":2008,"attrs":6483,"content":6484},{"textAlign":11},[6485],{"text":6486,"type":2012},"Modern interfaces demand speed, clarity, and scalability. Flat design delivers on all three. Because it avoids heavy textures and complex rendering, flat illustrations are lightweight and performant. This is especially important for web and mobile applications, where load times and responsiveness directly impact user experience.",{"type":2008,"attrs":6488,"content":6489},{"textAlign":11},[6490],{"text":6491,"type":2012},"Another reason for its relevance is consistency. Flat illustration works well within design systems. Teams can define a set of shapes, colors, and rules, and apply them across multiple products and touchpoints. This ensures that everything feels cohesive, even when created by different designers.",{"type":2008,"attrs":6493,"content":6494},{"textAlign":11},[6495,6497,6501],{"text":6496,"type":2012},"Today’s flat design is often referred to as ",{"text":6498,"type":2012,"marks":6499},"semi-flat",[6500],{"type":2041},{"text":6502,"type":2012},". It introduces subtle enhancements like soft shadows, layering, or slight gradients to create depth while maintaining simplicity. This approach balances usability with visual richness.",{"type":2018,"attrs":6504},{"id":6460,"body":6505},[6506],{"_uid":6507,"content":6508,"component":6552,"showHeader":7,"invertAxisOnMobile":7},"i-0b476d1a-cc07-451c-a38e-9566ee367e99",{"tbody":6509,"thead":6545,"fieldtype":3748},[6510,6519,6527,6536],{"_uid":6511,"body":6512,"component":3724},"30aadc9e-b043-4b5b-9f2d-3647eca0e6ab",[6513,6516],{"_uid":6514,"value":6515,"component":3718},"500b8d23-7936-48e8-a667-4171e2d96d61","Scalability\n",{"_uid":6517,"value":6518,"component":3718},"6860fa56-80fb-45a4-9588-db2e0c52b48d","Works across all screen sizes\n",{"_uid":9,"body":6520,"component":3724},[6521,6524],{"_uid":6522,"value":6523,"component":3718},"49395dcc-9066-4c3e-bf9a-e1400ea77fb1","Performance\n",{"_uid":6525,"value":6526,"component":3718},"e38c08d8-1826-4f8c-a87a-bfc5f1027c06","Lightweight and fast-loading\n",{"_uid":6528,"body":6529,"component":3724},"cf1a62d1-3080-4dcb-8533-d3a751bf0688",[6530,6533],{"_uid":6531,"value":6532,"component":3718},"15aa6cc1-7f6f-425a-8228-3c906388dc8c","Consistency\n\n",{"_uid":6534,"value":6535,"component":3718},"f18f1208-66e7-4c1d-92cb-80c7a4e8eef6","Easy to standardize across teams\n",{"_uid":6537,"body":6538,"component":3724},"a5228745-b1c7-42cb-af62-d39c454abed3",[6539,6542],{"_uid":6540,"value":6541,"component":3718},"98dbd88b-3b0a-45c7-8d4b-9f0ff55d5342","Flexibility\n",{"_uid":6543,"value":6544,"component":3718},"1ed8b06d-5600-42ba-aa1e-061c041f482b","Adapts to different design contexts\n",[6546,6549],{"_uid":6547,"value":6548,"component":3741},"9a0155e7-45ca-46b0-b691-aec2f18077f0","Benefit\n",{"_uid":6550,"value":6551,"component":3741},"567b338b-be2d-4d26-98dc-9e42ddc3686d","Explanation\n","TableComponent",{"type":2008,"attrs":6554,"content":6555},{"textAlign":11},[6556,6558,6564,6565,6571],{"text":6557,"type":2012},"Companies like ",{"text":6559,"type":2012,"marks":6560},"Google",[6561],{"type":2192,"attrs":6562},{"href":6563,"uuid":11,"anchor":11,"target":11,"linktype":172},"chatgpt:\u002F\u002Fgeneric-entity?number=1",{"text":5858,"type":2012},{"text":6566,"type":2012,"marks":6567},"Stripe",[6568],{"type":2192,"attrs":6569},{"href":6570,"uuid":11,"anchor":11,"target":11,"linktype":172},"chatgpt:\u002F\u002Fgeneric-entity?number=2",{"text":6572,"type":2012}," rely on simplified illustration systems because they scale efficiently across products and platforms.",{"type":2008,"attrs":6574,"content":6575},{"textAlign":11},[6576],{"text":6577,"type":2012},"Flat design remains relevant because it aligns with modern needs: speed, clarity, and adaptability.",{"type":2033,"attrs":6579,"content":6580},{"level":2035,"textAlign":11},[6581],{"text":6582,"type":2012,"marks":6583},"Getting started in Linearity Curve",[6584],{"type":2041},{"type":2008,"attrs":6586,"content":6587},{"textAlign":11},[6588,6593],{"text":187,"type":2012,"marks":6589},[6590],{"type":2192,"attrs":6591},{"href":6592,"uuid":11,"anchor":11,"target":11,"linktype":172},"chatgpt:\u002F\u002Fgeneric-entity?number=3",{"text":6594,"type":2012}," is particularly well-suited for flat illustration because it emphasizes speed, simplicity, and intuitive workflows. Unlike more complex tools, it allows you to focus on building shapes and compositions without unnecessary friction.",{"type":2008,"attrs":6596,"content":6597},{"textAlign":11},[6598],{"text":6599,"type":2012},"When starting a flat illustration, preparation is key. Before drawing anything, set up your workspace properly. This includes defining your canvas size, enabling grids or guides, and preparing a color palette. These initial steps help maintain consistency and prevent issues later in the process.",{"type":2008,"attrs":6601,"content":6602},{"textAlign":11},[6603],{"text":6604,"type":2012},"Flat design benefits from structure. Using a grid ensures that elements align properly and proportions remain consistent. This is especially important when creating multiple illustrations that need to work together as a system.",{"type":2008,"attrs":6606,"content":6607},{"textAlign":11},[6608],{"text":6609,"type":2012},"Another important step is defining your visual style early. Decide whether your illustration will use rounded shapes or sharp edges, bold colors or muted tones, minimal detail or slightly more expressive elements. Making these decisions upfront reduces inconsistency later.",{"type":2008,"attrs":6611,"content":6612},{"textAlign":11},[6613],{"text":6614,"type":2012},"A good practice is to introduce constraints. Limit yourself to a small number of colors and shapes. For example, using only three colors and a few basic geometric forms forces you to think more clearly about composition and hierarchy.",{"type":2018,"attrs":6616},{"id":6460,"body":6617},[6618],{"_uid":6619,"asset":6620,"component":2169,"description":9},"i-391c1e45-dc14-4ba0-a6ac-7056eb7983d5",[6621],{"_uid":6622,"image":6623,"imageAlt":6627,"component":1993},"2e5e69ce-b4cf-435e-b243-5d70a777adc0",{"id":6624,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":6625,"copyright":9,"fieldtype":12,"meta_data":6626,"is_external_url":7},10398535,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F2880x1800\u002F2993dcb6ca\u002Fusing-grid.png",{},"using grid in linearity curve",{"type":2008,"attrs":6629,"content":6630},{"textAlign":11},[6631],{"text":6632,"type":2012},"By starting with a structured setup, you create a foundation that makes the rest of the workflow faster, cleaner, and more scalable.",{"type":2033,"attrs":6634,"content":6635},{"level":2035,"textAlign":11},[6636],{"text":6637,"type":2012,"marks":6638},"Step-by-step: creating a flat illustration",[6639],{"type":2041},{"type":2008,"attrs":6641,"content":6642},{"textAlign":11},[6643],{"text":6644,"type":2012},"Creating a flat illustration is less about drawing and more about constructing. The process focuses on building shapes, combining them, and refining the result into a clear and cohesive composition.",{"type":2008,"attrs":6646,"content":6647},{"textAlign":11},[6648],{"text":6649,"type":2012},"The first step is to block out your idea using basic geometric shapes. Circles, rectangles, and triangles form the foundation of most flat illustrations. At this stage, you should focus on composition rather than details. Think about how elements are arranged and how they relate to each other.",{"type":2018,"attrs":6651},{"id":6460,"body":6652},[6653],{"_uid":6654,"asset":6655,"component":2169,"description":9},"i-6c6f9ab3-1d1d-44f4-a5bf-159613338ab8",[6656],{"_uid":6657,"asset":6658,"device":2167,"component":2168},"e5ed8ba6-5a8f-4fb5-af08-3927691e24b6",[6659],{"_uid":6660,"image":6661,"imageAlt":6665,"component":1993},"7e3b11ff-0ffa-41e8-92a5-42884869688c",{"id":6662,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":6663,"copyright":9,"fieldtype":12,"meta_data":6664,"is_external_url":7},10561218,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F2388x1627\u002F7ab4e1a58f\u002Fshape-builder-02.png",{},"basic shapes in Linearity Curve",{"type":2008,"attrs":6667,"content":6668},{"textAlign":11},[6669],{"text":6670,"type":2012},"Next, refine these shapes using boolean operations. This allows you to merge, subtract, and modify shapes to create more complex forms. For example, combining circles and rectangles can quickly form recognizable objects like icons, characters, or environments.",{"type":2008,"attrs":6672,"content":6673},{"textAlign":11},[6674],{"text":6675,"type":2012},"Once the structure is in place, apply color. Flat illustration relies heavily on solid fills, so choosing the right palette is critical. Limit your colors to maintain consistency and ensure that contrast is strong enough for readability.",{"type":2008,"attrs":6677,"content":6678},{"textAlign":11},[6679],{"text":6680,"type":2012},"After applying color, focus on hierarchy. Even without realistic depth, you can create visual structure through size, spacing, and layering. Larger elements draw attention, while smaller ones provide supporting detail.",{"type":2008,"attrs":6682,"content":6683},{"textAlign":11},[6684],{"text":6685,"type":2012},"Finally, refine and simplify. Remove unnecessary elements and clean up shapes. The goal is to achieve maximum clarity with minimal complexity.",{"type":2018,"attrs":6687},{"id":6460,"body":6688},[6689],{"_uid":6690,"markdown":6691,"component":5716},"i-62c4316d-9b2b-4581-9ee4-674f28bd2bfa","\"Good design is as little design as possible.\" — Dieter Rams, Ten Principles of Good Design (1970)",{"type":2008,"attrs":6693,"content":6694},{"textAlign":11},[6695],{"text":6696,"type":2012},"This process emphasizes clarity, consistency, and efficiency — the core principles of flat design.",{"type":2033,"attrs":6698,"content":6699},{"level":2035,"textAlign":11},[6700],{"text":6701,"type":2012,"marks":6702},"Flat illustration workflow in Linearity Curve",[6703],{"type":2041},{"type":2008,"attrs":6705,"content":6706},{"textAlign":11},[6707],{"text":6708,"type":2012},"A modern flat illustration workflow is iterative rather than linear. Designers move between steps, refining and adjusting as they go.",{"type":2008,"attrs":6710,"content":6711},{"textAlign":11},[6712],{"text":6713,"type":2012},"The process typically begins with a rough concept. This can be a quick sketch or even just an idea of the composition. From there, shapes are constructed using vector tools, forming the base structure of the illustration.",{"type":2008,"attrs":6715,"content":6716},{"textAlign":11},[6717],{"text":6718,"type":2012},"Once the structure is defined, designers refine the shapes. This includes adjusting proportions, aligning elements, and ensuring consistency across the composition. At this stage, precision becomes important, especially if the illustration is part of a larger system.",{"type":2008,"attrs":6720,"content":6721},{"textAlign":11},[6722],{"text":6723,"type":2012},"Color is then applied, following predefined palettes or design system rules. This ensures that the illustration aligns with brand guidelines and remains consistent across different use cases.",{"type":2008,"attrs":6725,"content":6726},{"textAlign":11},[6727],{"text":6728,"type":2012},"The final steps involve refinement and export. Designers simplify shapes, adjust spacing, and prepare assets for use in digital products. In most cases, illustrations are exported as SVG files for scalability and performance.",{"type":2018,"attrs":6730},{"id":6460,"body":6731},[6732],{"_uid":6733,"asset":6734,"component":2169,"description":9},"i-40cee47e-e95e-40a0-b46e-7f05e140916e",[6735],{"_uid":6736,"asset":6737,"device":2167,"component":2168},"f42b0fb5-f4a1-4c1a-a3e8-acfce87917f0",[6738],{"_uid":6739,"image":6740,"imageAlt":6744,"component":1993},"570debbe-5340-4867-9c2b-0b6e20eb93ca",{"id":6741,"alt":9,"name":9,"focus":9,"title":9,"source":9,"filename":6742,"copyright":9,"fieldtype":12,"meta_data":6743,"is_external_url":7},10434471,"https:\u002F\u002Fassets.linearity.io\u002Fstoryblok\u002Ff\u002F197805\u002F1810x1323\u002F42b7f56a55\u002Fstart-up-illustration-pack-1-preview.png",{},"illustration workflow",{"type":2008,"attrs":6746,"content":6747},{"textAlign":11},[6748],{"text":6749,"type":2012},"One of the advantages of using Linearity Curve is its cross-device workflow. Designers can start a concept on iPad, refine it on Mac, and export it seamlessly. This flexibility speeds up iteration and makes the workflow more efficient.",{"type":2008,"attrs":6751,"content":6752},{"textAlign":11},[6753],{"text":6754,"type":2012},"In practice, a flat illustration in Curve moves through these key tool moments:",{"type":2008,"attrs":6756,"content":6757},{"textAlign":11},[6758,6771],{"text":6759,"type":2012,"marks":6760},"Shape Tool",[6761,6770],{"type":2192,"attrs":6762},{"href":6763,"uuid":6764,"anchor":11,"target":429,"linktype":24,"story":6765},"\u002Facademy\u002Ftutorials\u002Fdesign-with-curve\u002Fhow-to-shape-tool","8f6ca48d-5761-4276-a242-1a0e179f53d3",{"name":6766,"id":6767,"uuid":6764,"slug":6768,"url":6769,"full_slug":6769,"_stopResolving":37},"How to use the Shape Tool",384491196,"how-to-shape-tool","academy\u002Ftutorials\u002Fdesign-with-curve\u002Fhow-to-shape-tool",{"type":2041},{"text":6772,"type":2012}," — the starting point for almost every flat illustration. Rectangles, circles, and rounded rectangles form the base of characters, icons, and environmental elements. Use the Shape Tool to block out the composition before adding any detail.",{"type":2008,"attrs":6774,"content":6775},{"textAlign":11},[6776,6789],{"text":6777,"type":2012,"marks":6778},"Boolean operations",[6779,6788],{"type":2192,"attrs":6780},{"href":6781,"uuid":6782,"anchor":11,"target":429,"linktype":24,"story":6783},"\u002Fblog\u002Fboolean-vs-masks","65e89b00-da44-4b30-9336-82ade3185892",{"name":6784,"id":6785,"uuid":6782,"slug":6786,"url":6787,"full_slug":6787,"_stopResolving":37},"Boolean operations vs. masks",558839038,"boolean-vs-masks","blog\u002Fboolean-vs-masks",{"type":2041},{"text":6790,"type":2012}," — Merge, subtract, intersect, and exclude let you combine simple shapes into complex forms without drawing complex paths. A circle subtracted from a rectangle becomes an arch. Two overlapping circles merged become a speech bubble. Boolean operations are how flat illustration stays fast without sacrificing precision.",{"type":2008,"attrs":6792,"content":6793},{"textAlign":11},[6794,6805],{"text":599,"type":2012,"marks":6795},[6796,6804],{"type":2192,"attrs":6797},{"href":6798,"uuid":6799,"anchor":11,"target":429,"linktype":24,"story":6800},"\u002Fblog\u002Fpen-tool","3f22b73a-bd14-4fb1-8206-b91e479f8019",{"name":6801,"id":6802,"uuid":6799,"slug":601,"url":6803,"full_slug":6803,"_stopResolving":37},"Working with the Pen Tool",579045227,"blog\u002Fpen-tool",{"type":2041},{"text":6806,"type":2012}," — for organic shapes that can't be built from geometry alone. Hair, clothing folds, abstract background shapes. Use it sparingly in flat illustration — the style rewards restraint.",{"type":2008,"attrs":6808,"content":6809},{"textAlign":11},[6810,6823],{"text":6811,"type":2012,"marks":6812},"Style panel",[6813,6822],{"type":2192,"attrs":6814},{"href":6815,"uuid":6816,"anchor":11,"target":429,"linktype":24,"story":6817},"\u002Facademy\u002Fmove\u002Fmac\u002Fuser-guide\u002Finterface\u002Finspector","1c4987bd-1788-4ebd-8246-47b7f9ed11db",{"name":6818,"id":6819,"uuid":6816,"slug":6820,"url":6821,"full_slug":6821,"_stopResolving":37},"Inspector",426872282,"inspector","academy\u002Fmove\u002Fmac\u002Fuser-guide\u002Finterface\u002Finspector",{"type":2041},{"text":6824,"type":2012}," — solid fills, no gradients. Set stroke to none. Consistency in fill treatment is what keeps a flat illustration feeling cohesive rather than patchy.",{"type":2008,"attrs":6826,"content":6827},{"textAlign":11},[6828,6841],{"text":6829,"type":2012,"marks":6830},"Layers",[6831,6840],{"type":2192,"attrs":6832},{"href":6833,"uuid":6834,"anchor":11,"target":429,"linktype":24,"story":6835},"\u002Facademy\u002Fcurve\u002Fmac\u002Fuser-guide\u002Fworkspace\u002Forganize-layers","7b6f6590-faa1-427a-a4c9-3574793c74a9",{"name":6836,"id":6837,"uuid":6834,"slug":6838,"url":6839,"full_slug":6839,"_stopResolving":37},"Organize layers",321795509,"organize-layers","academy\u002Fcurve\u002Fmac\u002Fuser-guide\u002Fworkspace\u002Forganize-layers",{"type":2041},{"text":6842,"type":2012}," — keep background shapes, mid-ground elements, and foreground figures on separate layers from the start. Flat illustration can get complex fast — layer discipline prevents it from becoming unmanageable.",{"type":2008,"attrs":6844,"content":6845},{"textAlign":11},[6846],{"text":6847,"type":2012},"Modern workflows are not about following rigid steps, but about adapting the process to the needs of the project.",{"type":2033,"attrs":6849,"content":6850},{"level":2035,"textAlign":11},[6851],{"text":6852,"type":2012,"marks":6853},"Tools in modern flat design workflows",[6854],{"type":2041},{"type":2008,"attrs":6856,"content":6857},{"textAlign":11},[6858],{"text":6859,"type":2012},"Flat illustration workflows rarely rely on a single tool. Instead, designers combine multiple tools depending on their needs.",{"type":2008,"attrs":6861,"content":6862},{"textAlign":11},[6863,6868],{"text":187,"type":2012,"marks":6864},[6865],{"type":2192,"attrs":6866},{"href":6867,"uuid":11,"anchor":11,"target":11,"linktype":172},"chatgpt:\u002F\u002Fgeneric-entity?number=5",{"text":6869,"type":2012}," is ideal for building and refining illustrations quickly. Its intuitive interface allows designers to focus on shapes and composition without unnecessary complexity.",{"type":2008,"attrs":6871,"content":6872},{"textAlign":11},[6873,6875,6880],{"text":6874,"type":2012},"For more advanced vector editing, tools like ",{"text":322,"type":2012,"marks":6876},[6877],{"type":2192,"attrs":6878},{"href":6879,"uuid":11,"anchor":11,"target":11,"linktype":172},"chatgpt:\u002F\u002Fgeneric-entity?number=6",{"text":6881,"type":2012}," are often used. These tools provide greater control for detailed work, but can be slower for rapid iteration.",{"type":2008,"attrs":6883,"content":6884},{"textAlign":11},[6885,6887,6892],{"text":6886,"type":2012},"For integration into product design, ",{"text":1390,"type":2012,"marks":6888},[6889],{"type":2192,"attrs":6890},{"href":6891,"uuid":11,"anchor":11,"target":11,"linktype":172},"chatgpt:\u002F\u002Fgeneric-entity?number=7",{"text":6893,"type":2012}," is widely used. It allows teams to place illustrations directly into UI layouts and collaborate in real time.",{"type":2018,"attrs":6895},{"id":6460,"body":6896},[6897],{"_uid":6898,"content":6899,"component":6552,"showHeader":37,"invertAxisOnMobile":7},"i-0531810a-c7e4-46eb-926d-098e007ae217",{"tbody":6900,"thead":6935,"fieldtype":3748},[6901,6913,6924],{"_uid":6902,"body":6903,"component":3724},"9348c1ca-6d54-4fd5-8d4b-52e0f988fd63",[6904,6907,6910],{"_uid":6905,"value":6906,"component":3718},"30a89d36-c9ea-4ca9-b888-e248c62e89b2","Linearity Curve\n",{"_uid":6908,"value":6909,"component":3718},"43b662a7-5d02-4c70-a662-34c5e903d24a","Speed and simplicity\n",{"_uid":6911,"value":6912,"component":3718},"2f927ae8-956f-46b8-9ecb-4fb6e52ccae1","Flat illustration workflows\n",{"_uid":6914,"body":6915,"component":3724},"e353872a-8857-4faf-a64f-7a8ae9dd605a",[6916,6918,6921],{"_uid":6917,"value":322,"component":3718},"7225d903-d818-4acb-b010-c06d1b54f11c",{"_uid":6919,"value":6920,"component":3718},"c76e9fdf-e0f6-4dca-8fa3-5ff0697873b7","Precision and control\n",{"_uid":6922,"value":6923,"component":3718},"de0a3b52-fd0b-4ebe-b294-6f8db33ded7f","Complex vector editing\n",{"_uid":6925,"body":6926,"component":3724},"e3d6fa2c-03d1-429a-85b1-c18f558e2e95",[6927,6929,6932],{"_uid":6928,"value":1390,"component":3718},"dbaf34a9-3f06-4ff7-acb9-b0a1a3d3cb46",{"_uid":6930,"value":6931,"component":3718},"c415b4a9-b943-4083-98e6-aad36e563df2","Collaboration\n",{"_uid":6933,"value":6934,"component":3718},"b2725cb8-97b3-4fd7-92e7-4da1669f2f16","UI and product design\n",[6936,6939,6942],{"_uid":6937,"value":6938,"component":3741},"841da231-8a63-4004-a411-e9ef26ca8ed8","Tool\n",{"_uid":6940,"value":6941,"component":3741},"f6ec4e34-833d-426a-9b98-5663f0e5f456","Strength\n",{"_uid":6943,"value":6944,"component":3741},"abd53b87-12f0-47f0-938c-ea91ee2bbe66","Best use case\n",{"type":2008,"attrs":6946,"content":6947},{"textAlign":11},[6948],{"text":6949,"type":2012},"The best workflow depends on the project. Many designers create illustrations in a vector tool, then integrate them into UI designs using collaborative tools.",{"type":2008,"attrs":6951,"content":6952},{"textAlign":11},[6953],{"text":6954,"type":2012},"Modern workflows are about flexibility. The ability to move between tools and adapt to different contexts is what makes them effective.",{"type":2033,"attrs":6956,"content":6957},{"level":2035,"textAlign":11},[6958],{"text":6959,"type":2012,"marks":6960},"Common mistakes in flat illustration",[6961],{"type":2041},{"type":2008,"attrs":6963,"content":6964},{"textAlign":11},[6965],{"text":6966,"type":2012},"Flat illustration may seem simple, but it’s easy to make mistakes that reduce clarity and effectiveness.",{"type":2008,"attrs":6968,"content":6969},{"textAlign":11},[6970],{"text":6971,"type":2012},"One of the most common issues is using too many colors. A large color palette can make illustrations feel inconsistent and harder to understand. Limiting colors helps maintain visual coherence.",{"type":2008,"attrs":6973,"content":6974},{"textAlign":11},[6975],{"text":6976,"type":2012},"Another common mistake is inconsistent spacing. Without proper alignment and structure, illustrations can feel unbalanced and unprofessional. Using grids and alignment tools helps maintain consistency.",{"type":2008,"attrs":6978,"content":6979},{"textAlign":11},[6980],{"text":6981,"type":2012},"Overdesign is also a frequent problem. Adding too many details defeats the purpose of flat design. 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